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Win Inthu-on 

Win Inthu-on Lueangworaphan

Jewellery product developer
London College of Fashion
Person Type
Win Inthu-on  Lueangworaphan


Originally from Thailand, Win moved to London to pursue her BA in Fashion Textiles: Knit. After graduating in 2018, she moved back to her home country and started working for a jewellery brand as a creative designer and product developer. In this interview she tells us how she’d like to combine her new knowledge acquired in jewellery with her skills gained as a knitwear designer.


Did you always know you wanted to pursue a career in fashion?

Yes, I did. I’ve always enjoyed being in a creative environment and working with culturally diverse people. I think working in the fashion industry can be intense at times, but I do enjoy the challenge it has to offer.

Why did you choose to study at LCF?

Because of the very specialised courses that this university offers. I was attracted by how each course has been tailored into a very specific area of fashion.

I believe that specialised and technical skills are as important as creativity — we cannot create a design without knowing how to make it.

What made you decide to drive your career as a designer towards knitwear?

My decision was purely based on my instinct. I did a hand-knitting workshop during my foundation year at LCF and I knew straight away that this was what I wanted to study.

What did you enjoy the most about your course?

I mostly enjoyed spending time knitting and being surrounded by multicultural classmates. I’ve always found it so inspiring to see how we have all developed our own styles. It was a great experience!

You won the Suling Mead Award for your final project. Can you tell us a bit more about it? 

With my final project I tried to merge the boundaries between textiles crafts and conceptual arts, bringing together traditional handcraft skills and contemporary techniques. I explored human interaction with materials and surroundings, and how different techniques and processes, such as dyeing and printing, can inspire new ways of using materials.

I really enjoyed the journey, as each aspect of my technical and creative research really encouraged me to see the potential of my work, and it allowed me to find the right balance between technical ingenuity and creativity of design.

What have you been working on since finishing your course in 2018?

I came back to Thailand right after I graduated, where I got an internship in creative design for a jewellery label. Everything was so new, but it was also a challenge that I wanted to wake up to every day.After I finished my three-months internship, I got an offer to work as a jewellery product developer and I’ve been working with them since.

Any exciting upcoming projects you can tell us about?

Although I am currently working as a jewellery product developer, I am also trying to make time to create textiles.I’m currently participating in a regional project where local designers collaborate with local artisans. I’ve partnered up with a local textiles maker who specialises in hand painted work — she has a very interesting approach to natural dyes which is something I’m really passionate about.

What are your plans for the next few years? Where would you like to see yourself professionally?

I still have a lot to learn about jewellery so I’m planning to work in this area for a few more years. I think jewellery product development fits with my interests in materials research and technicality of design realisation. Details and intricacy needed in jewellery is very similar to knitted textiles and I really do think that they have a lot in common.

I think it would be interesting to use what I’ve learned from jewellery product development and apply it to concept and core creation of my textiles’ work.