London College of Fashion
KÉJI is a womenswear collection, launched in London for Autumn / Winter 2015. KÉJI is designed by Hong Kong native Katie Green, who has worked in London for 8 years at Net-A-Porter and LOVE, trained in design and apprenticed in bespoke tailoring. Coming from four generations of Hong Kong heritage, Katie is always influenced by both an Asian aesthetic, and the brand’s London home. In seeking to create a collection of pieces that would ‘slow down’ the fast pace of fashion and have a perennial place in women’s wardrobes, elevated denim and daywear create the core of the collection.
“So much of starting a fashion business is learning on the job, and to have a team with experience and insight to help navigate the hurdles is invaluable. I look forward to creating a structure that will allow me more time to be creative, and for the business to grow in a healthy and sustainable way.”
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