Social Purpose
From who we are to everything we do
Following university-wide forums to learn about the values and priorities of staff and students, we've defined our purpose with 4 goals:
- Bring joy, meaning and purpose to our lives.
- Celebrate differences of all kinds.
- Regenerate our environment.
- Build more equitable prosperity.
Social Purpose Implementation Plan
The Social Purpose Implementation Plan (PDF 1.3MB) is our way of taking our social and environmental impact to the next level. It contains our:
- community’s priorities, like powering creative experiences and building inclusive societies
- focus areas for the next year, like embedding our social purpose in the appraisal process and reducing the carbon footprint of procurement.
The main difference proposed in the plan is that we go from pioneering, individual initiatives, to our purpose being fully embedded in everything we do. We want our structures and policies to enable staff to have a greater impact through their work.
Social Purpose Lab
Dedicated to supporting and guiding our collective efforts to embed our purpose across the University, the Lab has an:
- internal transformation function that works with teams to build our purpose into their plans and strategies
- externally facing policy and advocacy function that aims to influence government and the creative industries for a positive social impact.
The Social Purpose Lab welcomes questions and collaborations with anyone interested in the power of creative education to make the world a better place. Email: socialpurposelab@arts.ac.uk.
Governance
The Social Purpose Advisory Group, chaired by Professor Dilys Williams, was established in September 2023 to advise on the University’s social purpose ambitions. Its members work alongside the Chief Social Purpose Officer, Polly Mackenzie, and the Social Purpose Lab to review, advise on and socialise social purpose activities.
They meet at least once a term, leveraging deep expertise and diverse experiences to further our social purpose goals.
The Group's current members come from a range of functions and positions in the University. They are:
- David Cross, Reader in Fine Art
- Patrycja Kaszynska, Senior Research Fellow
- Oli Furlong, LTS Co-ordinator: Media Events & Learning
- Louisa Beejay, Personal Assistant to Head of College Office
- Sophia Nasif, London College of Communication Student Officer- Arts SU
- Rosemary Cronin, Outreach Practitioner
- Catherine Arotsky, Associate Director (Sustainable Operations)
- Alejandro Martinez, Visiting Practitioner
Insights
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Eden Project, Cornwall. Photo: Nigel Ball.
Anthropy23: UAL connects with the social purpose movement
Anthropy was a rich opportunity for UAL to learn and contribute to the broader social purpose movement.
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Installation with flowers by Weiye Wang
Why social purpose, and why now?
Chief Social Purpose Officer Polly Mackenzie shares why social purpose is more important now than ever.
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Monomaniacal, Lila Meyer, 2022 MA Graphic Communication Design, Central Saint Martins, UAL | Photograph: Lila Meyer
Why it's time to invent the social purpose university
Social Purpose Lab Director, Nigel Ball, on our social purpose vision.
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Polly Mackenzie, Chief Social Purpose Officer, UAL | Photograph: Christopher Ould
What’s a Chief Social Purpose Officer when it’s at home?
Polly Mackenzie's note on the meaning of her job title, life at UAL and the challenge of measuring change.
People
Social purpose in action
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Kate Petersons, 2023 BA Design for Branded Spaces, London College of Communication, UAL
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Petra Raissa Nogueira, '[Black is] light', 2021, BA Fashion Design and Development, London College of Fashion,UAL.
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Aramatou Toure, 2022 BA Textile Design, Central Saint Martins, UAL | Photograph: George Eyo