Design as a driving force for sustainable development
The Swarovski Conscious Design Hub is the product of the brand's inaugural Conscious Design programme delivered in collaboration with Jewellery, Textiles and Materials programme at Central Saint Martins. It is intended to be a lasting, free resource for designers from across a range of disciplines and to champion the transformational power of education and collaboration.
Documenting the creative outcomes of the partnership, the Hub serves as an online platform which offers insight into sustainable design through case studies, lectures and other online resources.
We are delighted to expand this longstanding partnership with Swarovski and intend to create a public platform of investigation with the aim of holistically discussing and disseminating responsible design approaches.
— Anne Marr Programme Leader Jewellery, Textiles and Materials
Swarovski x Central Saint Martins - Conscious Design
What is conscious design?
Conscious design means adopting principles of circularity and reappraising waste as a resource. It means inspiring future generations of talented craftspeople and business leaders to transform those principles into practice.
Swarovski works with established and emerging designers and design schools to catalyse change. Through their upcycled cyrstals programme the company gives a new life to unused, unsold, imperfect, lightly used and/or retired (out of programme) crystals by donating them for use in other projects. Over six million crystals have been donated by the company since the inception of its Upcycling Programme in 2015. Swarovski's unrivalled network of high-profile collaborators across fashion, jewellery, architecture and design gives them the influence to put sustainability at the heart of the creative process.
For many years Swarovski has donated upcycled crystals to Central Saint Martins for use in student projects to support the next generation of designers in engaging in sustainable practice. Having previously partnered with BA Jewellery, in 2019 Swarovski extended its partnership to include the entire Jewellery, Textiles and Materials Programme at Central Saint Martins.
The conscious design toolkit
Find out more about conscious design and how you can use it.
Zoe Chutong Huang
BA Jewellery student Chutong discusses her project with artist and poet Wilson Oryema
MA Material Futures graduate Katie-May Boyd discusses her 'Foreign Garbage' project
Artist and poet Wilson Oryema explains the importance of conscious design
BA Textiles student Zoë tells us about her project and approach to conscious design
BA Jewellery student Yasmin talks about her project and approaches to conscious design
Conscious design panel discussion
Panel discussion with artist and poet Wilson Oryema, mining activist Dr Greg Valerio, Global VP for Corporate Sustainability and Social Responsibility at Swarovski Dax Lovegrove and MA Material Futures graduate Katie-May Boyd
Panel Discussion Dax Lovegrove (Global Vice President Corporate Sustainability & Social Responsibility, Swarovski) Wilson Oryema (artist and poet) Dr Greg Vallerio MBE (agrarian, artisan and mining activist) Katie-May Boyd (MA Material Futures graduate)