How the new Formula E trophy was created
The FIA Formula E Championship is the world’s first fully-electric international single seater street racing series. Formula E briefed four graduates from the BA Product Design course to create an exciting new design for their season 4 trophies which also considers Formula E’s sustainable ethos. In the end, Formula E selected two final designs to be presented to the Championship Winning Driver and Winning Team.
“The collaboration with Central Saint Martins has been an honour and a delight. The creativity of the graduates, their interpretation of the brief and understanding of our brand has been a joy to experience.”
Steven Aspinall, Head of Design, Formula E
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