• CollegeLCC
  • Start dateSeptember 2017
  • Course length3 years
  • UCAS codeP508

BA (Hons) Sports Journalism

Clearing places available

BA (Hons) Sports Journalism is recruiting for September 2017 only, which will be the last intake of students for this course at London College of Communication.

If you are interested in applying for this course, please call us on +44 (0)20 7514 7514. For a full list of UAL courses open for 2017/18 entry, visit the UAL Clearing page.

Discover the fundamental skills of sports journalism in the context of print, broadcasting and web on this practice-based course.

About this course

You will learn how to cover real sports events, interview athletes, profile sports stars and generate original investigations alongside the new skills of digital production, multimedia and social networking.

BA (Hons) Sports Journalism explores the social, cultural, political and economic importance of sport so that your journalism will connect with contemporary debates.

Student Film and Profiles

LCC graduate Stephen Kilbey interviewing New Zealand driver Earl Bamber. Image © Peter May Photography
Peter May Photography

International motorsport success for BA (Hons) Sports Journalism graduate Stephen Kilbey - read the story on the LCC Blog 

David Walsh

Sports journalist David Walsh delivers the 11th annual Hugh Cudlipp Lecture - LCC Blog. 

Team GB sprinter Dina Asher-Smith gives first ever press conference at LCC
Image by Josh Hayes

GB sprinter Dina Asher-Smith gives her first ever press conference at LCC - LCC Blog.

Arsene Wenger, Arsenal F.C. Manager gives a lecture to Sports Journalism students in November 2012

Arsene Wenger, takes questions from Sports Journalism students - LCC Blog.


The course is distinctive in its unique mix of practice and theory. You will develop both multi-media professional skills and the analytical ability that employers demand in today's fast-changing media industry.

As a budding sports journalist, you'll be equipped with the skills needed to flourish in a multi-media environment. You will also learn about the social, cultural, political and economic importance of sport so that your journalism connects with contemporary debates.

What can you expect?

You can expect to learn how to cover real sports events, interview athletes and profile sports stars and generate original investigations alongside the new skills of digital production. A thorough grounding in the skills needed to produce sports content for all media platforms is provided; this covers newspapers, magazines, broadcasting and online.

Specific areas of study will include research and interview techniques, writing for different audiences, digital production, layout skills and the use of social media. You’ll also develop an understanding of media law and ethics – essential knowledge during your time as a student journalist and beyond.

You'll put these skills into practice in a series of real journalism assignments and work in the College’s fully equipped multi-media newsroom; collaborating with journalism and photojournalism students to provide sports-related content for LCC's monthly magazine and website Artefact.

Tuition and practice in journalistic skills, as well as various lectures, seminars and guest appearances from distinguished journalists and sports people intertwine to make this course a rich learning experience. Our tutors will tailor the course to your individual career aspirations as you move towards graduation and will help you to create a substantial portfolio of your own sports journalism. Work placements are also positively encouraged.

The advantage to studying in central London is that you'll have easy access to key sports and media organisations so that you have ample opportunity to build your portfolio and create opportunities for placements. Your contact with a broad range of sports people and events staged in and around the city means also that you'll gain a well-rounded understanding of the way sport is managed, funded and developed.

Course units

In common with all courses at the University of the Arts London, this course is credit rated. The course is 3 years, levels 4-6. Each year requires you to achieve 120 credit points. To be awarded the BA (Hons) Sports Journalism qualification, you need to accumulate a total of 360 credits.

Year One

Units summary:

  • Introduction to Studying Sports Journalism (Terms 1 and 2 – 20 Credits)
  • Sports Journalism Studies 1 – A History of Sport (Terms 1, 2 and 3 – 40 Credits)
  • Editorial Practice – Core Skills and Techniques (Terms 1, 2 and 3 – 40 Credits)
  • Editorial Practice 2 – Multimedia Journalism (Term 3 – 20 Credits)

Year Two

Units summary:

  • Live Event Reporting & Multimedia Journalism 1 (Term 1 – 20 credits)
  • Multimedia Journalism (Term 2 – 20 credits)
  • Sport and Society (Term 1 – 20 credits)
  • Critical Issues in Sport (Term 2 – 20 credits)
  • Collaborative Project (Term 2 – 20 credits)
  • Industry Work Placement (Term 3 – 20 credits)

Year Three

Units summary:

  • Final Major Project (Terms 1 and 2 – 60 Credits)
  • Dissertation (Terms 1, 2 and 3 – 60 Credits)

Developing your skills

You will be encouraged to undertake a placement in industry in order to experience professional media practice in the workplace. Students are encouraged to produce content for professional, voluntary and campaign media outlets in order to create a portfolio of by-lined material.

During the course you'll develop practical journalism skills which are transferable to a number of media career pathways. The programme has strong links with sports journalists on national newspapers.

Course structure

The information outlined is an indicative structure of the course. Whilst we will aim to deliver the course as described on this page, there may be situations where it is desirable or necessary for the University to make changes in course provision, for example, because of regulatory requirements or operational efficiencies, before or after enrolment. If this occurs, we will communicate all major changes to all applicants and students who have either applied or enrolled on the course.

Please note that due to staff research agreements or availability, not all of the optional modules listed may be available every year.

In addition, the provision of course options which depend upon the availability of specialist teaching, or on a placement at another institution, cannot be guaranteed. Please check this element of the course with the course team before making a decision to apply.

Webpage updates

We will update this webpage from time to time with new information as it becomes available. In the meantime, if you have any questions, use our online course enquiry form.


Course Leader

Mark Barden

Senior Lecturer

Rebecca Pearce

Associate Lecturers 

Anthony ClavaneHugh GodwinPete MayGlenn MooreHuw Richards

How to apply

This section includes information on how to apply, course entry requirements, selection criteria, information about interviews and portfolio advice.

Home / EU applicants

You must apply through Universities and Colleges Admissions Service (UCAS), where you’ll need the following information:

  • University code: U65
  • Course code: P508
  • There is no 'campus code' for LCC.

Go to 'Apply' from the UCAS home page, where you will be able to register and create a password that gives you unique access as you complete your application form. London College of Communication (LCC) courses are listed under University of the Arts London.

Deferred entry

For Home/EU applicants, the Course Leader will determine whether deferred places are available for the course. If you wish to defer your place, it is advisable to indicate this on your application form and/or discuss this with the admissions team and Course Leader before/after applying at the earliest opportunity. In all cases, deferred places will only be held for one year.

This section includes information on how to apply, course entry requirements, selection criteria, information about interviews and portfolio advice.

International applicants

International applicants may apply through one of three routes only:

Further information on applying via UCAS is provided on the Applying through UCAS page.

For applicants who want to apply directly to UAL, the direct application form may be found here:

For full details on the application process, visit the Undergraduate application page.

Study Abroad applicants

International undergraduate students can apply to join BA (Hons) Sports Journalism for a period of up to three terms as a Study Abroad student.

Visit the Study Abroad page for details of how to apply.

Deferred entry

International applicants are normally permitted to defer entry to any programme of study for one year only, after which they will be asked to re-apply.

Entry requirements

Recruitment and admissions

The course team welcomes applicants from a broad range of backgrounds from all over the world. The course attracts students who apply direct from A Level (or equivalent) or from Foundation Diploma in Art and Design, or other art and design courses, as well as mature students who may have previously worked in industry.

Entry requirements (Home/International/EU)

The standard minimum entry requirements for this course are:

80 new UCAS tariff points (200 old UCAS tariff points) gained at GCE Advanced (A) Level or equivalent. (A Level subjects studied may include: English; History; Media; Business; Art and Design, or other subjects within Social Sciences). Ideally your A levels will be achieved at Grade C or above.


One subject at A Level achieved at grade C or above PLUS Foundation Diploma in Art & Design (Level 3/4).

Alternatively you will be considered if you have achieved a minimum of 80 new UCAS tariff points (200 old UCAS tariff points) from one of the following qualifications:

  • BTEC Extended Diploma
  • UAL Extended Diploma in Art and Design
  • Access to HE Diploma
  • International Baccalaureate
  • Equivalent EU or Non-EU qualifications

Additionally you will have achieved passes at grade C or above in at least three GCSE subjects including English.

If English is not your first language you will also need an up to date English qualification – see below.

Alternative entry routes

We welcome applicants with relevant professional and vocational qualifications, or from mature students who do not have formal qualifications but may have relevant experience in industry.

Students applying on the basis of their previous experience should apply as normal via UCAS and will then be guided by the admissions team on next steps, through either of the Accreditation of Experiential Learning (AEL) or the Accreditation of Certificated Learning (ACL) processes.

Language requirements (International/EU)

All classes are conducted in English. If English is not your first language you will be asked to provide evidence of your English language ability at enrolment.

  • IELTS 6.5 (or equivalent) is required, with a minimum of 5.5 in each of the four skills.
  • If your first language is not English you should check you have achieved the correct IELTS level in English. Further information is available on our Language Centre page.
  • International applicants, please visit our International Applications page for further details regarding Admissions.

Student selection criteria - what do we look for?

All applications will be considered by the course team. They will review the following key elements when making a decision on your suitability to join the course:

  • Most importantly they will review your personal statement
  • They will consider your qualifications (or projected results)
  • They will also review your academic or personal reference

Offers will be made based upon the following selection criteria, which should be demonstrated in your application:

  • A strong interest in and appreciation of the subject area
  • An understanding of the need for a critical and analytical approach to the area of study
  • An approach suited to the demands of the course and the projected career futures

Personal statement

This is an important part of your application and should demonstrate to the team that you are interested in sports journalism and that you have thought carefully about why you want to study on this course.

You should ensure it is written clearly, and free of any spelling mistakes. It is your chance to impress the team by demonstrating you appreciate what the course can offer you and how you feel it will help you in the future.

State what you personally would bring to the course, and that you are motivated and have a willingness to learn, explore and experiment. You can demonstrate this through your previous work experience or study, personal experience and your ambitions for personal development as a student at LCC.

Portfolio advice

There is no requirement for a portfolio for entry onto this course.

Interview advice

Occasionally an applicant will be invited for interview who has either requested to discuss their application or who the Course Leader feels would benefit from discussing their application prior to final consideration.

You can prepare yourself in advance by thinking of questions to ask the Course Leader and also re-familiarising yourself with your UCAS personal statement, from which the Course Leader's questions to you will probably arise.

You should also bring a piece of work (500 words) that highlights your abilities as a sports journalist. The course team will be looking for applicants who can demonstrate a keen interest in sport and have good communication and people skills.

The interview will be a relatively informal and take place at LCC.

Students are admitted to the course having fulfilled the necessary entry requirements and on the basis of their potential to benefit from the programme and their potential to succeed on the course.

Admissions procedures

The selection procedures for the course adhere to the Equal Opportunities Policy of the University of the Arts London.

Applications are normally made through UCAS and are assessed on the basis of qualifications and the personal statement.

If more information is required, a member of the course team may contact the applicant and in some cases, request the candidate to attend an interview and bring a piece of work (500 Words) that highlights your abilities as a sports journalist.

Next steps

Successful applicants will be guided through the rest of our admissions stages and towards enrolment

Fees and funding

Home / EU fee

£9,250 (2017/18). 

Tuition fees for undergraduate degree courses have been set at £9,250 per year for full-time study. This applies from the 2017/18 academic year, subject to changes in the law. Tuition fees may increase in future years for new and continuing students, in line with an inflationary amount determined by government. Please visit our Undergraduate tuition fees page for more information.

International fee

£17,920 (2017/18).

Additional costs

In addition to tuition fees you are very likely to incur additional costs such as travel expenses and the cost of materials. Please read the information on our additional costs page.


Find out about the accommodation options available and how much they will cost.

Scholarships and awards

There are a number of scholarships and awards available to students on this course. Use our search tool to find out more information.

Scholarships search

Career paths

Most students will progress into jobs in sports journalism (print, broadcast or new media).

Other career paths may include press officer posts, research, public relations and marketing, event management, publishing, press agencies, advertising and sports administration.

There are also opportunities to study for further professional qualifications or postgraduate degrees.

UAL Jobs and Careers

UAL has a number of services and networks that hold regular workshops and careers fairs developed to help you establish and promote your career in the arts, design, or media. These include:

Careers and Employability are the University's dedicated careers and professional practice service. We help UAL students and graduates embark on their professional futures in the creative industries, find jobs, set up a business, and sell their work. We run events throughout the year on all aspects of the career journey.

Creative Opportunities jobs board helps graduates and students find job and internship opportunities and connect with organisations and companies in the creative sector. We post jobs and paid internships, part-time work, freelance contracts and full-time opportunities.