BA (Hons) Sports Journalism

Places available 2017/18

This course has places available. View the ‘How to apply’ section on this page for more details. For a full list of UAL courses open for 2017/18 entry, including others available at London College of Communication, visit the Places available page.

From interviewing athletes to covering live sports events and connecting with current debates, this practice-based course will give you the skills you need to work within sports journalism in the context of print, broadcasting and web. Discover this specialist but prolific discipline alongside the new skills of digital production, multimedia and social networking.

LCC graduate Stephen Kilbey interviewing New Zealand driver Earl Bamber. Image © Peter May Photography
Peter May Photography

International motorsport success for BA (Hons) Sports Journalism graduate Stephen Kilbey - read the story on the LCC Blog

BA (Hons) Sports Journalism students with Vincent Pericard
BA (Hons) Sports Journalism students with Vincent Pericard

LCC students interview Vincent Pericard, former St Etienne, Juventus, Portsmouth and Stoke City striker - LCC Blog. 

David Walsh

Sports journalist David Walsh delivers the 11th annual Hugh Cudlipp Lecture - LCC Blog. 

Team GB sprinter Dina Asher-Smith gives first ever press conference at LCC
Image by Josh Hayes

GB sprinter Dina Asher-Smith gives her first ever press conference at LCC - LCC Blog.

Arsene Wenger, Arsenal F.C. Manager gives a lecture to Sports Journalism students in November 2012

Arsene Wenger, takes questions from Sports Journalism students - LCC Blog.

Funding opportunities

Find out about the range of funding options available for undergraduate study.

Use UAL's fees and funding calculator to estimate how much your studies may cost you in your first year, and what funding may be available to you.


Course Leader

Mark Barden 

Course Location

London College of Communication 
Elephant and Castle
Find Us

Study LevelUndergraduate
Study ModeFull time
Course Length3 years
Home/EU Fee

£9,250 per year


Tuition fees for undergraduate degree courses have been set at £9,250 per year for full-time study. This applies from the 2017/18 academic year, subject to changes in the law. Tuition fees may increase in future academic years for new and continuing students, in line with an inflationary amount determined by government. Please visit our Undergraduate Tuition Fees page for full information on tuition fees.

International Fee

£17,920 per year

Start Date25 September 2017
Application Route

Universities and Colleges Admissions Service (UCAS)

Application DeadlineOpen for 2017/18 entry. Applications for 2018/19 entry will open in Autumn 2017.
UCAS CodeP508
University CodeU65

Content and Structure


BA (Hons) Sports Journalism will equip you with the practical ability and theoretical knowledge to thrive in the competitive world of modern journalism. Discover the fundamental skills of sports journalism in the context of print, broadcasting and digital on this practice-based course.

The course is distinctive in its unique mix of practice and theory, through which you will develop both multi-media professional skills and the analytical ability that employers demand in today's fast changing media industry.

As a budding sports journalist, you'll be equipped with the skills needed to flourish in a multi-media environment. You will also learn about the social, cultural, political and economic importance of sport so that your journalism connects with contemporary debates.

What can you expect?

You can expect to learn how to cover real sports events, interview athletes and profile sports stars and generate original investigations alongside the new skills of digital production. A thorough grounding in the skills needed to produce sports content for all media platforms is provided, which covers newspapers, magazines, broadcasting and online.

Specific areas of study will include research and interview techniques, writing for different audiences, digital production, layout skills and the use of social media. You’ll also develop an understanding of media law and ethics – essential knowledge during your time as a student journalist and beyond.

You'll put these skills into practice in a series of real journalism assignments and work in the College’s fully equipped multi-media newsroom, collaborating with journalism and photojournalism students to provide sports-related content for LCC's monthly magazine and website Artefact.

Tuition and practice in journalistic skills, as well as various lectures, seminars and guest appearances from distinguished journalists and sports people intertwine to make this course a rich learning experience. Our tutors will tailor the course to your individual career aspirations as you move towards graduation, and will help you to create a substantial portfolio of your own sports journalism. Work placements are also positively encouraged.

The advantage to studying in central London is that you'll have easy access to key sports and media organisations, so that you have ample opportunity to build your portfolio and create opportunities for placements. Your contact with a broad range of sports people and events staged in and around the city means also that you'll gain a well-rounded understanding of the way sport is managed, funded and developed.

Learning and teaching

Courses in UAL span a broad range of art, design, communication, business, media, science and communication subjects. So the ways in which you learn and how your time is used will vary according to the specific course you are studying; this may be in studios, labs, classes, involve working alone, learning from peers in pairs or groups, or with external partners. Most importantly, no matter which course you enrol on, you will learn not only about your subject but also about how you learn and how to increase your knowledge base.

Our courses will guide you to take increasing responsibility and ownership of your work and your learning. We do this so that you will be ready and able to take full advantage of the full range of opportunities offered by the creative industries in the global economy.


Your work will be assessed through projects or portfolios, with written papers or research journals, and, on some courses, examinations. You will be graded according to a set of marking criteria that relate to such things as research, subject knowledge, methodology, and your capacity to analyse and reflect on your achievements. 


In common with all courses at the University of the Arts London, this course is credit rated. The course is 3 years, levels 4-6. Each year requires you to achieve 120 credit points. To be awarded the BA (Hons) Sports Journalism qualification, you need to accumulate a total of 360 credits.

Year 1

Units summary:

  • Introduction to Studying Sports Journalism (Terms 1 & 2 – 20 Credits)
  • Sports Journalism Studies 1 – A History of Sport (Terms 1, 2 & 3 – 40 Credits)
  • Editorial Practice – Core Skills and Techniques (Terms 1, 2 & 3 – 40 Credits)
  • Editorial Practice 2 – Multimedia Journalism (Term 3 – 20 Credits)

Year 2

Units summary:

  • Live Event Reporting & Multimedia Journalism 1 (Term 1 – 20 credits)
  • Multimedia Journalism (Term 2 – 20 credits)
  • Sport and Society (Term 1 – 20 credits)
  • Critical Issues in Sport (Term 2 – 20 credits)
  • Collaborative Project (Term 2 – 20 credits)
  • Industry Work Placement (Term 3 – 20 credits)

Year 3

Units summary:

  • Final Major Project (Terms 1 & 2 – 60 Credits)
  • Dissertation (Terms 1, 2 & 3 – 60 Credits)

Developing your skills

You will be encouraged to undertake a placement in industry in order to experience professional media practice in the workplace. Students are encouraged to produce content for professional, voluntary and campaign media outlets in order to create a portfolio of by-lined material.

During the course you will develop practical journalism skills which are transferable to a number of media career pathways. The programme has strong links with sports journalists on national newspapers.

Additional costs

In addition to tuition fees you are very likely to incur additional costs such as travel expenses and the cost of materials. We strongly suggest you read the information on our Additional Costs page

Course Structure

The information outlined is an indicative structure of the course. Whilst we will aim to deliver the course as described on this page, there may be situations where it is desirable or necessary for the University to make changes in course provision, for example because of regulatory requirements or operational efficiencies, before or after enrolment. If this occurs, we will communicate all major changes to all applicants and students who have either applied or enrolled on the course.

Please note that due to staff research agreements or availability, not all of the optional modules listed may be available every year.

In addition, the provision of course options which depend upon the availability of specialist teaching, or on a placement at another institution, cannot be guaranteed. Please check this element of the course with the course team before making a decision to apply.

Webpage updates

We will update this webpage from time to time with new information as it becomes available. In the meantime, if you have any questions, please contact a member of the course team.



Future careers and graduate prospects

Most students will progress into jobs in sports journalism (print, broadcast or new media).

Other career paths may include press officer posts, research, public relations and marketing, event management, publishing, press agencies, advertising and sports administration.

There are also opportunities to study for further professional qualifications or postgraduate degrees.

Student Jobs and Careers at UAL

We know what it takes to be successful in your chosen field. Your tutors are professionals in their own right and understand what you need to help you establish your career. 

Careers and Employability is dedicated to helping students build up work-relevant skills, knowledge, experience and networks throughout your time here. 

Creative Opportunities is the UAL job and work placement website for students and graduates, advertising hundreds of creative opportunities each month. This includes ArtsTemps in-house recruitment agency, placing students and graduates in paid temping roles within the University.

UAL houses a number of organisations which promote aspects of career development in the arts and media, and which hold regular workshops and careers fairs. These include:

  • Own-It (intellectual property issues)
  • ArtQuest (career development resource for artists and designers)

Entry Requirements

Recruitment and Admissions

The course team welcomes applicants from a broad range of backgrounds from all over the world. The course attracts students who apply direct from A Level (or equivalent) or from Foundation Diploma in Art and Design, or other art and design courses, as well as mature students who may have previously worked in industry.

Entry Requirements (Home/International/EU)

The standard minimum entry requirements for this course are:

80 new UCAS tariff points (200 old UCAS tariff points) gained at GCE Advanced (A) Level or equivalent. (A Level subjects studied may include: English; History; Media; Business; Art and Design, or other subjects within Social Sciences). Ideally your A levels will be achieved at Grade C or above.


One subject at A Level achieved at grade C or above PLUS Foundation Diploma in Art & Design (Level 3/4).

Alternatively you will be considered if you have achieved a minimum of 80 new UCAS tariff points (200 old UCAS tariff points) from one of the following qualifications:

• BTEC Extended Diploma
• UAL Extended Diploma in Art and Design
• Access to HE Diploma
• International Baccalaureate
• Equivalent EU or Non-EU qualifications

Additionally you will have achieved passes at grade C or above in at least three GCSE subjects including English.

If English is not your first language you will also need an up to date English qualification – see below.

Alternative Entry Routes

We welcome applicants with relevant professional and vocational qualifications, or from mature students who do not have formal qualifications but may have relevant experience in industry. 

Students applying on the basis of their previous experience should apply as normal via UCAS and will then be guided by the admissions team on next steps, through either of the Accreditation of Experiential Learning (AEL) or the Accreditation of Certificated Learning (ACL) processes.

Language Requirements (International/EU)

All classes are conducted in English. If English is not your first language you will be asked to provide evidence of your English language ability at enrolment.

  • IELTS 6.5 (or equivalent) is required, with a minimum of 5.5 in each of the four skills.
  • You can check you have achieved the correct IELTS level on our Language Requirements page.

Admissions Procedures

The selection procedures for the course adhere to the Equal Opportunities Policy of the University of the Arts London. 

Applications are normally made through UCAS and are assessed on the basis of qualifications and the personal statement. 

If more information is required, a member of the course team may contact the applicant and in some cases, request the candidate to attend an interview and bring a piece of work (500 Words) that highlights your abilities as a sports journalist.

Student Selection Criteria - what do we look for?

All applications will be considered by the course team. They will review the following key elements when making a decision on your suitability to join the course:

• Most importantly they will review your personal statement
• They will consider your qualifications (or projected results)
• They will also review your academic or personal reference

Offers will be made based upon the following selection criteria, which should be demonstrated in your application:

• A strong interest in and appreciation of the subject area
• An understanding of the need for a critical and analytical approach to the area of study
• An approach suited to the demands of the course and the projected career futures

Personal Statement 

This is an important part of your application and should demonstrate to the team that you are interested in sports journalism and that you have thought carefully about why you want to study on this course.

You should ensure it is written clearly, and free of any spelling mistakes. It is your chance to impress the team by demonstrating you appreciate what the course can offer you and how you feel it will help you in the future.

State what you personally would bring to the course, and that you are motivated and have a willingness to learn, explore and experiment. You can demonstrate this through your previous work experience or study, personal experience and your ambitions for personal development as a student at LCC.

Portfolio Advice

There is no requirement for a portfolio for entry onto this course.

Interview Advice

Occasionally an applicant will be invited for interview who has either requested to discuss their application or who the Course Leader feels would benefit from discussing their application prior to final consideration.

You can prepare yourself in advance by thinking of questions to ask the Course Leader and also re-familiarising yourself with your UCAS personal statement, from which the Course Leader's questions to you will probably arise. 

You should also bring a piece of work (500 words) that highlights your abilities as a sports journalist. The course team will be looking for applicants who can demonstrate a keen interest in sport and have good communication and people skills.

The interview will be a relatively informal and take place at LCC.

Students are admitted to the course having fulfilled the necessary entry requirements and on the basis of their potential to benefit from the programme and their potential to succeed on the course.

Next Steps

Successful applicants will be guided through the rest of our admissions stages and towards enrolment

How to Apply

UK/EU Applicants

You will need to apply through the UCAS online application system.

Go to 'Apply' from the UCAS homepage, where you will be able to register and create a password that gives you unique access as you complete your application form. London College of Communication (LCC) courses are listed under University of the Arts London.

  • University code: U65
  • Course code: P508
  • There is no 'campus code' for LCC.

International Applicants

International applicants may apply through one of three routes only:

Further information on applying via UCAS is provided on the Applying through UCAS page.

For applicants who want to apply directly to UAL, the direct application form may be found here:

Applications for the academic year 2017/18 will be accepted from November 2016. 

For full details on the application process, visit the Undergraduate application page.

Study Abroad Applicants

International undergraduate students can apply to join BA (Hons) Sports Journalism for a period of up to three terms as a Study Abroad student. Please visit the LCC Study Abroad pages for details of how to apply to one of our courses or contact the UAL Study Abroad Team central offices for more information:

T: +44 (0)20 7514 2249
W: UAL Study Abroad

Deferred entry

For Home/EU applicants, the Course Leader determines whether deferred places are available for the course. If you wish to defer your place, it is advisable to indicate this on your application form and/or discuss this with the admissions team and Course Leader before applying or after at the earliest opportunity. In all cases, deferred places will only be held for one year.

International applicants are normally permitted to defer entry to any programme of study for one year only, after which they will be asked to re-apply.

Enquire about this course

If you haven’t found the information you’re looking for or want to ask us a question about this course, please fill out our enquiry form.

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