Nexus Health Group

Brand design by Lauren Cotterell | London College of Communication | UAL

Nexus Health Group was formed after the merger of 4 GP practices in Southwark, London. They reached out to London College of Communication (LCC) to collaborate with graduates to develop a consistent visual identity and branding that brought the organisation together.

6 graduates from BA (Hons) Graphic and Media Design and Postgraduate Certificate Design for Visual Communication were selected to pitch to the client. These graduate designers presented proposals with 2 concepts for a logo along with ideas outlining the accompanying colour palette and typeface.

Lauren Coterell was selected by the client, and she further developed her pitch to deliver a logo, colour palette and typeface along with digital assets including letterheads and web banners.

Contact
LCC Business and Innovation
Email: partnerships@lcc.arts.ac.uk

We were impressed working with LCC to help us with our new branding and the selection of a graduate to work with us. Lauren quickly picked up our values and business model and reflected this in her exciting designs. She worked well with our staff who did not have experience of this type of work to develop her ideas to meet our needs.

— Catherine Arden, Chief Officer at the Nexus Health Group