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Undergraduate

BA (Hons) Graphic and Media Design

Close up shot of moulded shapes in a variety of pastel colours
Ethan Phan. 2020, BA (Hons) Graphic and Media Design, London College of Communication, UAL
College
London College of Communication
UCAS code
W212
Start date
September 2023
Course length
3 years

BA (Hons) Graphic and Media Design prepare students for the future of design and new technologies.

Why choose this course at London College of Communication

  • Starting with core graphic and visual design skills, the course expands to cover a huge range of experimental processes, platforms and technologies meaning that graduates build a strong portfolio demonstrating rigorous design skills and innovative practice.
  • Specialist tutors in subjects such as branding and identity, social innovation, coding and development, emerging technology, motion design and information design teach across all years, giving you the opportunity to explore new skills and structure your career ambitions with their guidance.
  • Live briefs with collaborators and clients such as Water Aid, Influx Press, Musicians Against Homelessness, AKQA and venturethree.
  • Diploma in Professional Studies is an optional year in industry that many students take part in to expand their network, gain work experience and open up career opportunities.

Open Days

The next Open Day for this course will be on Saturday 10 December. Book your place.

Explore life at LCC with our interactive Virtual Open Day.

Scholarships and awards

Course website

gmdlcc.com

Course overview

​BA (Hons) Graphic and Media Design teaches a broad set of skills and inspiring ideas rooted in communication and graphic media that equips graduates with the confidence in the huge range of opportunities across new technologies and careers in design.

What to expect

  • First year introduces core skills in design, visual communication, graphic media and technologies. You will learn to work individually and in teams in response to a wide variety of briefs drawn from the professional context. This year also introduces theories and ideas of graphic design and visual culture and teaches you how to use them in your practical work.
  • Second year develops new specialisms and experimental practices in new and emerging technologies. You will begin to develop a direction for your practice and portfolio based on the range of experiences and theories you encounter and develop the skills to structure your learning and your future career through industry briefs and collaborative work.
  • Final year focuses on the development of your professional position, profile and portfolio with subject-specialist tutors and in a series of self-directed and specialist tutor co-authored projects. You will also write a thesis with the support of a tutor that gives you the confidence to present your own ideas in written and spoken form.

Industry experience and opportunities

Students work on live briefs during their study as well as take placements through our extensive alumni network.

Previous and current industry partners include:

  • Diabetes UK
  • British Film Institute (BFI)
  • Interbrand
  • Dorling Kindersley
  • The Design Museum
  • Pentagram
  • Apple
  • International Society of Typographic Designers (ISTD)
  • NHS
  • Moleskin
  • D&AD

Additionally, you’ll have the opportunity to undertake the Diploma in Professional Studies or the Diploma in Creative Computing between Years 2 and 3 to enhance your learning experience and employability skills.

Mode of Study

BA (Hons) Graphic and Media Design runs for 93 weeks in full time mode. It is divided into 3 stages over 3 academic years. Each stage lasts 31 weeks.

Course units

In 2019, UAL declared a Climate Emergency. In response, LCC's Design School set an ambitious Sustainability Action Plan in place to fully embed responsible practices within the curriculum and in everything we do. As part of this initiative, we’ve shaped our courses around social and environmental sustainability principles that ensure learning outcomes reflect the urgent need to equip you with the understanding, skills, and values to foster a more sustainable planet.  Our aim is to change the way our students think, and to empower you to work towards a sustainable future.

All the units in the course are compulsory, except for the option to choose a longer or shorter thesis and complimentary practice project in third year. However, most units offer a range of briefs and projects to choose from across a range of approaches and technologies with Subject Specialist tutors co-authoring a wide range of bespoke learning opportunities.

Year 1

You will be introduced to the core skills of graphic and media design practice and theory through individual and collaborative briefs with a range of subject specialist tutors.

Introduction to Graphic and Media Design (20 credits)

This unit introduces the graphic and media design study through theory and practice.

Principles, Processes and Methods (40 credits)

In this unit you will build on ‘Introduction to…’ to develop core conceptual and technical skills of working in design.

Applied Methods and Exploration (40 credits)

You will have the opportunity to apply the ideas and methods learnt in the previous unit through project briefs.

Contextual and Theoretical Studies 1 (20 credits)

This unit introduces histories, theories and debates relevant to graphic and media design and visual culture.

Year 2

You will have the opportunity to develop subject specialism and explore a range of experimental practices and technologies as you head to your final year.

Specialist Ways of Working (40 credits)

You will be introduced to specialist fields of graphic and media design such as digital and user experience design, coding and development and social practice.

Professional Practice (20 credits)

This unit gives you the opportunity to collaborate with design students from other courses on a live industry brief.

Situating Practice and Self-Directed Portfolio (40 Credits)

You will focus and deepen your learning and skills so far towards developing a sense of your own practice, self-direction and experimentation.

Contextual and Theoretical Studies 2 (20 credits)

In this unit you will study a specific set of ideas, practices and theories chosen by you and related to your career and practice ambitions.

Year 3

In your third year, you will focus your work towards developing a rich portfolio of exciting, self-directed and specialist projects.

Positioning and Industry (20 credits)

This unit focuses on the development of critical skills in creative and communication industries through practice projects to better equip you for employment.

Major Project (60 credits)

Your Major Project is the culmination of the course where you produce showcase work based on the core skills, specialisms, technologies and theories you have learned and chosen to focus on.

In addition, year 3 students chose between either Route A or Route B:

  • Route A: Contextual and Theoretical Studies (40 credits)
    is a 8000-10000 word thesis on a subject of your choice in negotiation with your tutor.
  • Route B: Contextual and Theoretical Studies (20 credits)
    is a 4,000-5,000 word thesis on a subject of your choice in negotiation with your tutor.
  • Route B: Self-Directed Project (20 credits)
    a supplementary practice unit to the thesis that gives further opportunity to explore critical and technical areas linking theory to practice.

Optional Diploma between Years 2 and 3

Between Years 2 and 3 of your course, you’ll also have the opportunity to undertake one of the following qualifications:

Diploma in Professional Studies (DPS) (Optional)

An optional, year-long learning opportunity which enables you to develop your professional skills by undertaking time out for industry experience. Supported throughout the year by academics, you’ll build on the knowledge gained on your course in a range of national or international locations, and graduate with an additional qualification of Diploma in Professional Studies.

Diploma in Creative Computing (Optional)

Between Years 2 and 3, you can undertake the year-long Diploma in Creative Computing. This will develop your skills in creative computing alongside your degree. After successfully completing the diploma and your undergraduate degree, you’ll graduate with an enhanced degree: BA (Hons) Graphic and Media Design (with Creative Computing).

Learning and teaching methods

  • Tutorials
  • Assessment
  • Presentations 
  • Seminars
  • Workshops
  • Technical and conceptual exercises
  • Inductions and workshops 
  • Group tutorials
  • Discussions and seminars
  • Design writing workshops

Online Open Day

Course Leader, Ian Carr, gives an overview of studying BA (Hons) Graphic and Media Design.

Graduate showcase

Explore work by our recent students on the UAL Graduate Showcase

  • Graduate Showcase: Rita Viegas
    Rita Viegas, 2021 BA (Hons) Graphic And Media Design, London College of Communication, UAL
  • SHARE
    SHARE, Zhixuan Chen, 2021 BA (Hons) Graphic And Media Design, London College of Communication, UAL
  • Alice in Codeland
    Alice in Codeland, Amal Alhumaidan, 2021 BA (Hons) Graphic And Media Design, London College of Communication, UAL
  • The Final
    The Final, Hao Lu, 2021 BA (Hons) Graphic And Media Design, London College of Communication, UAL
  • New Worlds: Some Organs Missing
    New Worlds: Some Organs Missing, Yaxin Wan, 2021 BA (Hons) Graphic And Media Design, London College of Communication, UAL
  • AirPods x Nike
    AirPods x Nike, Alexsandra Kruusberg, 2021 BA (Hons) Graphic And Media Design, London College of Communication, UAL
  • London Art Book Fair
    London Art Book Fair, Xin Ning Mah, 2021 BA (Hons) Graphic And Media Design, London College of Communication, UAL

Student work

  • Gilad-Kaufman-Myth-of-Power.jpg
    Gilad Kaufman. BA (Hons) Graphic and Media Design, London College of Communication, UAL.
  • 1.-Joanna-Marczak-Solno.jpg
    Joanna Marczak Solno. BA (Hons) Graphic and Media Design, London College of Communication, UAL.
  • 8.-Marta-Urbez_Karst.jpg
    Mara Urbez. BA (Hons) Graphic and Media Design, London College of Communication, UAL.
  • 3.-Ethan-Phano_-The-code-of-online-decorum.jpg
    Ethan Phan. BA (Hons) Graphic and Media Design, London College of Communication, UAL.
  • Angus-Robertson-The-Moon-under-Water.png
    Angus Robertson. BA (Hons) Graphic and Media Design, London College of Communication, UAL.
  • 7.-Kaja-Lampret_Chroma-.jpg
    Kaja Lampret Chroma. BA (Hons) Graphic and Media Design, London College of Communication, UAL.
  • Rita-Desport_az-of-emotions.jpg
    Rita Desport. BA (Hons) Graphic and Media Design, London College of Communication, UAL.
  • 9.-Marion-bisserier-goodgirl-typeface.jpg
    Marion Bisserier. BA (Hons) Graphic and Media Design, London College of Communication, UAL.

Course playlist

I’m not a robot

Work by India Wilson

Design with your mind

Work by Miguel Desport

Graduate Showcase Showreel

Work from our 2020 graduates.

Student voices

Wei En Chen

Wei’s graduate project is a newspaper generated by artificial intelligence and machine learning.

Oli East

Oli is a recent graduate whose work follows a strict research led identity, looking at type, editorial and digital design.

Marion Bisserier

Here Marion talks about her project in the degree show as well as her time and experiences on the course.

Stories

Facilities

  • A close-up of the moveable type available in the Letterpress area.
    Image © Lewis Bush
    Printing and Finishing

    Discover our printing techniques, from Lithographic Printing to Print Finishing and Bookbinding.

  • A tutor in the process of producing a print.
    Image © Lewis Bush
    Printmaking

    This workshop offers a wide-range of expertise in everything from etching to lithography.

  • Student reading a book in between two bookshelves in the Library
    Students in the Digital Space. London College of Communication, UAL. Photograph: Alys Tomlinson
    Digital Space

    The Digital Space is an open-plan, creative hub with computers set up with specialist software.

  • empty workshop space with chairs, tables, tv screen's vr booths and coding area

    Creative Technology Lab

    This Lab supports emerging technology projects that involve programming, electronics and the experimental use of AV equipment.

Fees and funding

Home fee

£9,250 per year

This fee is correct for 2023/24 entry and is subject to change for 2024/25 entry.

Tuition fees may increase in future years for new and continuing students.

Home fees are currently charged to UK nationals and UK residents who meet the rules. However, the rules are complex. Find out more about our tuition fees and determining your fee status.

International fee

£25,970 per year

This fee is correct for 2023/24 entry and is subject to change for 2024/25 entry.

Tuition fees for international students may increase by up to 5% in each future year of your course.

Students from countries outside of the UK will generally be charged international fees. The rules are complex so read more about tuition fees and determining your fee status.

Scholarship search

Entry requirements

The course team welcomes applicants from a broad range of backgrounds from all over the world. The course attracts students who apply direct from A-level (or equivalent) or from Foundation Diploma in Art and Design, or other art or design courses, as well as mature students who may have previously worked in industry.

The standard entry requirements for this course are as follows:

80 UCAS tariff points, which can be made up of one or a combination of the following accepted full level 3 qualifications:

  • A Levels at grade C or above (preferred subjects include: English; History; Media; Business; Art and Design, or other subjects within Social Sciences).
  • Pass at Foundation Diploma in Art & Design (Level 3 or 4).
  • Merit, Merit, Pass at BTEC Extended Diploma (preferred subjects: Art and Design, IT & Computing).
  • Merit at UAL Extended Diploma.
  • Access to Higher Education Diploma (preferred subject: Digital and Creative Media, Film and Production, Computing).
  • OR equivalent EU/International qualifications, such as International Baccalaureate Diploma at 24 points minimum

And 3 GCSE passes at grade 4 or above (grade A*-C).

APEL - Accreditation of Prior (Experiential) Learning

If you do not meet these entry requirements but your application demonstrates additional strengths and alternative relevant experience, you may still be considered. This could include:

  • Related academic or work experience
  • The quality of the personal statement
  • A strong academic or other professional reference
  • A combination of these factors.

Each application will be considered on its own merit. We cannot guarantee an offer in each case.

English Language requirements

  • IELTS level 6.0 or above, with at least 5.5 in reading, writing, listening and speaking.

All classes are taught in English. If English isn’t your first language, you will need to show evidence of your English language ability when you enrol. For further guidance, please check our  English language requirements.

Selection criteria

The portfolio, along with the details on your UCAS application (including the academic reference and your personal statement) will be assessed against the following criteria:

  • Visual language: quality of structure, use of line, shape - 2D or 3D, form, scale, space, light, colour, texture and time.
  • Ideas generation: quality of ideas and thought process, expression of design thinking.
  • Research and its application (including images from sketch books): evidence of investigation and use of appropriate resources.
  • Materials, media exploration and experimentation; experimentation and testing of materials to achieve outcomes.
  • Contextual awareness and its influence on the portfolio; understanding and application of subject knowledge and context.

Apply now

Apply for this course though Universities and Colleges Admissions Service (UCAS):

  • University code: U65
  • Course code: W212

London College of Communication courses are listed under University of the Arts London.

Application deadline

We recommend you apply by 18:00 GMT on 25 January 2023 for equal consideration. However this course will consider applications after that date, subject to places being available.

Personal statement advice

This is an important part of your application and should demonstrate to the team that you are interested in graphic and media design and that you have thought carefully about why you want to study on this course.

You can demonstrate this through your previous work experience or study, personal experience and your ambitions for personal development as a student at LCC.

You should ensure it is written clearly, and free of any spelling mistakes. It is your chance to impress the team by demonstrating your appreciation of what the course can offer you and how you feel it will help you in the future.

State what you personally would bring to the course, and explain what motivates you to learn, explore and experiment.

Deferring your place

This course accepts requests from offer holders to defer their place for one academic year. Deferral requests are granted on a first-come, first served basis until all deferral places are filled, or a deadline has been reached, whichever is sooner.

Read our Admissions Policy for details, and request your deferral by contacting us through the UAL Portal using the Contact Us button in your My Application(s) tab.

Transfers

If you are currently studying somewhere else on a course in an equivalent subject area and would like to transfer to this course, you can transfer to:

  • Year 2, if you’ve completed 120 credits in Year 1
  • Year 3, if you’ve completely 240 credits in Years 1 and 2

Apply via UCAS and choose Year 2 or 3 for your POE (Point of Entry)

Please check our Student Transfer Policy for more important information and be ready to provide us with your current course handbook and Year 1/Year 2 unit transcripts.

Referral to alternative UAL courses

The University operates a cross-referral system, where applicants can be considered for and offered a place on an alternative course, if the admissions tutor feels they are more suited to that course. If you wish to opt out of the cross-referral process you can do so at the application form stage.

There are 2 ways international students can apply to an undergraduate course:

You must apply through UCAS, where you will need the following information:

  • University code – U65
  • UCAS course code – W212

London College of Communication courses are listed under University of the Arts London.

Further information on applying via UCAS is provided on the University How to apply page.

For full details on the application process, visit the Undergraduate Application page, and for further advice for international applicants, please visit the UAL International Application page.

Application deadline

We recommend you apply by 18:00 GMT on 25 January 2023 for equal consideration. However this course will consider applications after that date, subject to places being available.

Personal statement advice

This is an important part of your application and should demonstrate to the team that you are interested in graphic and media design and that you have thought carefully about why you want to study on this course.

You can demonstrate this through your previous work experience or study, personal experience and your ambitions for personal development as a student at LCC.

You should ensure it is written clearly, and free of any spelling mistakes. It is your chance to impress the team by demonstrating your appreciation of what the course can offer you and how you feel it will help you in the future.

State what you personally would bring to the course, and explain what motivates you to learn, explore and experiment.

Immigration history check

You will be asked to complete an immigration history check to establish whether you are eligible to study at UAL. We will not be able to proceed with your application until you have submitted your completed Immigration History Form.

Deferring your place

This course accepts requests from offer holders to defer their place for one academic year. Deferral requests are granted on a first-come, first served basis until all deferral places are filled, or a deadline has been reached, whichever is sooner.

Read our Admissions Policy for details, and request your deferral by contacting us through the UAL Portal using the Contact Us button in your My Application(s) tab.

Transfers

If you are currently studying somewhere else on a course in an equivalent subject area and would like to transfer to this course, you can transfer to:

  • Year 2, if you’ve completed 120 credits in Year 1
  • Year 3, if you’ve completely 240 credits in Years 1 and 2

Apply via UCAS and choose Year 2 or 3 for your POE (Point of Entry)

Please check our Student Transfer Policy for more important information and be ready to provide us with your current course handbook and Year 1/Year 2 unit transcripts.

If you are an International applicant and studying outside the UK, please complete your Direct application and then contact us via your UAL Portal to ask to be considered for Year 2/Year 3.

Please be ready to provide an official document (translated into English) from your current university, explaining the learning outcomes of the units you have completed.

Referral to alternative UAL courses

The University operates a cross-referral system, where applicants can be considered for and offered a place on an alternative course, if the admissions tutor feels they are more suited to that course. If you wish to opt out of the cross-referral process you can do so at the application form stage.

Study abroad applicants

International undergraduate students can apply to join BA (Hons) Graphic and Media Design for a period of up to three terms as a Study Abroad student. Visit the Study Abroad page for details of how to apply.

After you apply

Communicating with you

After you have successfully submitted your application, you will receive an email confirming we have successfully received your application and providing you with your login details for the UAL Portal. We will request any additional information from you, including inviting you to upload documents through the portal. You should check your UAL Portal regularly for any important updates and requests.

If you have achieved or expect to achieve the standard entry requirements we will consider you for a place on the course.

We make our offers based on the strength of the whole application, and therefore don’t routinely invite applicants to interview.

International applicants may be invited to an online interview. Interview details will be sent via the UAL Portal.

Please add @arts.ac.uk to your contacts to ensure that you do not miss any important updates re: your application to UAL.

Portfolio advice

Your portfolio of work is the most important part of your application, and you must clearly evidence development work as well as work from completed projects.

You are required to present a portfolio with a maximum of 20 images that you consider would help support your application.

What happens next?

We will advise you of your application outcome through UCAS Hub. If you are an International applicant and have applied directly or through an agent, we will notify you through the UAL Portal.

We invite all offer holders to attend one of our online Offer Holder events. This is your opportunity to meet the academic team and fellow offer holders, find out more about the course, and get a taste of what it will be like to study here.

Requesting feedback

This course receives a high number of applications. Unfortunately, we can’t provide feedback to everyone who is unsuccessful. We can only provide feedback after you’ve had an interview. We are only able to provide feedback to you directly, or to someone you have told us in writing can receive it on your behalf. If you would like to request feedback  please contact us through the UAL Portal using the Contact Us button in your My Application(s) tab.

Successful applicants will be guided through the rest of our admissions stages and towards enrolment on the course.

Careers

BA (Hons) Graphic and Media Design's breadth of study means that its graduates are eminently employable.

Recent graduates are working in a variety of roles:

  • Designer
  • Producer
  • Creative
  • Art Director
  • Motion Graphic Designer
  • Arts and Culture Adviser
  • Visual Merchandising Manager
  • Communications Writer
  • Social Media Planner
  • Head of Design
  • Senior User Experience Designer
  • Animators
  • Editorial Designer
  • Production Co-ordinator
  • Media Strategist

Our graduates have gone on to work for a wide range of companies and agencies such as: IDEO (Munich), Sonicjam (Japan), Dalston Creative (Sweden), Light TV, Vault 49 (New York), Imagination, Karmarama, Brand Union (Singapore), AA School print studio, Hidden Art, Birch, Max Wigram Gallery, Sea Design, Iris, Cartlidge Lelvene, John Morgan Studio, YuCo Lab (Hong Kong), Pentagram, BBC, Times, Guardian, Mindshare, DK, Interbrand, Samsung, MADE (Midlands Architecture and the Designed Environment), Saatchi X, Shroom Ltd, Anthony Nolan.

Many Alumni have also set up their own studios and businesses.

UAL Alumni Association

Our alumni association offers graduates support and a number of benefits.

Student jobs and careers

Find out how careers and employability helps our students and graduates start their careers.