BA (Hons) Graphic Branding and Identity is designed to produce strategic thinkers and creative communicators. The course equips you with the tools to become a professional practitioner within this expansive industry.
The course explores diverse and creative approaches to branding and identity, from concept to outcome. You will gain valuable insights into all aspects of the subject, from its historical, social, cultural and commercial contexts, through design practice relating to brand and identity expression.
Practical projects and technical workshops are designed to enable you to develop and deliver the right message, to the right audience, at the right time, using the right media.
Designer, researcher and BA (Hons) Graphic Branding and Identity Course Leader at London College of Communication, Alison Barnes talks about her new book ‘Creative Representations of Place’ and her future research projects.
Discover our printing techniques, from Lithographic Printing to Print Finishing and Bookbinding.
This workshop offers a wide-range of expertise in everything from etching to lithography.
The Digital Space is an open-plan, creative hub with computers set up with specialist software.
You will gain valuable insights into all aspects of the subject from its historical, social, cultural and commercial contexts, through design practice relating to brand and identity expression. In addition, you'll have access to the College’s extensive range of resources; from printmaking and letterpress to moving image and digital media.
The course is designed to produce strategic thinkers and creative communicators who will become significant professional practitioners within this expansive industry.
The following features give the course a distinctive identity and help to ensure that we are offering a unique, exclusive and exciting experience for you, including:
The academic year for this course is divided into 2 blocks.
The 1st block is of 15 weeks’ duration from early October to mid-February. In accordance with the University timetable, there will be a four week holiday in December.
The 2nd block is also of 15 weeks’ duration from mid-February to the end of June with a four week holiday for Easter.
All students are advised to set up a profile on portfolio.arts.ac.uk, UAL’s portfolio platform, which can be done at any point during your time at LCC and will last for up to 12 months after graduation.
This platform is often used to source student work for promotional use on the website, social media and for print and can be a great way of getting your work seen.
In common with all courses at University of the Arts London, this course is credit rated. The course is 3 years, levels 4-6. Each year requires you to achieve 120 credit points. To be awarded the BA (Hons) Graphic Branding and Identity qualification, you need to accumulate a total of 360 credits.
Units summary:
Units summary:
The Diploma in Professional Studies (DPS) is an optional year-long learning opportunity, allowing you to undertake a variety of internships and professional experiences for a whole academic year in Year 3, as part of a four-year degree. It is a managed year of professional experience largely undertaken in the design profession in a variety of national and international locations.
Successful candidates are selected on a competitive basis from academic performance and studentship, successful completion of the DPS bridging studies and by portfolio and proposal.
Please view the Diploma in Professional Studies Programme Specification (PDF - 164KB) for more details.
There are two pathway options in term one and two of Year 3. One route involves an 8,000 – 10,000 word piece of written work (Route A), or the other route combines a 4,000 – 5,000 word piece of written work plus a Self-Initiated Project (Route B).
Units summary:
Route A:
Route B:
The courses outcomes are taught using the following learning and teaching methods:
The course outcomes are assessed using the following assessment methods:
Information provided by the University is accurate at the time of first publication. Courses, however, remain subject to change. Changes may be necessary to improve the quality of educational services, in order to meet the latest requirements of a commissioning or accrediting body, in order to bring course content in line with best practice activities across the Higher Education sector, in response to student feedback, and/or due to a lack of student demand for certain units or options.
Events may arise outside of the reasonable control of the University which lead to changes to courses. Such events may include industrial action, civil disorder, severe weather, and changes in applicable laws and/or safety requirements.
If you have accepted a place on a course, we shall notify you of any changes as soon as reasonably practicable.
We will update this webpage from time to time with new information as it becomes available. In the meantime, if you have any questions, use this register your interest form.
Course Leader, BA (Hons) Graphic Branding & Identity
Senior Lecturer and Year 1 Contextual and Theoretical Studies Coordinator
Senior Lecturer and Year 2 Contextual and Theoretical Studies Coordinator
Lecturer, BA (Hons) Graphic Branding and Identity
Ian Hague
Tim Miller
We are committed to making university education an achievable option for a wider range of people and to supporting all of our students in achieving their potential both during and after their courses.
We welcome applications from people with disabilities. If you have a disability (e.g. mobility difficulties, sensory impairments, medical or mental health conditions or Asperger’s syndrome) we strongly encourage you to contact us on disability@arts.ac.uk or +44 (0)20 7514 6156 so that we can plan the right support for you. All enquiries are treated confidentially. To find out more, visit our Disability & Dyslexia webpages.
The course team welcomes applicants from a broad range of backgrounds from all over the world. The course attracts students who apply direct from A-level (or equivalent) or from Foundation Diploma in Art and Design, or other art or design courses, as well as mature students who may have previously worked in industry.
64 UCAS tariff points which can be made up of one or a combination of the following accepted full level 3 qualifications:
And 3 GCSE passes at grade 4 or above (grade A*-C).
Applicants who do not meet these course entry requirements may still be considered in exceptional cases. The course team will consider each application that demonstrates additional strengths and alternative evidence. This might, for example, be demonstrated by:
Each application will be considered on its own merit but we cannot guarantee an offer in each case.
IELTS level 6.0 or above, with at least 5.5 in reading, writing, listening and speaking. Please check our main English language requirements page.
All classes are conducted in English. If English is not your first language you will be asked to provide evidence of your English language ability when you enrol.
The portfolio, along with the details on your UCAS application (including the academic reference and your personal statement) will be assessed against the following criteria:
Your application form is reviewed when you apply to the University. If you have achieved or expect to achieve the standard entry requirements we will invite you to submit a full portfolio.
We make our offers based on the strength of the whole application, and therefore don’t routinely invite applicants to interview. To find out more, view our Undergraduate Application Process page.
This is an important part of your application and should demonstrate to the team that you are interested in graphic branding and identity and that you have thought carefully about why you want to study on this course.
You can demonstrate this through your previous work experience or study, personal experience and your ambitions for personal development as a student at LCC.
You should ensure it is written clearly, and free of any spelling mistakes. It is your chance to impress the team by demonstrating your appreciation of what the course can offer you and how you feel it will help you in the future.
State what you personally would bring to the course, and explain what motivates you to learn, explore and experiment.
Your portfolio of work is the most important part of your application, and you must clearly evidence development work as well as work from completed projects.
You are required to present a portfolio with a maximum of 20 images that you consider would help support your application.
You must apply for this course though Universities and Colleges Admissions Service (UCAS), where you will need the following information:
London College of Communication courses are listed under University of the Arts London.
We recommend you apply by 15th January for equal consideration. However this course will consider applications after that date, subject to places being available.
Home/EU applicants are permitted to make a deferred application. International applicants are not permitted to make a deferred application.
If you have successfully completed year 1 of a degree course at another institution and wish to continue your studies at LCC, you can identify the point of entry as year 2 on your application, and consideration will be given by the course admissions tutor.
LCC will consider applications for entry at Year 3 in exceptional cases only.
The University operates a cross-referral system, where applicants can be considered for and offered a place on an alternative course, if the admissions tutor feels they are more suited to that course. If you wish to opt out of the cross-referral process you can do so at the application form stage.
For further information on Erasmus and UAL exchange schemes, please visit the Erasmus and Non-Erasmus Exchanges section on the UAL website.
International applicants can apply through either of the following routes:
If you are applying through UCAS you will need the following information:
London College of Communication courses are listed under University of the Arts London.
Further information on applying via UCAS is provided on the University Applying through UCAS page.
For full details on the application process, visit the Undergraduate application page.
Home/EU applicants are permitted to make a deferred application. International applicants are not permitted to make a deferred application.
If you have successfully completed year 1 of a degree course at another institution and wish to continue your studies at LCC, you can identify the point of entry as year 2 on your application, and consideration will be given by the course admissions tutor.
LCC will consider applications for entry at Year 3 in exceptional cases only.
The University operates a cross-referral system, where applicants can be considered for and offered a place on an alternative course, if the admissions tutor feels they are more suited to that course. If you wish to opt out of the cross-referral process you can do so at the application form stage.
International undergraduate students can apply to join BA (Hons) Graphic Branding and Identity for a period of up to three terms as a Study Abroad student.
Visit the Study Abroad page for details of how to apply.
After you have successfully submitted your application, you will receive an email confirming we have successfully received your application and providing you with your login details for the UAL Portal. We will request any additional information from you, including inviting you to upload documents through the portal. You should check your UAL Portal regularly for any important updates and requests.
International applicants may be invited to interview in person at LCC, or via Skype if overseas or unable to attend. Details of this interview will be sent via the UAL Portal.
International applicants, whether applying online via UCAS or through a UAL representative or by direct application, you will need to complete an immigration history check to establish whether you are eligible to study at UAL. If you do not complete the check, we will not be able to proceed with your application.
We will advise you of your application outcome through UCAS Track. If you are an International applicant and have applied directly or through an agent, we will notify you through the UAL Portal.
We invite all offer holders to come to London College of Communication to attend one of our Offer Holder events. Offer holders will have the chance to meet the team, find out more about the course, and see our diverse and vibrant student community in action.
Successful applicants will be guided through the rest of our admissions stages and towards enrolment on the course.
If you are offered a place for 2019/20 but wish to defer to 2020/21, information on how to do this and who to contact can be found in your offer letter.
International applicants will have to pay a pre-payment in order to defer. In all cases, deferred places will be held for one year.
£9,250 (2019/20).
Tuition fees for undergraduate degree courses have been set at £9,250 per year for full-time study. This applies from the 2019/20 academic year, subject to changes in the law. Tuition fees may increase in future years for new and continuing students, in line with an inflationary amount determined by government. Please visit our Undergraduate tuition fees page for more information.
£19,930 (2019/20).
In addition to tuition fees you are very likely to incur additional costs such as travel expenses and the cost of materials. Please read the information on our additional costs page.
Find out about the accommodation options available and how much they will cost.
There are a number of scholarships and awards available to students on this course. Use our search tool to find out more information.
Careers include:
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