London College of Communication has a rich history of teaching magazine publishing and journalism; it boasts distinguished alumni that have gone on to successful careers in the industry.
Based in central London, LCC benefits from invaluable links with a number of major media organisations and publishers. Guest lectures, conferences and master classes also give students access to a range of high profile industry speakers.
What can you expect?
There are two main strands to the course: editorial and publishing.
Editorial is practice based and focuses on the creation of magazine content and the curation of its narratives. You will learn the editorial and production skills necessary to plan, commission and produce both print and digital magazines. You will do this by working on College publications and by having the opportunity to generate your own original publishing projects.
In Publishing you will analyse markets and readerships. You'll develop strong creative media management and entrepreneurial skills that are directed to launching magazines or working collaboratively to create a branded media project.
You’ll develop good research, communication and analytical skills that are important to the modern media environment and will have the opportunity to undertake an industry placement to contextualise this learning.
The two strands combine to offer a broad approach to the study of journalism and publishing.
These will enable you to develop a toolkit of transferable skills, crucial for practitioners working in the new multi-platform environment.
- You will work in groups to create your own magazines
- You'll learn the craft of writing across a range of formats and contexts – magazine journalism, business reports, promotional materials
- You will develop your own individual voice – drawing on your interests and values
- You will push yourselves creatively – designing some great print and digital artefacts
- Experiment with print and digital media formats and developed your technical understanding of e-publishing platforms
- Create a CV and online portfolio of journalism and publishing work
- Learn new skills – interactive media design, UX design, project management, running focus groups
What will you learn?
The practice of making magazines: journalistic content, art direction, content marketing, creating magazine concepts, print and digital, wire frames, industrial experience, commissioning and editing, printing and finishing.
The broader context that shapes magazine publishing: history of publishing, theories of media representation, creativity theory, marketing strategy, business plans, magazine business models, audiences, law and copyright, pitching and presenting ideas.
Showcasing your work
All students are advised to set up a profile on portfolio.arts.ac.uk, UAL’s new portfolio platform, which can be done at any point during your time at LCC and will last for up to 12 months after graduation.
This platform is often used to source student work for promotional use on the website, social media and for print and can be a great way of getting your work seen. You may also be asked to have a portfolio profile for the selection process when it comes to degree shows.