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London College of Communication

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BA (Hons) Contemporary Media Cultures

Start date
September 2018
Course length
3 years
UCAS code

Course summary

Applications closed 2018/19

Applications for 2018/19 entry to this course have now closed.

BA (Hons) Contemporary Media Cultures explores what it means to study media and culture in a contemporary context. Explore the role that media, cultural and creative processes play in shaping today’s world.

About this course

The course draws on a range of new academic perspectives and combines them with the making of media, such as film, photography, journalistic writing and web-based content.

The course offers practical elements designed specifically to help you develop your critical thinking, by putting your ideas into practice and prepares you for a successful career in whatever area of the media you choose to go into, from photography to marketing, journalism to filmmaking, curation to web design.

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The next Open Day for this course is on Saturday 13 October

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Timothy Ogu

Timothy a graduate of BA (Hons) Contemporary Media Cultures, formally known as BA (Hons) Media and Cultural Studies, talks us through their work during the LCC Degree Shows 2017.

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Course details

The focus of BA (Hons) Contemporary Media Cultures is to examine the role media, cultural and creative processes play in the shaping of all aspects of contemporary social life.

You will learn about media and cultural theory in an art and design university that emphasises creativity, innovation, exploration, discovery and collaboration.

The course guides you through a series of case study units that will help you understand the links between the academic concepts and discussions explored in the degree and how these ideas can be applied using a range of media.

This course is different from others because the practical elements are designed specifically to help you develop your critical thinking – by putting your ideas into practice. You don’t just learn what to do and how to do it, you also learn why you’re doing it.

This course prepares you for a successful career in whatever area of the media you choose to go into, from photography to marketing, journalism to filmmaking, curation to web design.

Course units

Year One

Units summary:

  • Introduction to Contemporary Media Cultures (20 credits)
  • Key Concepts in Media and Culture (20 credits)
  • Theory and Analysis in Media Culture (20 credits)
  • Global Media Cultures (20 credits)
  • Identity and Difference (40 credits)

Your first year introduces you to the concepts, theories and language of the degree; it prepares you for your future study.

The units are specifically designed to introduce you to major media and cultural theories and analysis: how social status is organised around socio-economic systems of taste and value, media effects – the contemporary and the modern, and ideas about the globalisation of the contemporary media landscape.

We look at how media and culture are produced and consumed for and by the global market and how this shapes contemporary audiences and patterns of consumption. The programme also introduces textual analysis and media production.

Global Media Cultures looks at the changes to media production and consumption and their implications for national and cultural identities. You are given an opportunity to explore these issues through the creation of web-based materials.

In Identity and Difference, we study the formation of cultural identity and think about how theories of the 'self' and subjectivity help shape the way we represent identity through the making of a film and the practice of writing.

Year Two

Units summary:

  • Contemporary Cinema: Theories and Practice (40 credits)
  • Television and Its Futures (20 credits)
  • Audiences, Publics, and Networks (20 credits)
  • Working in the Media and Creative Industries (20 credits)
  • Collaborative Project (20 credits)

In your second year the theoretical approach shifts. Units are more tailored to very specific case studies. For example, we examine how audiences are shaped by the multi-platform delivery of television and how cinema has been transformed into the contemporary landscape of international media distribution and exhibition.

We teach through the study of relevant academic materials alongside close readings of television and film texts. You also have the opportunity to explore these ideas through collaboratively producing short films.

In this year we more directly address the question of what it means to work in the media and how the 'nature of work' is changing.

You will meet a range of people working in different areas of the media and cultural industries in our Industry Speakers series, which we run throughout the second and third terms of the year. Many of the participants will be course graduates returning to the College to explain how their degree helped them get the job they wanted and learn about what it means to work in the media.

We also prepare you for work placement opportunities through the Collaborative Project unit, which is structured around students working closely alongside an external organisation. This provides invaluable personal and professional development and the chance for you to enhance your organisational and collaborative skills, as well as applying your knowledge to a live case study.

Year Three

Units summary:

  • Interventions: Contemporary Media Activism (20 credits)
  • Digital Screen Cultures (20 credits)
  • The Critical Practitioner (20 credits)
  • Major Project (60 credits)

In year three you will focus in the first term on units that bring together key themes, concepts, debates and ideas from the degree; allowing you to explore them in more detail. The course includes The Critical Practitioner unit, which is your opportunity to produce a portfolio of work, which is either shown for public exhibition or produced for publication.

We also analyse post-cinematic screen cultures, thinking about how film, for example, has been transformed by digital platforms. The programme also examines the relationship between media, social change and 'critical consciousness'. We ask: What is the role of alternative and social media in the shaping of today's world?

Your final Major Project is a crucial part of your degree and you will be given extensive training in research methods to help you develop your skills and research focus. This unit gives you the opportunity to focus on a piece of research developed around an area of study that you are particularly interested in.

Students produce either a written dissertation or a project that puts into practice the ideas of the course through the production of one or more media texts, created alongside a written critical reflection and analysis. The Major Project not only prepares a number of students for research at postgraduate level but also provides many with an opportunity to work out their first step in their graduate career.

Teaching and learning methods

The courses outcomes are taught using the following learning and teaching methods:

  • Lectures/large group learning: the main areas of theory and its practical applications will be covered in a planned series of tutor-led sessions
  • Workshop & seminar learning: practical sessions that will enable the student to experiment with a skill or technique relevant to the area of study. Students will be able to share their understanding with others and obtain guidance from lecturers to identify solutions to practical or theoretical problems;
  • Academic tutorials: individual assistance is provided by lecturers to assist students with their understanding and practical application of theory and skills. This is important for clarifying the requirements for assessed work.
  • Skills based workshops: practical sessions, which enable students to better understand and develop their skills in using a variety of media technologies;
  • Personal tutorials: Individual meetings, which allow students to discuss any issues arising from their experiences on this degree course;
  • Self-directed learning: independent study undertaken by the student to research, write and prepare assignments and to extend their knowledge and understanding. This can be undertaken at home or using college facilities.
  • Outside speakers: these provide students with a perspective of contemporary issues and recent events;
  • Study trips and visits: opportunities for students to engage with a range of learning experiences outside the College environment;
  • Research methods training: intensive workshops that outline key research approaches to exploring media culture and also formulating self-directed projects and the final major project;
  • Assessed assignments: these assess the students’ attainment of the learning outcomes and develop the key skills that will form an important aspect of their learning. The completion of assignment briefs are therefore regarded as a method.

Assessment methods

The course outcomes are assessed using the following assessment methods:

  • Practical project work and computer based activities
  • Prepared writing
  • Responses to case studies
  • Oral presentation
  • Personal presentations of prepared work
  • Simulations and role plays
  • Workshop based activities
  • Written research projects
  • The creation of a portfolio of collection of work, which may contain a number of different activities

Course structure

The information outlined is an indicative structure of the course. Whilst we will aim to deliver the course as described on this page, there may be situations where it is desirable or necessary for the University to make changes in course provision, for example, because of regulatory requirements or operational efficiencies, before or after enrolment. If this occurs, we will communicate all major changes to all applicants and students who have either applied or enrolled on the course.

Please note that due to staff research agreements or availability, not all of the optional modules listed may be available every year.

In addition, the provision of course options which depend upon the availability of specialist teaching, or on a placement at another institution, cannot be guaranteed. Please check this element of the course with the course team before making a decision to apply.

Webpage updates

We will update this webpage from time to time with new information as it becomes available. In the meantime, if you have any questions, use our register your interest form.


Jonathan  Wright

Jonathan Wright

Course Leader, BA (Hons) Contemporary Media Cultures

Adrian  Crookes

Adrian Crookes

Programme Director, Communications and Media

Lab Ky Mo

Lab Ky Mo

Lecturer, BA (Hons) Contemporary Media Cultures

Sarah  Cefai

Sarah Cefai

Lecturer, BA (Hons) Contemporary Media Cultures

Charlie  Oughton

Charlie Oughton

Associate Lecturer

Corinne  Silva

Corinne Silva

Associate Lecturer, BA (Hons) Contemporary Media Cultures and MA Media, Communications and Critical Practice

Associate Lecturer

Nicola Baird

Associate lecturers

VJ  Choolun

VJ Choolun

Associate Lecturer

Susan  Flynn

Susan Flynn

Senior Lecturer

Adrian  Sledmere

Adrian Sledmere

Associate Lecturer

Peter D  Osbourne

Peter D Osbourne

Associate Lecturer, MA Media Communications and Critical Practice and BA (Hons) Contemporary Media Cultures

Chris  Sams

Chris Sams

Associate Lecturer, BA (Hons) Contemporary Media Cultures

How to apply

This section includes information on how to apply, course entry requirements, selection criteria, and information about interviews.

Applications for 2018/19 entry for this course are now closed. Applications for 2019/20 entry will open in Autumn 2018.

You must apply through Universities and Colleges Admissions Service (UCAS), where you’ll need the following information:

  • University code: U65
  • Course code: P301
  • There is no campus code for LCC

Go to 'Apply' from the UCAS home page, where you will be able to register and create a password that gives you unique access as you complete your application form. London College of Communication (LCC) courses are listed under University of the Arts London.

We have recently made changes to our application process for Home/EU applicants. To find out more, view the Undergraduate Application Process page.


For further information on Erasmus and UAL exchange schemes, please visit the Erasmus and Non-Erasmus Exchanges section on the UAL website.


Deferring an Offer

If you are offered a place for 2018/19 but wish to defer to 2019/20, information on how to do this and who to contact can be found in your offer letter.

International applicants will have to pay a deposit in order to defer.

In all cases, deferred places will be held for one year.

Making a Deferred Application (during 2018/19 for entry in 2019/20)

Home/EU applicants are permitted to make a deferred application. International applicants are not permitted to make a deferred application.

Applications for 2018/19 entry for this course are now closed. Applications for 2019/20 entry will open in Autumn 2018.

International applicants can apply through either of the following routes:

Further information on applying via UCAS is provided on the University Applying through UCAS page.

For full details on the application process, visit the Undergraduate application page.

Study Abroad applicants

International undergraduate students can apply to join BA (Hons) Contemporary Media Cultures for a period of up to three terms as a Study Abroad student.

Visit the Study Abroad page for details of how to apply.


Deferring an Offer

If you are offered a place for 2018/19 but wish to defer to 2019/20, information on how to do this and who to contact can be found in your offer letter.

International applicants will have to pay a deposit in order to defer.

In all cases, deferred places will be held for one year.

Making a Deferred Application (during 2018/19 for entry in 2019/20)

Home/EU applicants are permitted to make a deferred application. International applicants are not permitted to make a deferred application.

Entry requirements

The course team welcomes applicants from a broad range of backgrounds from all over the world. The course attracts students who apply direct from A-level (or equivalent) or from Foundation Diploma in Art and Design, or other art or design courses, as well as mature students who may have previously worked in industry.

The standard minimum entry requirements for this course are:

80 UCAS tariff points gained at GCE Advanced (A) Level or equivalent. (A-level subjects studied may include: English; History; Media; Business; Art and Design, or other subjects within Social Sciences). Ideally your A-levels will be achieved at grade C or above.


One subject at A-level achieved at grade C or above PLUS Foundation Diploma in Art & Design (Level 3/4).

Alternatively, you will be considered if you have achieved a minimum of 80 UCAS tariff points from one of the following qualifications:

  • BTEC Extended Diploma
  • UAL Extended Diploma in Art and Design
  • Access to HE Diploma
  • International Baccalaureate Diploma
  • Equivalent EU or Non-EU qualifications

Additionally, you will have achieved passes at grade C or above in at least three GCSE subjects.

If you are applying on the basis of your previous experience, you should apply as normal via UCAS. You will then be guided by the admissions team on next steps of the AP(e)L process, through either Accreditation of Experiential Learning (AEL) or Accreditation of Certificated Learning (ACL).

If you have successfully completed year 1 of a degree course at another institution and wish to continue your studies at LCC, you can identify the point of entry as year 2 on your application, and consideration will be given by the course admissions tutor.

Language Requirements (International/EU)

All classes are conducted in English. If English is not your first language you will be asked to provide evidence of your English language ability when you enrol.

  • IELTS 6.0 (or equivalent) is required, with a minimum of 5.5 in each of the four skills.
  • You can check you have achieved the correct IELTS level on our language requirements page.

Student selection - what do we look for?

We make our offers based on the strength of the whole application, and therefore don’t routinely invite applicants to interview. The course admissions tutors will review the following key elements when making a decision on your suitability to join the course:

  • They will review your personal statement
  • They will consider your qualifications (or projected results)
  • They will review your academic or personal references
  • International applicants may be invited to interview in person at LCC, or via Skype if overseas or unable to attend.

This course doesn’t require you to provide a portfolio.

Personal statement advice

This is an important part of your application and should demonstrate to the team that you are interested in contemporary media cultures, and that you have thought carefully about why you want to study on this course.

You can demonstrate this through your previous work experience or study, personal experience and your ambitions for personal development as a student at LCC.

You should ensure it is written clearly, and free of any spelling mistakes. It is your chance to impress the team by demonstrating your appreciation of what the course can offer you and how you feel it will help you in the future.

State what you personally would bring to the course, and explain what motivates you to learn, explore and experiment.

Selection Criteria

The details on your UCAS application (including the academic reference and your personal statement) will be used by the course admissions tutors to assess your suitability against the following criteria:

  • A demonstrable interest in the discipline of contemporary media cultures
  • An understanding of the need for a critical and analytical approach (through research and practice) to this area of study
  • Commitment to the study and development of your own creative practice and subsequent career opportunities

Referral to alternative UAL courses

The University operates a cross-referral system, where applicants can be considered for and offered a place on an alternative course, if the admissions tutor feels they are more suited to that course. If you wish to opt out of the cross-referral process you can do so at the application form stage.

What happens next

We invite all offer holders to come to LCC, from January onwards, to attend one of our Offer Holder events. Offer holders will have the chance to meet the team, find out more about the course, and see our diverse and vibrant student community in action.

Successful applicants will be guided through the rest of our admissions stages and towards enrolment on the course.

Fees & Funding

Home / EU fee

£9,250 (2018/19).

Tuition fees for undergraduate degree courses have been set at £9,250 per year for full-time study. This applies from the 2018/19 academic year, subject to changes in the law. Tuition fees may increase in future years for new and continuing students, in line with an inflationary amount determined by government. Please visit our Undergraduate tuition fees page for more information.

International fee

£19,350 (2018/19).

Additional costs

In addition to tuition fees you are very likely to incur additional costs such as travel expenses and the cost of materials. Please read the information on our additional costs page.


Find out about the accommodation options available and how much they will cost.

Scholarships and awards

There are a number of scholarships and awards available to students on this course. Use our search tool to find out more information.

Scholarship search

Careers and alumni

BA (Hons) Contemporary Media Cultures will help you to build up a range of transferable skills; the capacity to organise your ideas and make arguments; the ability to critique cultural objects and cultural practices; understand how the media is organised and how this organisation shapes content.

You will also build your confidence and develop the ability to present your ideas in a creative and authoritative way.

Graduates develop successful careers in the media, cultural and creative industries, including media and communication management and research, advertising, marketing, PR and film festival development.

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