Skip to main content
Undergraduate

BA (Hons) Design Management

Close up shot of moulded shapes in a variety of pastel colours
Lewis Bush, BA (Hons) Design Management, London College of Communication, UAL.
College
London College of Communication
UCAS code
W202
Start date
September 2023
Course length
3 years

BA (Hons) Design Management is a practical course where you will apply critical and design thinking to a range of projects that address social, business and environmental needs.

Subject to re-approval

This course is undergoing re-approval. This is the process by which we ensure the course continues to provide a high-quality academic experience. During re-approval there may be some changes to the course content displayed on this page. Please contact us if you have any questions about the course.

Why choose this course at London College of Communication

  • The only undergraduate design management course of its kind delivered at a world-leading creative institution located in central London, with excellent links to the creative and cultural industries.
  • A course with human-centred values, sustainability and design thinking at the core of subject delivery. Design thinking involves an approach to innovation and problem solving that takes into account “the needs of people, the possibilities of technology and the requirements for business success” (Tim Brown, IDEO).
  • Real-world multidisciplinary design projects - work with a diverse team of industry active educators, professionals, creatives, external collaborators and visiting practitioners.
  • Strong industry links - recent project briefs from design and branding agencies, non-profit organisations, research, strategy and marketing departments, start-ups, financial tech companies and competitions.
  • Opportunities for international exchanges with Paris College of Art (PCA), Hong Kong Polytechnic University (HKPU) and IADE European Design School in Lisbon, Portugal.
  • With over 95% graduate employment and postgraduate progression since 2015, with active alumni, we are a course that produces highly employable graduates, strategic thinkers, communicators, change makers and entrepreneurs.
  • A focus on developing leadership and entrepreneurial mindsets, emotional intelligence and design competencies especially to support final year students.

Open Days

Explore life at LCC with our interactive Virtual Open Day.

Course overview

On BA (Hons) Design Management you will gain valuable insights into how design management is expanding in complex and changing contemporary contexts, while applying your skills and knowledge through a diversity of live projects. 

The key areas of creative practice, business/management, and cultural research come together in this curriculum to develop innovative and critical thinkers.

You'll have access to the College’s extensive range of resources; from academic support, student employment and career opportunities, to technical workshops, like printmaking, 3D and digital media. 

What to expect

  • Seminars to investigate the role of design in society, networks, business, organisations, cultures and contexts that give design its multiple meanings.
  • Practical projects and workshops, to provide immersive experiences of the design process: from research methods to defining and reframing problems, developing briefs, brainstorming, prototyping, testing, delivery and assessing effectiveness.
  • Theory, frameworks and strategic tools drawn from a broad range of design, business and humanities disciplines mean that you'll build your practice with hands-on projects, crits and collaborations.
  • Collaboration –  live projects and collaborative involvement with industry.  
  • Management skills – communication, presentation, critical reflection, scoping briefs, live research and feedback, budgeting, time management, team working.
  • Design principles: visual thinking, ideation, working with multiple mediums (print, objects, images, video, sound, web) and exhibitions. 
  • Student Exchanges – The course has a strong global emphasis through its cross-cultural approach to course content, projects and international partnerships. You will have the opportunity to participate in the Erasmus Programme, which is a European student exchange programme offering students the possibility of studying in another European country for one or two terms. We have an Erasmus agreement with the Design Management course at Paris College of Art and an international exchange with Hong Kong Polytechnic University BA Advertising Design and Study Abroad placements with Northeastern University in Boston, USA and others. You will also be encouraged to undertake online collaborations internationally.
  • Industry Projects – There is an emphasis on strategic and socially engaged design and real-world projects with agencies, research and strategy organisations, non-profits and councils. 

Industry experience and opportunities

We are industry-focused and regularly set projects that enable you to work with professionals, diverse organisations and companies. Recent collaborations have included projects with Human After All, Rufus Leonard, Two Igloos, WaterAid, Southwark Council, Ourscreen and the BFI (British Film Institute), 11FS and Dulwich Picture Gallery. 

Design management embraces a multiplicity of roles including project manager, account manager, brand manager, researcher, strategist, studio and office manager, service designer, strategic designer; art director, business manager, as well as Public Relations, marketing, business development, human resources, Corportate Social Responsibility (CSR) and operational roles.

Students have the opportunity to take part in initiatives such as Talent Works. Additionally, you’ll have the opportunity to undertake the Diploma in Professional Studies or the Diploma in Creative Computing between Years 2 and 3 to enhance your learning experience and employability skills.

Mode of study

BA (Hons) Design Management runs for 93 weeks in full-time mode. It is divided into 3 stages over 3 academic years. Each stage lasts 31 weeks.

Course units

In 2019, UAL declared a  Climate Emergency. In response,  LCC's  Design School set an ambitious Sustainability Action Plan in place to fully embed responsible practices within the curriculum and in everything we do.  As part of this initiative, we’ve shaped our courses around social and environmental sustainability principles that ensure learning outcomes reflect the urgent need to equip you with the understanding, skills, and values to foster a more sustainable planet.  Our aim is to change the way our students think, and to empower you to work towards a sustainable future. 

The course is 3 years, levels 4-6. Each year requires you to achieve 120 credit points. Years 1 and 2 must be passed to enter into Year 3. Your degree is attained through full completion of the third year. To be awarded the BA (Hons) Design Management qualification, you need to accumulate a total of 360 credits. You will be expected to commit an average of 40 hours per week to your course, including teaching hours and independent study.

Year 1

Introduction to Design Management (20 units)
Creative Industries and Economy (20 units)
Design Principles (20 Units)
Contextual and Theoretical Studies 1 (20 units)
Locating Design Management Practices (40 units)

Introduces foundational knowledge, essential skills and practices to explore the breadth of disciplines, connections and convergences of design, business and cultures. We position the discipline of design management in historical, socio-economic and cultural contexts.

Year 2

Professional Practices (20 credits)
Marketing Communications and Cultures (20 credits)​
Design Thinking and Doing (20 credits)
Contextual and Theoretical Studies 2 (20 credits)
Design Management and Change (20 credits)
Interdisciplinary Projects and Practices (20 credits)

The second year will consolidate and expand on your experience with a number of industry briefs that encourage collaborative working and development of professional competencies.

Gaining knowledge and learning through doing, you will explore design management roles and mindsets in a diverse range of social, cultural and industry contexts.

Year 3

The final year allows you to self-direct and pursue your interests through supported independent study. It will encourage confidence and self-inquiry to choose your future path within the industry, or progress onto postgraduate study. 

Contextual and Theoretical Studies 3 (40 credits)

This unit is a 8000-10,000 word thesis on a subject of your choice in negotiation with your tutor.

Leadership and Futures (20 credits)

In this unit, the class produces an industry facing event on a relevant contemporary theme. You consider your career path as you develop a professional profile, portfolio of work and action plan for the future.

Major Project (60 credits)

This unit is the culmination of your degree. It consists of two collaborative industry projects and a larger independent self-initiated project to enable you to develop greater rigour in the design process, project management skills, and delivery and presentation of your design project.

Optional Diploma between Years 2 and 3

Between Years 2 and 3 of your course, you’ll also have the opportunity to undertake one of the following qualifications:

Diploma in Professional Studies (DPS) (Optional)

An optional, year-long learning opportunity which enables you to develop your professional skills by undertaking time out for industry experience. Supported throughout the year by academics, you’ll build on the knowledge gained on your course in a range of national or international locations, and graduate with an additional qualification of Diploma in Professional Studies.

Diploma in Creative Computing (Optional)

Between Years 2 and 3, you can undertake the year-long Diploma in Creative Computing. This will develop your skills in creative computing alongside your degree. After successfully completing the diploma and your undergraduate degree, you’ll graduate with an enhanced degree: BA (Hons) Design Management (with Creative Computing).

Learning and teaching methods

  • Studio-based learning activities
  • Workshop and seminar learning
  • Lectures/large group learning
  • Academic tutorials
  • Self-directed learning
  • Co-design and co-curation
  • Outside speakers and visits
  • Assessed assignments

Online Open Day

Course Leader, Robert Urquhart, gives an overview of studying BA (Hons) Design Management.

Graduate Showcase

Explore work by our recent students on the UAL Graduate Showcase

Course films

What is BA (Hons) Design Management?

We speak to Course Leader Mo-Ling, current students and graduates about their experiences.

Student voices

Kristin Hall

Graduate stories

Kristin is a graduate from BA (Hons) Design Management. Kristin works in local government as a policy designer, and also as a freelance creative manager.

Valentine del Giudice

Graduate stories

Since graduating a few years ago Valentine has gone on to develop her own app, SSShake, which is an international cross-disciplinary network growing at a rapid pace.

Amelia Lyng

Student voices

Amelia tells us about her final year project which was an app developed around sustainability.

Judea Faith

Student voices

Judea tells us about her project aimed to get local people involved in place making in Elephant and Castle.

Student work

  • design-management-cultures-gallery-image-lewis-bush-600x900.jpg
    DIY catalogue, 2016. Image © Lewis Bush
  • ba-design-management-cultures-vr-headset-600x900.jpg
    VR prototype, major projects 2017. Image © Lewis Bush
  • ba-design-management-olderpreneur-lewis-bush-600x900.jpg
    Oldepreneurs hipster toolkit by Rebecca Kassab, 2017. Image © Lewis Bush
  • ba-design-management-lewis-bush.jpg
    Interactive lounge at BA (Hons) Design Management and Cultures final show, 2017. Image © Lewis Bush
  • ba-design-management-cultures-lightbox-image-lewis-bush-600x900.jpg
    GeoGenius, a game by Stella Adamidou, 2017. Image © Lewis Bush
  • corner-shop-dmc-judea-chung-lewis-bush.jpg
    Ordinary Goods by Judea Chung. Reimagining the global corner shop, degree shows 2019. Image © Lewis Bush

Course stories

Facilities

  • Student soldering in the Creative Technology Lab
    Student in Creative Technology Lab, 2020. London College of Communication, UAL. Photograph: Tim Boddy
    3D Workshop

    View images and find out about the range of tools and technologies on offer.

  • A close-up of the moveable type available in the Letterpress area.
    Image © Lewis Bush
    Printing and Finishing

    Discover our printing techniques, from Lithographic Printing to Print Finishing and Bookbinding.

  • The Digital Space, London College of Communication.
    Image © Ana Escobar
    The Digital Space

    The Digital Space is an open-plan, creative hub with computers set up with specialist software.

Fees and funding

Home fee

£9,250 per year

This fee is correct for 2023/24 entry and is subject to change for 2024/25 entry.

Tuition fees may increase in future years for new and continuing students.

Home fees are currently charged to UK nationals and UK residents who meet the rules. However, the rules are complex. Find out more about our tuition fees and determining your fee status.

International fee

£25,970 per year

This fee is correct for 2023/24 entry and is subject to change for 2024/25 entry.

Tuition fees for international students may increase by up to 5% in each future year of your course.

Students from countries outside of the UK will generally be charged international fees. The rules are complex so read more about tuition fees and determining your fee status.

Scholarship search

Entry requirements

The course team welcomes applicants from a broad range of backgrounds from all over the world. The course attracts students who apply directly from A-level (or equivalent) or from Foundation Diploma in Art and Design, or other art or design courses, as well as mature students who may have previously worked in industry.

The standard entry requirements for this course are as follows:

80 UCAS tariff points, which can be made up of one or a combination of the following accepted full level 3 qualifications:

  • A Levels at grade C or above (preferred subjects include: English; History; Media; Business; Art and Design, or other subjects within Social Sciences).
  • Pass at Foundation Diploma in Art & Design (Level 3 or 4).
  • Merit, Merit, Pass at BTEC Extended Diploma (preferred subjects: Art and Design, IT & Computing, Media).
  • Merit at UAL Extended Diploma.
  • Access to Higher Education Diploma (preferred subject: Digital and Creative Media, Film and Production, Computing, Humanities and Social Sciences).
  • OR equivalent EU/International qualifications, such as International Baccalaureate Diploma at 24 points minimum 

And GCSE passes at grade 4 or above (grade A*-C).

APEL - Accreditation of Prior (Experiential) Learning

If you do not meet these entry requirements but your application demonstrates additional strengths and alternative relevant experience, you may still be considered. This could include:

  • Related academic or work experience;
  • The quality of the personal statement;
  • A strong academic or other professional reference;
  • A combination of these factors.

Each application will be considered on its own merit. We cannot guarantee an offer in each case.

English language requirements

  • IELTS level 6.0 or above, with at least 5.5 in reading, writing, listening and speaking.

All classes are taught in English. If English isn’t your first language, you will need to show evidence of your English language ability when you enrol. For further guidance, please check our English language requirements.

Selection criteria

The portfolio/body of work, along with the details on your UCAS application (including the academic reference and your personal statement) will be assessed against the following criteria:

  • A strong interest in and appreciation of the subject area: Design Management and Cultures
  • An understanding of the need for a critical and analytical approach to the area of study
  • An approach suited to the demands of the course and the projected career futures
  • Ideas generation: quality of ideas and thought process, expression of design thinking

Apply now

Apply for this course though Universities and Colleges Admissions Service (UCAS), where you'll need the following information:

  • University code: U65
  • Course code: W202

London College of Communication courses are listed under University of the Arts London.

Application deadline

We recommend you apply by 18:00 GMT on 25 January 2023 for equal consideration. However this course will consider applications after that date, subject to places being available.

Personal statement advice

This is an important part of your application and should demonstrate to the team that you are interested in design management and that you have thought carefully about why you want to study on this course.

You can demonstrate this through your previous work experience or study, personal experience and your ambitions for personal development as a student at LCC.

You should ensure it is written clearly, and free of any spelling mistakes. It is your chance to impress the team by demonstrating your appreciation of what the course can offer you and how you feel it will help you in the future.

State what you personally would bring to the course, and explain what motivates you to learn, explore and experiment.

Deferring your place

This course accepts requests from offer holders to defer their place for one academic year. Deferral requests are granted on a first-come, first served basis until all deferral places are filled, or a deadline has been reached, whichever is sooner.

Read our Admissions Policy for details, and request your deferral by contacting us through the UAL Portal using the Contact Us button in your My Application(s) tab.

Transfers

If you are currently studying somewhere else on a course in an equivalent subject area and would like to transfer to this course, you can transfer to:

  • Year 2, if you’ve completed 120 credits in Year 1
  • Year 3, if you’ve completely 240 credits in Years 1 and 2

Apply via UCAS and choose Year 2 or 3 for your POE (Point of Entry)

Please check our Student Transfer Policy for more important information and be ready to provide us with your current course handbook and Year 1/Year 2 unit transcripts.

Please be ready to provide an official document (translated into English) from your current university, explaining the learning outcomes of the units you have completed.

Referral to alternative UAL courses

The University operates a cross-referral system, where applicants can be considered for and offered a place on an alternative course, if the admissions tutor feels they are more suited to that course. If you wish to opt out of the cross-referral process you can do so at the application form stage.

There are 2 ways international students can apply to an undergraduate course:

You must apply through UCAS, where you will need the following information:

  • University code – U65
  • UCAS course code – W210

London College of Communication courses are listed under University of the Arts London.

Read our immigration and visa information to find out if you need a visa to study at UAL.

You can only apply to the same course once per year. Any duplicate applications will be withdrawn.  Read the UAL international application advice for further information on how to apply.

Application deadline

We recommend you apply by 18:00 GMT on 25 January 2023 for equal consideration. However this course will consider applications after that date, subject to places being available.

Personal statement advice

This is an important part of your application and should demonstrate to the team that you are interested in design management and that you have thought carefully about why you want to study on this course.

You can demonstrate this through your previous work experience or study, personal experience and your ambitions for personal development as a student at LCC.

You should ensure it is written clearly, and free of any spelling mistakes. It is your chance to impress the team by demonstrating your appreciation of what the course can offer you and how you feel it will help you in the future.

State what you personally would bring to the course, and explain what motivates you to learn, explore and experiment.

Immigration history check

You will be asked to complete an immigration history check to establish whether you are eligible to study at UAL. We will not be able to proceed with your application until you have submitted your completed Immigration History Form.

Deferring your place

This course accepts requests from offer holders to defer their place for one academic year. Deferral requests are granted on a first-come, first served basis until all deferral places are filled, or a deadline has been reached, whichever is sooner.

Read our Admissions Policy for details, and request your deferral by contacting us through the UAL Portal using the Contact Us button in your My Application(s) tab.

Transfers

If you are currently studying somewhere else on a course in an equivalent subject area and would like to transfer to this course, you can transfer to:

  • Year 2, if you’ve completed 120 credits in Year 1
  • Year 3, if you’ve completely 240 credits in Years 1 and 2

Apply via UCAS and choose Year 2 or 3 for your POE (Point of Entry)

Please check our Student Transfer Policy for more important information and be ready to provide us with your current course handbook and Year 1/Year 2 unit transcripts.

Please be ready to provide an official document (translated into English) from your current university, explaining the learning outcomes of the units you have completed.

Referral to alternative UAL courses

The University operates a cross-referral system, where applicants can be considered for and offered a place on an alternative course, if the admissions tutor feels they are more suited to that course. If you wish to opt out of the cross-referral process you can do so at the application form stage.

Study Abroad applicants

International undergraduate students can apply to join BA (Hons) Design Management for a period of up to three terms as a Study Abroad student.

Visit the Study Abroad page for details of how to apply.

After you apply

Communicating with you

After you have successfully submitted your application, you will receive an email confirming we have successfully received your application and providing you with your login details for the UAL Portal. We will request any additional information from you, including inviting you to upload documents through the portal. You should check your UAL Portal regularly for any important updates and requests.

If you have achieved or expect to achieve the standard entry requirements we will consider you for a place on the course.

We make our offers based on the strength of the whole application, and therefore don’t routinely invite applicants to interview.

International applicants may be invited to an online interview. Interview details will be sent via the UAL Portal.

Please add @arts.ac.uk to your contacts to ensure that you do not miss any important updates re: your application to UAL.

Portfolio advice

You are invited to upload a sample of work (from school, college, employment, personal interests) to further demonstrate how you meet the student selection criteria. This can include essays, reports, projects, sketches, photography, other media or websites; anything you would like to share and help evidence your interests, conceptual thinking, research, ideas and understanding of subject knowledge and context.

Your portfolio/body of work is the most important part of your application, and you must clearly evidence development work as well as work from completed projects.

Please upload a maximum of 20 images that you consider would help support your application.

Applicants from non-design backgrounds can include:

  • Descriptions of any professional projects
  • Documentation of work where possible including reports, presentations or research projects for which you have been responsible

Please note: If uploading any text examples as part of your portfolio/body of work, they should be saved as an image and then uploaded, or alternatively, the text can be pasted into an image title text box.

What happens next?

We will advise you of your application outcome through UCAS Hub. If you are an International applicant and have applied directly or through an agent, we will notify you through the UAL Portal.

We invite all offer holders to come to London College of Communication to attend one of our Offer Holder events. Offer holders will have the chance to meet the team, find out more about the course, and see our diverse and vibrant student community in action.

Requesting feedback

This course receives a high number of applications. Unfortunately, we can’t provide feedback to everyone who is unsuccessful. We can only provide feedback after you’ve had an interview. We are only able to provide feedback to you directly, or to someone you have told us in writing can receive it on your behalf. If you would like to request feedback  please contact us through the UAL Portal using the Contact Us button in your My Application(s) tab.

Successful applicants will be guided through the rest of our admissions stages and towards enrolment on the course.

Careers

BA (Hons) Design Management encourages the development of innovative design thinking and the exploration of your own creative vision. We aim to prepare you to graduate as active creatives who will use design as a driver for positive cultural, social, business and environmental change.

Career opportunities for graduates include:

  • Design consultants, managers, researchers, facilitators, entrepreneurs and project managers.
  • Careers within museums, galleries, auction houses, retail, journalism, publishing, education, advertising, marketing, arts administration, PR and events.
  • There are also opportunities to study for further professional qualifications or postgraduate degrees at LCC such as MA Design Management or MA Service Design.