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Lola is a third year student from Brussels, Belgium, on BA (Hons) Design Management at London College of Communication.
Why did you choose to study your course and why London College of Communication?
Because it represented a perfect mix between the arts/design and a social/business field, which was exactly what I was looking for.
What’s the most interesting project you’ve worked on so far? What made it so interesting to work on?
I would say the RSA student competition brief, where my group chose the 'cultivating community' theme. The question was centered around how to increase community bonding in London through food, while exploring unused areas.
I am also personally interested in socially engaged design, especially when you can do field research in such a diverse city, like London. We created a proposal for a food market that was accessible for the visually impaired community in London and we prototyped our market near Moorfield Eye Hospital. I was also lucky to collaborate with such an amazing team and we met a lot of generous and inspiring people along the way.
Have you had any opportunities to engage with industry whilst on the course?
Yes, most projects were briefed by guest speakers from the industry. They allowed us to see how real projects were managed outside of the university.
Additionally, we had to deliver some case studies for companies and problem statements which required us to interview or get in touch with the people concerned.
Have you completed any work placements / internships whilst being on the course?
Yes, I'm currently in my DPS year which has allowed me the opportunity to seek my professional interests outside of the course. I just completed an internship at Deloitte Digital which was very enriching.
My role was mostly to assist the team with UX design, campaign design, workshop design, and research. I also work as a freelancer in graphic design and design thinking consulting.
What has been the highlight of your LCC experience so far?
The amazing creatives and friends that shared this experience with me.
What is the most important thing you've learnt on the course so far?
That no matter how many setbacks, uneasy collaborations, words to write, or projects you don't like, you're still an independent individual that can take responsibility and matters into your own hands. Bad energy is still energy and can still be channelled into something good.
Also, the people in your course will ultimately be part of your network and the ones that could have an influence on whether you'll get a job or not in the future, so try to do your best and build good relationships.
What would your dream day in London be like?
A dream day would be to wander near the canal from Angel to Victoria Park and beyond, have a coffee with a friend and check out an exhibition. I would then end the day with some dinner and check out a local gig.
There are so many things happening in London, just hit 'going' to everything on Facebook you might like and try what people suggest. Put it down in your calendar, take a friend and commit to what you can. It’s the best way to get the full experience, and don't be afraid to go on your own sometimes too!
If you had to describe your LCC experience in three words, what would they be?
Challenging, innovative and inspiring!
View the BA (Hons) Design Management course page.