Design Action x London Design Festival
13-20 September 2020
Design Action was a digital showcase and events programme that took place at London College of Communication. The work celebrated creative activism and highlighted the work of LCC’s Design School, as students and staff anticipated new futures in an uncertain world.
In the wake of the global pandemic, LCC's Design School tested their Manifesto against the shifting requirements of a changed world.
Design Action featured a range of projects and work in progress from the School’s dynamic and collaborative community. It questioned cultural, technological and disciplinary boundaries and confronted the social, systemic and ecological challenges of our time.
The programme included:
- An emerging research platform which explores the shifting definitions, debates and practices of graphic design
- A look at professional design practice in the wake of COVID-19
- An exploration of new ecological systems and tools
- A vision of the world in 2030 based on the UN Sustainable Development Goals
- An interaction design communication which rethinks concepts of audience participation, presence, and space.
Projects
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U-Turn
Ian Carr’s U-Turn is an audio-visual graphic work which focuses on the literal and abstract nature of ‘the u-turn' as a concept, its place within the creative process, and the ways in which it can be seen as an act of protest and ultimate move to a new front.
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Discovered Spaces
Discovered Spaces is a collaboration between MA Interaction Design Communication students on the theme of ‘Connection’. With a hybrid participatory format of both on- and offline elements, the work explores new ways to stay connected while relearning the possibilities of interaction design and ways its relevancy can evolve during times of crisis.
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In the course of time
Developed in Microsoft Teams, made in bedrooms and photographed on windowsills and kitchen tables, In the course of time is a group portrait of makers in isolation as 2 technicians and 9 students from LCC create a remote publication in Lockdown.
Design Action is part of London Design Festival.

Stories
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Indranil Ujagare, MA Design Management, 2026 MA Design Management graduate contributes to UAL’s evolving AI Position Statement
Indranil Ujagare contributes to the evolution of UAL’s AI Position Statement through his final project.
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Purna Srivastava, MA Graphic Branding and Identity, 2026 MA Graphic Branding and Identity student develops design practice through shared learning and industry engagement
MA Graphic Branding and Identity student Purna Srivastava explores how branding shapes perception through practice, research, and industry engagement at London College of Communication.
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Diploma in Professional Studies by Aritro Roy, BA (Hons) Design Management (2025) BA (Hons) Design Management student shares their experience of the Diploma in Professional Studies
BA (Hons) Design Management student, Aritro Roy, shares his unique experience of the Diploma in Professional Studies.
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Image Credit: ’Take a walk through the meadow with me‘, Megan Tan and Shao Xuan Tan, 2025, BA (Hons) Interaction Design Arts, LCC, UAL , Photograph: i Light Singapore LCC students light up Singapore at i Light Festival 2025
We caught up with BA (Hons) Interaction Design Arts students Megan Tan and Shao Xuan Tan to talk about their recent success at i Light Singapore — Asia’s leading light festival.