LVMH

LVMH x Central Saint Martins

In 2021 our partnership with the luxury group LVMH entered a new 5 year phase under the name Maison/0, the Central Saint Martins-LVMH creative platform for regenerative luxury. Maison/0 is named in recognition of the historical and cultural significance of LVMH's 'Maisons' (Houses), with 0 symbolising the need to reset our creative practices to explore radical and creative models for a regenerative future.

Our partnership is committed to leveraging the agency of creativity and education to help regenerate our climate and biodiversity and to empower emerging talents to design a better future. We do this through 5 key areas: research and development; disruptive curriculum development, student and graduate projects (the 'Challenge Fund'); scholarships and awards.

Maison/0

CAD image of green furry object with many textures on green background — **Sachi Patil, MA Graphic Communication Design**

LVMH has built its leading position on passion for creativity, which is a value we share with Central Saint Martins. This is why our partnership aims to bridge the gap between the professional and academic worlds, by inspiring, nurturing, and empowering emerging talents in their quest to transform our industry through creativity.

— Chantal Gaemperle, EVP Human Resources and Synergies, LVMH

Bioceramic tiles created for LVMH's Climate Week. Collection En Route, Brigitte Kock (MA Material Futures) and Irene Roca Moracia (MA Design (Furniture)).

Research and development
Tatiana Muringani, Clouded Title, M Arch

Scholarships and awards
Work by Tahiya Hossain, MA Biodesign

Challenge Fund: student and graduate projects

Maison/0 for regenerative luxury

For Earth Day 2021 we celebrated the next phase of our partnership with a special digital event featuring high-profile speakers from both partner organisations, including: Stella McCartney; Chantal Gaemperle (EVP Human Resources and Synergies, LVMH); Antoine Arnault (Image and Environment, LVMH); Jeremy Till (Head of Central Saint Martins); Alexandre Capelli (LVMH Group Environment Deputy Director) and Prof Carole Collet (Director of Maison/0) alongside Central Saint Martins students and graduates.

Maison/0 for regenerative luxury

Our Maisons – just like the Central Saint Martins’ students - do not see respect for the environment as a constraint but as a lever for creativity. Through this new phase of our partnership, we hope to keep inspiring and challenging each other in this field, to rethink, invent, and create a new type of luxury for a better tomorrow,

— Antoine Arnault, Image and Environment, LVMH

Photograph of studio with graffitti

BA Fashion 2020

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The White Show at the British Fashion Council Fashion Awards, 2019 (Photo: John Phillips/BFC/Getty Images)

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Recipes of North Portugal, Olivia Page (M ARCH Architecture)

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