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Stella McCartney x Lenovo design project winners

The four finalists standing with Stella McCartney. Red and white Lenovo branding is visible to the right
The four finalists standing with Stella McCartney. Red and white Lenovo branding is visible to the right
MA Design finalists Peter, Estelle, Vrinda and Joseph with Stella McCartney (middle). Photo by Dave Benett/Getty Images for Stella McCartney
Written by
Cat Cooper
Published date
08 November 2022

We're excited to share the winners and finalists in this year's Central Saint Martins MA Design collaboration with conscious luxury fashion pioneer Stella McCartney and technology manufacturer, Lenovo

Stella McCartney and Lenovo collaborated with Central Saint Martins MA Design in May this year. An eight week live classroom brief challenged students to develop new expressions of sustainable fashion and design through technology.

At Stella McCartney’s flagship in London, four finalists were named out of the 38 student submissions. From regenerative seaweed accessories to acoustic panelling made from mycelium, the students championed meaningful and unexpected application and repurposing of materials. Their concern for the earth's resources and species put into action forms of regenerative and non-extractive design and production.


'A Vision of Our Algal Future’ - Peter Nasielski, MA Furniture Design

Peter’s project explores regenerative kelp farming and its untapped potential in the accessories industry. Inspired by kelp’s natural properties and how the plant can be used to create bioplastics, Peter experimented with the material to develop eyewear design prototypes. He used coding algorithms to mimic the aesthetics and dynamics of natural algae formations, creating the basis of his winning design - using cutting-edge technology powered by Lenovo.

I chose Peter as my winner not only because his regenerative kelp and algae farming project touches on something we are already looking into, but it also seems the most viable as a material innovation for both my team and Lenovo. Algae is a renewable resource and doesn't rely on us producing more waste. It directly fights the climate crisis and, thinking beyond the environmental benefits, can also involve local communities that harvest it.

— Stella McCartney
Peter and Stella close up smiling
Stella McCartney x Lenovo design project winner Peter Nasielski with Stella McCartney. Photo by Dave Benett/Getty Images for Stella McCartney
I am so excited to have been chosen as the winner of the sustainable fashion design project, supported by both Stella McCartney and Lenovo. Throughout these eight weeks, I have been challenged and empowered to think outside the box and, as a result, I have created something that aims to inspire and make change in the fashion industry.

— Peter Nasielski

As winner, Peter has been awarded a three-month internship at Stella McCartney in a department of his choice, plus an internship with Lenovo’s design innovation team at their headquarters in North Carolina. The other finalists will also take up internships at Lenovo.


Unwrapped and Rewrapped - Vrinda Agrawal

Vrinda explored the potential of repurposing crisp packet waste to make other innovative materials. She was inspired for her project because of the number of animals that die or are injured because they consume plastic waste. She experimented with different ways of manipulating and crafting the waste material to create new forms.


Rewilding Packaging - Estelle Burton, MA Jewellery Design

Estelle’s project focused on product packaging in the luxury market, investigating how packaging could be better designed in order to reduce waste. Her project explored how biodiversity could be improved through rewilding and incorporated into existing packaging.


'In Tune with Nature' - Joseph Clinton, MA Furniture Design

Working with mycelium, Joseph investigated sound pollution and its impact on marine life. He researched how mycelium can act as a sound-dampening material, proposing concepts for more sustainable acoustic panelling.


The winning designs

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    Prototypes by Peter Nasielski. Photo: Dave Bennet at Getty.
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    Prototypes by Peter Nasielski. Photo: Dave Bennet at Getty.
  • 2C9A7587_58a5b42a-957d-4622-bca8-1d9491ea1746.JPG
    Designs by Joseph Clinton. Photo: Dave Bennet at Getty
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    Material forms and designs by Vrinda Agrawal. Photo: Dave Bennet at Getty
  • 2C9A7588_7793854d-fae4-49de-b266-e46a5ee3523e.JPG
    Packaging concepts by Estelle Burton. Photo: Dave Bennet at Getty
The climate emergency is an urgent and deeply complex issue for all design cultures. Working with the fabulous Stella McCartney CSM Alumni and her team, with our innovative friends at Lenovo, MA Design has engaged with the very real difficulties in regenerative and sustainable design practices. Engagements with world class design teams brings industry rigour and challenge to our studios, plus, of course, fabulous opportunities to continue to work with our partners after university. We are excited to share with you all the work of the winning designers.

— Simon Fraser, Course Leader MA Design (Ceramics, Furniture, Jewellery)


  • Rewilding Textiles: research into prototyping a bio-based colour palette
    Woven fabric created using regenerative practices with vibrant colours and silhouettes of birds printed using bio-based dyes for the Rewilding Textiles research project with LVMH and the Future Fabrics Expo 2022