Elisenda Torras
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Associate Lecturer, MA Innovation Management
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Central Saint Martins
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Biography
As a seasoned fashion stylist with over a decade of experience in fashion and technology, I have contributed to innovative solutions for major retailers, including John Lewis, River Island, OVS, Country Road Group, and LKBennett, amongst others.
Currently serving as an Associate Lecturer at LCF and CSM, I share my expertise with both undergraduate and postgraduate students across different courses (BA B&M, MA Fashion Design Management, MA Innovation Management, and LCF MBA).
In my industry job as Style Team Lead at Dressipi, I play a pivotal part in steering profitable revenue growth, crafting intelligent predictions, and enhancing consumer journey experiences, effectively bridging the realms of tech and fashion. Additionally, I bring firsthand experience in entrepreneurship, having founded and managed my own business, WeModex, in Barcelona.
Driven by a passion for the dynamic fashion landscape, I am pursuing a Ph.D. at LCF and FBS. My research explores the intersection of fashion and technology, focusing on how retailers integrate a human touch into strategies to enhance customer experiences and operational efficiencies, addressing the challenges of a tech-dominated world.
I hold an MA in Innovation Management (CSM) and a Degree in Advertising and Public Relations (University of Barcelona).