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London College of Fashion

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BA (Hons) Fashion Journalism

College
LCF
Start date
September 2018
Course length
3 years
UCAS code
P507

Course summary

Applications closed 2018/19

Applications for 2018/19 entry to this course have now closed.

This fashion journalism degree teaches the core skills to become a professional journalist, critic, broadcaster and writer in a rapidly evolving sector.

About

BA (Hons) Fashion Journalism teaches print and digital journalism and broadcast skills for a range of contexts. A focus on technical competency and creative direction ensures students develop a well-rounded approach. The course also incorporates critical thinking, ethical awareness and subject knowledge. The Teeline shorthand course boosts students professionalism.

Great reasons to apply

  • Graduates have gone on to work for Vogue, Future Lab, Refinery 29, Dazeddigital, Hello, Grazia, The Idle Man, Net A Porter, Gentleman’s Journal.
  • Students are taught traditional and new media approaches specifically for the fashion industry.

This course is based at Lime Grove in Shepherd’s Bush. Find out about the local area, including Holland Park and Notting Hill in our local area guides on the Student Life pages.

Portfolio gallery

Student work by Yap Weiqi

Junk by Esme Victoria Bourne

Latest news from this course

work station

Class of 2015: BA (Hons) Fashion Journalism

Up next in our Class of 2015 series is BA (Hons) Fashion Journalism student Daria Posrednikova. Set to graduate this summer, Daria talked to us about her ‘Adornment’ documentary series and the inspirations behind it. LCF […]

Facilities

Library, John Princes Street

LCF archives and library

Take a tour of LCF's world renowned fashion library, ideal for research and study.

Photo Studio, Lime Grove

Media facilities at Lime Grove

Take a tour of Lime Grove's media facilities from photographic studios to darkrooms.

Canteen, Mare Street

LCF's social spaces

Explore our social spaces, for collaborative study and breaks, across our six sites in London.

Course details

You will acquire the skill sets, critical thinking, ethical awareness and subject knowledge to be able to work as a practising journalist. In the second year students have the opportunity to do a work placement, and these have been with a number of prestigious companies, including British Film Institute, Dazed and Confused, Nick Knight, Vogue, Sunday Times Style Magazine and Net-A-Porter, among others.

The course attracts a number of high profile speakers each year, and recent speakers include Hadley Freeman from The Guardian, Stefan Seigal, the founder and CE of NOT JUST A LABEL, Richard Bee from the BBC, Martin Raymond from The Future Laboratory, Perry Price, Innovation Director of Dare Digital, and Colin McDowell, author and journalist. Graduates from this course are competent, confident journalists who can move into the media workplace and make a significant contribution. Recent graduates are currently working on a variety of magazines and newspapers, as well as on online sites, whilst other graduates with a particular interest in broadcast can be found working at innovative content-producing companies.

Course structure

The academic year for this course is divided into Block 1 and Block 2.

Block 1 is of 15 weeks’ duration from late September to February. In accordance with the University timetable, there will be a four week holiday in December.

Block 2 is also of 15 weeks’ duration from mid-February to the end of June with a four week holiday for Easter.

Year one

  • Introduction to Fashion Communication
  • Essential Skills of Fashion Journalism
  • Fashion Journalism in Context
  • Introduction to Cultural and Historical Studies
  • Better Lives

Year two

  • Cultural and Historical Studies
  • Feature Treatments
  • Inside the Industry
  • Option: Situating Your Practice unit
  • Fashion Journalism Practice, Ethics and Law
  • Creating Concepts for Digital Fashion Journalism

Year three

  • Fashion Journalism: Professional Working
  • Cultural and Historical Studies Dissertation
  • Research for Independent Project: Fashion Journalism
  • Independent Project: Fashion Journalism

Students on this course might be invited to participate in study trips. This may involve, for example, visits to key areas of capital cities, factories, stores and museums. Attendance on these trips is not compulsory but recommended. Details regarding timings and costs will be issued closer to the relevant trips.

Course units

Year one

Introduction to Fashion Communication introduces you to your course and its subject specialism as well as to effective learning and studentship at undergraduate level. It will orientate you to the practices and knowledge-base needed to understand your discipline and help you to develop your skills for independent & collaborative learning, reflection and your own self development. Students come from many diverse educational backgrounds and a part of this unit will enable to reflect on your own background and how that shapes the way you approach your course.

The Essential Skills of Fashion Journalism unit introduces you to the context within which you will operate as a fashion journalist. The emphasis is on creating written content for different media platforms and targeted to specific audiences, which you will learn to identify and analyse. You will also create stories for broadcast on television and the internet, and edit the content. The unit includes an introduction to the history of fashion from which you will develop an understanding of the language of fashion. You will learn Teeline shorthand and work with various software packages.

Introduction to Cultural and Historical Studies introduces the Cultural and Historical Studies approach to fashion and related areas. The unit provides a broad overview of the subject and introduces key concepts and ways of thinking that will form the basis of subsequent study. It will also inform decisions regarding the Cultural and Historical Studies unit that is chosen for future study.

In the Fashion Journalism in Context unit you will work in a group to create an original fashion magazine and complementary digital content. You will learn to apply your understanding of journalism production using appropriate software packages and content management systems. Individually you will continue to improve your journalism skills for print and broadcast. At the same time you will continue to deepen your knowledge of fashion, including looking at sustainability in the fashion and lifestyle industry. You will continue to study Teeline shorthand.

Better Lives

London College of Fashion, UAL (LCF) is a leader in fashion design, media and business education. We have been nurturing creative talent for over a century, offering courses in all things fashion. We encourage students to examine the past and challenge the present. To have inventive, assertive ideas that challenge social and political agendas. We give students the skills, opportunities – and above all, the freedom – to put those ideas into practice. By leading the way in fashion design, business, and the media, we influence culture, economics and our society.

This unit will provide you with a solid understanding of LCF’ core values and how they connect to your practice. As part of this unit you will explore diversity, social responsibility and sustainability, themes which you will then apply to a selected project. At this stage the emphasis is on how you apply your thinking across these important themes to your practice. Your thinking is more important than a finished piece of work at this point.

Fashion can change lives. Through teaching, specialist research, and collaborative work, this unit will get you thinking differently. We want you to use fashion to examine the past, build a sustainable future and improve the way we live. That’s why we call this unit ‘Better Lives’.

Year two

To begin you will be able to study a Cultural and Historical Studies unit of your choice that will broaden or deepen your learning of areas relating to your interests in your chosen field. You will have the opportunity to participate in lectures, seminars and workshops with students from other courses within your School, and will read relevant academic texts and complete a formal academic essay for assessment.

The Feature Treatments unit deepens your understanding of the variety of treatments used by fashion journalists, developing strong primary and secondary research and your ability to find and deliver written and broadcast stories on video and audio. In this unit you will look at written and broadcast feature formats, for example investigative and campaigning fashion journalism; fashion trend and ‘how to’ features; fashion journalism as critique, comment and opinion; set piece interviews; fashion shoots. You will continue to develop your critical analysis of journalism, looking particularly at diversity and inclusion in the global fashion media.

The Inside the Industry unit provides an opportunity to gain insight into critical issues, innovations and challenges within the global fashion, media and communication industries. You will participate in seminars with students from your course and programme and attend panel discussions with industry practitioners. In groups you will interrogate and respond to relevant themes that emerge. The unit will also help you to identify relevant areas of professional conduct and prepare you for working in an industry context.

Situating Your Practice unit

Industry Project
This unit provides an opportunity to situate your practice by undertaking a project with industry. It fosters a deeper understanding and appreciation of professional practices, principles, roles and responsibilities to help you define your career ambitions. During this unit you will be expected to manage your own learning and build on existing skills and knowledge in a professional context. You will work collaboratively with students from your course and programme to produce a creative outcome in response to a brief developed with industry.

Work Placement

This unit provides an opportunity to situate your practice by undertaking a professional work placement. It fosters a deeper understanding and appreciation of sector practices, principles, roles and responsibilities to help you define your career ambitions. During this unit you will be expected to manage your own learning and build on existing skills and knowledge in a professional context. The unit requires a minimum of 60 work placement hours and significant personal reflection evidenced in the submission of a placement report.

LCF Careers provide career guidance and one to one opportunities starting in your first year at LCF, to help you plan ahead and prepare for your work experience. You will be expected to engage and be proactive in securing your own work experience and one that is suitable to your own personal development, skills, course requirements and career aspirations. This means producing an updated CV and directly applying to companies for work experience using LCF CAREERS LIVE, LCF’s own job board, as well as other resources. You will also be expected to feedback on your work experience after your work experience.

International Study Communication

This unit provides an opportunity to apply previous learning whilst studying your subject in a different institution. You will develop skills within your practice and gain credits for your current course whilst engaging with the academic culture of your host institution. The unit also demands a critical approach to the management of your own learning through reflection and planning. Please check with the Exchange and Mobility Officer for an up-to-date list of partnerships for your programme. Students studying at a partner institution in Europe for a minimum period of three months (approx. 12 weeks) will be eligible for Erasmus grant. We are unable to guarantee that every course will have an agreement with a partner host institution. As such, this unit is subject to availability. There will be a selection and application process for students who are interested in applying to take this unit of study.

The Fashion Journalism Practice, Ethics and the Law unit requires you to work on the course media outlet, contributing written and broadcast stories at the same pace as in the fashion media. This fast paced environment will prepare you for roles in the fashion media and supports the development of your digital portfolio of published work. At the same time, you will contextualise your writing within the constraints of media law, regulation, ethics and copyright as required in Industry.

The Creating Concepts for Digital Fashion Journalism unit develops your creativity, resourcefulness and entrepreneurship as researchers, writers, editors and broadcasters specialising in fashion and as a member of an editorial/production team. You will work in groups to create a content-loaded digital product for an identified market. This unit emphasises experimentation and professionalism in both your ability to produce original, credible, authoritative, publishable work and in your readiness to work as part of a team. Through further study of the theory of journalism, you will contextualise digital content in the changing media landscape.

Year three

The Fashion Journalism: Professional Working unit will require you to work at the same pace and intensity as junior journalists are required to do in the fashion media. You will achieve this by working on the course media outlet, both contributing written and broadcast stories and taking on a role of responsibility on one editorial cycle during the unit. At this stage in your degree, you will understand the value of in-depth information gathering and articulate this through thorough, quality journalism. The unit will focus on collaboration prior to graduation, and enable you to further develop your digital portfolio of published fashion journalism.

The overall aim of the Cultural and Historical Dissertation is to provide an opportunity for you to demonstrate your understanding of the critical and analytical perspectives developed within cultural and historical theory and your ability to apply those perspectives in a specific study. You will research a topic of your choice that has relevance to the discipline of cultural and historical studies. This may relate to your course discipline, and should elaborate knowledges developed in prior cultural and historical studies units. You will undertake a substantial piece of structured primary and secondary research that critically engages with cultural issues relating to fashion, the body, performance, or the media and communications industries and which reflects on the critical debates and concerns addressed in your course.

Research for Independent Project: Fashion Journalism
Through extensive, in-depth primary and secondary research and analysis of the findings, you will make a proposal for a portfolio of print, online and broadcast journalism on a fashion-related topic and in a format agreed with your tutors. You will look at audience, market, competitors and the topic in depth using a variety of methods and methodologies, for example focus groups, in depth interviews, case studies and questionnaires, as appropriate, plus secondary sources, for example demographic data and published market research. The aim of this unit is to create a viable editorial concept that you can deliver for your Independent Project: Fashion Journalism.

Independent Project: Fashion Journalism integrates all previous learning and allows you to demonstrate your understanding of all aspects of journalism specialising in fashion, working to a self-managed schedule and programme of study to produce a portfolio of journalism. Your Independent Project: Fashion Journalism will be in a format and on a fashion topic agreed between you and your tutors and targeted to particular audiences. The unit focuses on your ability to deliver an editorial concept from idea to product, using all the journalism and research skills acquired during your course.

Showing your work

All students are advised to set up a profile on portfolio.arts.ac.uk, UAL’s new portfolio platform, which can be done at any point during your time at LCF and will last for up to 12 months after graduation. This platform is often used to source student work for promotional use on the website, social media and for print and can be a great way of getting your work seen. You may also be asked to have a portfolio profile for the selection process when it comes to degree shows.

Learning and teaching methods

  • Lectures
  • Seminars
  • Workshops
  • Museum and exhibition trips
  • Collaborative and project work
  • Crits/peer reviews
  • Industry trips and industry talks

Assessments methods

  • Portfolio course work of individual journalism work
  • Presentations
  • Group journalism work
  • Essays
  • Tests

Staff

The Lime Grove site is the centre for media studies at LCF and has extensive facilities, including Mac suites, photography studios, edit suites, sound studios and other specialist areas which can be utilised if required.

Josephine Collins is the Course Leader for BA (Hons) Fashion Journalism and has extensive experience as an editor and writer across business and consumer magazines and newspapers, and online. A former editor of weekly fashion ‘bible’ Drapers, Josephine’s specialist areas are the fashion business, fashion product and retailing. Josephine holds an MA from SOAS, University of London and a PGCert teaching qualification from UAL.

Steve Spear is an experienced journalist specialising in fashion. He has worked as a magazine editor and held senior positions on national trade titles and websites. Alongside lecturing, he continues to freelance and his work features in consumer titles, brand copy and trade publications. Steve holds an MA from Queen Mary University and a PGCert from UAL.

Kath Melandri is a broadcast lecturer and year tutor on BAFJ. A broadcast journalist with over 20 years experience working for the BBC, she can regularly be heard as a presenter on BBC Local Radio. Alongside her role at LCF Kath also lectures on the Journalism degree at London College of Communication. Kath holds a PGCert from UAL.

Kelly Dearsley is the Programme Director for the Fashion Communication courses, which include BA (Hons) Creative Direction for Fashion, BA (Hons) Fashion Public Relations and Communication and MA Fashion Media Practice and Criticism. Kelly began her career as an advertising executive in the 1980s working with clients in the film and entertainment industries. She returned to study Fashion Photography at the London College of Fashion and has worked as a freelance photographer for publications including Guardian, Vogue Pelle and ID magazine. She has made a number of short films which have been shown at film festivals across the world, including Leeds, Liverpool, Greece, Sweden, London, Slovakia, Croatia and Brazil. Her most recent new work ‘I’ve a Feeling We’re not in Kansas any more’, a fine art installation/performance was devised and performed in Glasgow at the New Territories International Festival of Live Art in March 2011. Kelly is currently studying for a PhD at LCF. Her research, a comparative study of the reading practices and reception of fashion media in print and digital formats, will be a wholly written thesis that uses phenomenology as a methodology to explore the reception of fashion media paying particular attention to the role of new media in this process.

How to apply

Opportunities for all

We are committed to making university education an achievable option for a wider range of people and seek to recruit students from diverse socio-economic, cultural and educational backgrounds. We are committed to supporting all our students in achieving their potential both during and after their courses.

Applications for 2018/19 entry for this course are now closed. Applications for 2019/20 entry will open in Autumn 2018.

This section includes information on how to apply, course entry requirements, selection criteria, information about interviews and portfolio advice.

You must apply through Universities and Colleges Admissions Service (UCAS), where you’ll need the following information:

  • University code: U65
  • UCAS code: P507

Go to ‘Apply’ from the UCAS home page, where you will be able to register and create a password that gives you unique access as you complete your application form.

Contact us on:

Telephone: +44 (0)20 7514 7344

Or you can use the register your interest form.

Please note that the equal consideration deadline is 15 January.

For full details on the application process, visit the Undergraduate application page.

Applications for 2018/19 entry for this course are now closed. Applications for 2019/20 entry will open in Autumn 2018.

This section includes information on how to apply, course entry requirements, selection criteria, information about interviews and portfolio advice.

International applicants may apply through one of three routes only:

Further information on applying via UCAS is provided on the Applying through UCAS page.

If applying through UCAS, you will need the following information:

  • University code: U65
  • UCAS code: P507

We continue to accept applications throughout the year, but please note that the equal consideration deadline is 15 January.

For full details on the application process, visit the Undergraduate application page or contact the UAL admissions team who can answer any specific questions that you may have regarding LCF's courses tailored for international students. This can include guidance for your portfolio, advice on the application process and fee advice. We offer a ‘drop-in’ facility for applicants who may be in London and wish to obtain further course and admissions information.


Entry requirements

Entry to this course is highly competitive: applicants are expected to achieve, or already have, the course entry requirements detailed below.

The standard minimum entry requirements for this course are:

  • A Level Passes at Grade C or Above Preferred subjects include, English, a foreign language and Media Studies;
  • or a Distinction Foundation Diploma in Art and Design;
  • or Distinction, Merit, Merit at BTEC Extended Diploma (preferred subjects Art & Design)
  • or Merit Pass at UAL Extended Diploma;
  • or Access Diploma or ’112 tariff points from the Access to HE Diploma;
  • or 112 new UCAS tariff points (equivalent to 280 old UCAS tariff points) from a combination of the above qualifications or an equivalent full Level 3 qualification;
  • or equivalent EU or non-EU qualifications;
  • and five GCSE passes at grade A*-C or above to include English.

Exceptionally, applicants who do not meet these course entry requirements may still be considered if the course team judges the application demonstrates additional strengths and alternative evidence. This might, for example, be demonstrated by: related academic or work experience; the quality of the personal statement; a strong academic or other professional reference; or a combination of these factors.

Applicants selected for interview will be asked to bring an example of their writing (journalistic, academic or creative) for discussion. You will be asked to leave a copy with the interviewers.

English language requirements

All classes are conducted in English. If English is not your first language you will be asked to provide evidence of your English language ability when you enrol.

The level required by the University for this course is IELTS 6.5 with a minimum of 5.5 in each skill.

Please visit the UAL Language Requirements page. Read carefully and look at the relevant documents.

Student selection criteria

What we Look for

The course team seeks to recruit students who can demonstrate:

  • An enthusiasm for writing and ambition to develop their writing to a professional level
  • A familiarity with the media in all its forms from newspapers to television, from glossy magazines to radio, the internet and Twitter
  • A strong interest in fashion as it affects all parts of modern life
  • Evidence of engagement with current affairs and the ability to form considered judgements based on good information
  • An appreciation of how words and pictures work together to tell stories for television, online and in print

Written portfolio

For this course you will be required to upload a piece of written work of up to 500 words. Further instructions will be sent after application submission outlining the essay title.

What happens next

All application forms, personal statements and references are read and considered by the course team against the selection criteria listed in the Entry requirements and What we look for sections.

If you applied through UCAS the result of your application will be communicated to you via UCAS through ucastrack. You will only receive further communication directly from the College if your application has been successful. This will be in the form of a full offer pack, sent by email, including details of accommodation, fees, and other important information.

Deferred entry

Deferred entry is normally only allowed in exceptional circumstances. Please contact us before you submit your application if you are considering applying for deferred entry.

Interview week

Applicants on some courses may be invited to attend an Interview. Further details will be sent to you with your interview letter, confirming location and date. International applicants should contact the Admission Office by emailing lcf.international@arts.ac.uk about portfolio requirements (if applicable), interview times and dates.

Potential changes to course structure

Please note: the information outlined is an indicative structure of the course. Whilst we will aim to deliver the course as described on this page, there may be situations where it is desirable or necessary for the University to make changes in course provision, for example because of regulatory requirements or operational efficiencies, before or after enrolment. If this occurs, we will communicate all major changes to all applicants and students who have either applied or enrolled on the course. Please note that due to staff research agreements or availability, not all of the optional modules listed may be available every year. In addition, the provision of course options which depend upon the availability of specialist teaching, or on a placement at another institution, cannot be guaranteed. Please check this element of the course with the course team before making a decision to apply.

Webpage updates

We will update this webpage from time to time with new information as it becomes available. In the meantime, if you have any questions, please use the enquiry form above.

Fees & Funding

Home / EU fee

£9,250

This applies for the 2018/19 academic year.

Tuition fees for undergraduate degree courses have been set at £9,250 per year for full-time study. This applies from the 2017/18 academic year, subject to changes in the law. Tuition fees may increase in future years for new and continuing students, in line with an inflationary amount determined by government. Please visit our *Undergraduate tuition fees page* for more information.

International fee

£19,350

This applies for the 2018/19 academic year.

Additional costs

In addition to tuition fees you are very likely to incur additional costs such as travel expenses and the cost of materials. Please read the information on our additional costs page.

Accommodation

Find out about the accommodation options available and how much they will cost.

Scholarships and awards

There are a number of scholarships and awards available to students on this course. Use our search tool to find out more information.

Scholarship search

Careers and alumni

Developing your skills

All of our undergraduate courses are concerned with the development of your personal and professional skills. On your course you will evolve from learning basic skills in your discipline through to a position where you are an independent creative thinker capable of making an effective contribution to the relevant sector of the fashion industry. Personal and Professional Development (PPD) skills are embedded in all units on every course. Speaker programmes with contributions from alumni, members of industry and others are a part of many courses, as are work placement opportunities in industry.

Graduates who wish to continue their education at postgraduate level are encouraged to progress to suitable courses within the College, the University or elsewhere.

Career paths

Many graduates prefer to seek employment as soon as they have completed their undergraduate studies, Recent graduates are currently working on a variety of magazines and for brands including Powder, Vogue, Future Lab, Refinery 29, Dazeddigital, Hello, Grazia, The Idle Man, Net A Porter, Gentleman’s Journal, Kent & Curwen, Procter & Gamble, Dare, Asos and Stylist. Other graduates can be found working at some of the most innovative content producing companies such as Hat Trick Productions, Mentorn, Betty and MDTV.

Alumni

Josh  Walker

Josh Walker

Fashion Writer

Ella  Alexander

Ella Alexander

Online Deputy Editor, Harper's Bazaar

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