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Models wearing designs by Soyoung Park, Summer Show 2016.

Fashion Design And Marketing Short Course

Course description

Understanding the market for fashion is an essential foundation stone for all those who are interested in carving out a successful career in the fashion design and marketing industry. This course offers an introduction to the subject. By the end of the course you will have a clearer idea of who your customers will be, and where your collections or products should be on sale.

Level: This is a beginners course, suitable for people who are new to fashion marketing.

Entry requirements: None, but it might help if you have some experience of fashion design or an idea of a brand / collection that you want to work with so that you can apply what you learn to something that is directly relevant to you. However, this is not essential.

Please note: This course is for students aged 18 and older

Clear, easy to understand lessons:

  • Our tutors will explain things in easy to understand, accessible English. If they need to use any special terminology they will make sure they explain what they mean.
  • New methods will be shown to students through live demonstrations.
  • Experience life on campus
  • Network and share ideas with students from across the globe
  • Access the technology and materials relevant to your discipline
  • Shop in our college shops for any materials you might need
  • Ask questions of your tutor in real time
  • Receive feedback and critique on your assignments
  • Experience the many sights of London on your down time

A certificate of completion:

  • You've put the work in so we want to make sure you have something to show for it!
  • As long as you attend a minimum of 80% of your classes, we will provide you with a certificate of attendance.
  • We always recommend you attend all of the classes so that you get the most out of the experience!
  • Certificates are great to compliment your cv.

Available dates

It can take a few moments for our course dates to load - if there are no available dates, please contact our customer service team who will help you find a course or email you when new dates become available.
Make an enquiry or call us on 0207 514 7015.

Details

Topics covered

  • We will explore the basic steps from marketing to selling a collection including press and PR, and how to get that all-important media attention.
  • You will investigate what people do that makes them successful, whilst collecting information on colour, fabric, price, design and retail outlet.
  • You will develop a promotional plan for your own collection or an existing brand, which will be presented on the last day of the course.

Materials

Please bring with you to the first session:

  • Pen and paper to take notes
  • Pencils
  • Fine liner
  • A4 cartridge paper sketch book

The following will also be helpful, but not necessary:

  • A laptop computer
  • A USB memory stick

If you prefer to take a non-digital approach to collaging you will also need:

  • Glue
  • Marker pens
  • A2 cartridge paper
Meet the Tutor:

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Understanding the market for fashion is an essential foundation stone for all those who are interested in carving out a successful career in the fashion design and marketing industry. This course offers an introduction to the subject.

£
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