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Dr Rebecca Bramall

London College of Communication
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Rebecca  Bramall


Rebecca is Reader in Cultural Politics at London College of Communication. She teaches and researches in the field of media, communications and cultural studies.

Rebecca’s research explores the interpenetration of culture and economy, with a current focus on taxation imaginaries. Key publications include The Cultural Politics of Austerity: Past and Present in Austere Times (Palgrave Macmillan, 2013) and a special issue of New Formations on Austerity (2016).

Rebecca is a member of the editorial board of the journal New Formations and a Technical Advisor to Tax Justice UK.

Rebecca is currently researching tax culture in the UK after the global financial crisis. This project explores the cultural frameworks that help people to make sense of tax avoidance, public spending, and their taxpaying identities. Articles from this project have been published in New Formations (2016), Celebrity Studies (2017), Soundings (2017) and the Journal of Cultural Economy (2019).

With Dr Liam Stanley of the University of Sheffield, Rebecca led a collaborative project in 2018 which explored alternative ways of reporting on and communicating about tax and public spending. Communicating Tax was funded by the Economic and Social Research Council via the University of Sheffield Impact Accelerator Account.

Previously Rebecca has researched the uses of the past in austerity culture. The Cultural Politics of Austerity (Palgrave Macmillan, 2013) examines austerity’s conflicted meanings, from ‘austerity chic’ and anti-austerity protest to economic and eco-austerity. This book was longlisted for the International Political Economy Group Book Prize (2014) and articles from this project appeared in Subjectivity, the Journal of European Popular Culture, and the Journal of Consumer Culture. Book chapter contributions are published in British Cultural Memory and the Second World War (Bloomsbury, 2013) and Transitioning to a Post-Carbon Society: Degrowth, Austerity and Wellbeing (Palgrave Macmillan, 2016). More recently Rebecca wrote a chapter on nostalgia for the high street which was published in Imagined Economies, Real Fictions (Verlag, 2020).


Current research students

  • Daniella Jenkins, Using visualisation and design methods to explore stakeholders’ perceptions of pension options. (Joint supervisor)