Starting Your Own Footwear or Accessories Label
If you've got what it takes to how to start a footwear business or accessories business, this is the course for you. It provides a valuable overview of the ins and outs of starting up a new venture, and practical advice on planning and preparation...
Taught by: Fiona Campbell.
If you've got what it takes to how to start a footwear business or accessories business, this is the course for you. It provides a valuable overview of the ins and outs of starting up a new venture, and practical advice on planning and preparation. Ideally, you should already have relevant industry experience or have taken our 'Essential guide to the fashion business' course.
The course includes:
- Pros and cons of starting up independently
- Business structure
- How to get started
- Running a footwear/accessories fashion business in practice
- The fashion business plan
- Product and image development
- Understanding the fashion year plan
- Designing and sampling a collection through to production
- Sourcing specialised materials
- Working with manufacturers
- Supply chain and distribution
- Costings and pricing
- Understanding profit and loss and cash flow for a fashion business
- How to sell your collection to stores (eg. trade exhibitions)
- Marketing and promotion
Beginners/Intermediate. You should come to the course prepared to discuss your potential business idea.
Your course place is confirmed once you have booked online or via the phone using a credit or debit card. There is no deadline for booking. Places are offered on a first come, first served basis, and all courses have a maximum number of students. We suggest you book early to avoid disappointment.
Fiona Campbell is a footwear design alumni of Cordwainers College, now part of the London College of Fashion. She commenced her career with a west end fashion company supplying retailers such as Miss Selfridge and Topshop, before setting up her own footwear label and retail outlet which focused on fast moving youth fashion. She completed an MA in 2008 and researched sustainable materials for footwear and accessories, gaining a Leathersellers’ Guild Award for her shoe collection. She also lectures at the V&A Museum on aspects of shoe history and culture. Past topics have included; ‘The Development of Couture Shoe Designers 1900-1970’. To accompany the shoe exhibition Pleasure and Pain, she delivered a series of talks on ‘A Short History of Shoes’. Her forthcoming V&A lecture discusses London Bespoke, an area within which she continues to practice, combined with Consultancy and teaching in London, Dubai and Singapore.
In order to fully participate in the practical exercises please bring the following materials/equipment to the first class:
- Notebook and pen