Fashion Journalism

Paul Tierney presents 'How to Make it as a Fashion Journalist' - Fashion Forward Season 2.

'The Rise of the Fashion Blogger: Print vs. Digital' - Paul Tierney interviews Elaine Lloyd-Jones, Editor of Grazia Middle East & Bahrain alongside Tala Samman, myfashdiary.com.

The world of fashion journalism is an exciting, fast paced profession that can be difficult to break into.  In this introductory fashion journalism course you will learn everything you need to navigate your way through what is a competitive but rewarding industry, led by a professional journalist with over 25 years’ experience...

Taught by: John William, Paul Tierney.

Description

The world of fashion journalism is an exciting, fast paced profession that can be difficult to break into.  In this introductory fashion journalism course you will learn everything you need to navigate your way through what is a competitive but rewarding industry, led by a professional journalist with over 25 years’ experience.

As well as learning core skills and writing technique, you will be set a series of briefs and asked to submit work on a regular weekly basis. The tutor’s aim is to mentor and improve, ultimately making you a better and more informed writer. This course is aimed at beginners and those seeking to enhance their general knowledge.

As this niche area of journalism changes and develops, you will discover how print and digital publishing, and text for fashion and lifestyle publications is ever evolving. Do you see yourself as the next Tim Blanks or Susie Bubble? Well, this is the place to start.

Topics covered:

  • generating ideas
  • short feature writing
  • trend Reports
  • catwalk analysis
  • the art of blogging
  • how to get noticed – pitching your ideas

Entry Requirements: None

Level: Beginners



Tutor information

John William began his career in fashion as a journalist and launched Pigeons & Peacocks magazine with London College of Fashion. He has written for magazines as diverse as The Sunday Times Style and Dazed and Confused. John has been working as a freelance stylist for the past 6 years and has contributed to an international roster of publications including Vice, i-D, Nylon, Paper and Bullett magazine. He has had his work exhibited globally including a 2011 show curated by photographer Rankin and a 2014 collaboration with the Museum of London. John's experience in industry spans marketing, consultancy, trend forecasting and creative direction, and he teaches across a number of BA courses at LCF. He currently works as a stylist and artist and his work often includes props and custom made pieces of his own design.



Paul Tierney is a London-based fashion journalist, editor, university lecturer, and a tutor at London College of Fashion. He teaches on fashion journalism courses in London and Dubai. Paul is regularly commissioned by the world’s leading newspapers and magazines, including Love, Pop, Another Man, The Independent and The London Evening Standard. He is the Editor at Large of bi-annual style magazine, Ponystep, a regular columnist for Grazia Middle East, and a consultant to Conde Nast UK. With over 25 years experience, Paul is one of the leading authorities in his field, and commissions some of the world's most respected writers.

Examples of Paul Tierney's work


Materials

In order to fully participate in the practical exercises please bring the following materials/equipment to the first class:

  • Notebook and pen
  • A laptop would be useful to complete the in-class projects

As part of your research you will be required to do some printing. Please bring a small amount of cash to the course on your first day to credit your printing account.  It is unlikely you will need to spend more than £5.

Details for booking

DateDay of WeekTimeDurationCostStatusLocationAction
25/10/2017 - 09/11/2017Wednesday & Thursday18:30 - 21:003 Weeks£295Available John Prince's St - W1G Add to Basket
14/02/2018 - 01/03/2018Wednesday & Thursday18:30 - 21:003 Weeks£295Available High Holborn - WC1V Add to Basket