Each week LCF News brings you a round up of the most interesting stories impacting the fashion industry.
Big news at Burberry…
Fashion phones beeped this week with the breaking news alert that Christopher Bailey was leaving Burberry after 17 years. The chief creative officer and president will be cutting all ties with the brand in spring 2018. Bailey is credited for transforming Burberry from the Daniella Westbrook brand of choice to the iconic fashion powerhouse it is today. Rumours are flying about who will take his place. The week in Fashion will keep you posted.
The magazine death knell…
Conde Nast US announced that it was ceasing the print version of Teen Vogue and reducing the frequency of other titles like GQ. The news shocked the industry, especially given the incredible work Teen Vogue has been doing in mobilising Generation Z to get political. Print publications are facing continuous dwindling sales, and influence and this decision from Conde Nast could spark further closures across the industry. Thankfully they are investing in digital and their new LGBT+ publication Them launches next year.
Spotify for fashion…
Jess Cartner-Morely discussed the rise of the rented wardrobe in this week’s Guardian. Describing wardrobes as potentially ‘anachronistic’, the article suggests that the rented wardrobe could be the way forward for consumers who want access without the commitment. The impact this has on brand sales is yet to be seen but Rent the Runway CEO claims her aim is to ‘put Zara out of business’. While ‘closets in the cloud’ may be a while away yet, for now it is the only way we’ll be affording head to toe Miu Miu.
What does a fashion degree get you?…
The annual Business of Fashion Global Fashion School Rankings were published this week and highlighted the benefits and opportunities a fashion degree affords graduates. The rankings focused on the global influence, long term value, and learning experience of each school and were based on university submissions, employment statistics, and student and alumni interviews. London College of Fashion placed 4th globally and 2nd in the inaugural Business School rankings.
Reinventing the shop…
Digital retailer ASOS is addressing the problem that fitting rooms have been solving for years with its new try before your buy service. Available to ASOS app customers, the new service allows customers to try their purchases at home and only pay for what they keep, you know, just like an a shop does.
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