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Creativity Makes Things Better // LCC Graduate School visits It’s Nice That


Written by
Helen Carney
Published date
17 July 2015

A group of postgraduate students from LCC recently had the chance to visit It’s Nice That and have their portfolios reviewed by Managing Director Alex Bec.

MA Publishing student Serena Ugolini reports.

As part of the LCC Graduate School summer term programme of events, a number of design students were invited to join an informal talk at the offices of It’s Nice That, a creative publishing platform founded in 2007.

Here they were lucky enough to hear directly from Managing Director Alex Bec about how the company has developed, and receive advice for their future careers.


Postgraduate visit to It’s Nice That office, 2015.

With a background in graphic design, Alex founded It’s Nice That with Will Hudson after leaving university, keen to explore new ways of generating creative content.

Since then, It’s Nice That has covered a broad spectrum of creative disciplines, engaging students, graduates and professionals through different media platforms and events. Among the collaborators, big brands such as Nike, Heineken and Selfridges&Co stand out.

As well as their website, the team produce a beautifully crafted quarterly magazine called Printed Pages, because as Alex says: “Pictures and works are on the website to be seen, but we also want the possibility to touch the content, and physically experience it”.


It’s Nice That publications including Printed Pages, 2015.

Loving what you do really matters in the creative industries, and during the Q&A Alex emphasised the importance of choosing a job that can give you pleasure while doing it, and not necessarily just a job you are good at.

The morning ended with a portfolio review, where the graduates presented their best works and received useful hints and tips about their professional future in the creative industry.

Words by Serena Ugolini

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