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Beauty Entrepreneurship Online Short Course

Course description

This 5-week online evening course aims to provide students with a comprehensive understanding of the business aspects of the beauty industry, equipping them with the necessary skills and knowledge to confidently pursue entrepreneurial ventures.

Through a combination of lectures, case studies, interactive discussions, and practical exercises, students gain valuable insights and practical skills that can be applied directly to launching and managing their own beauty enterprises. Guest speakers from the beauty industry and hands-on workshops provide real-world perspectives and experiences, fostering networking opportunities for aspiring beauty entrepreneurs.

During the course, students delve into various topics essential for success in the beauty business. This includes understanding marketing dynamics and trends, developing effective business plans for beauty ventures (services and products), and mastering branding and marketing strategies.

The course also covers managing finances and budgeting for beauty start-ups, navigating legal and regulatory requirements unique to the beauty sector, and exploring innovative approaches to product development and distribution channels. Students gain an insight into the essential aspects of customer service and client management and consider the importance of building lasting relationships and maintaining high standards of professionalism.

Course outcomes

By the end of the course students should:

  • Gain a comprehensive understanding of the beauty landscape, including market dynamics, trends and niche opportunities
  • Develop essential business skills required for launching and managing a beauty venture, including business planning, financial management and marketing strategies by leveraging social media platforms
  • Acquire the ability to conduct effective market research to identify target markets, consumer preferences and competitive positioning
  • Master branding techniques tailored to beauty products and services, fostering brand identity and differentiation in a crowded market
  • Navigate legal and regulatory requirements specific to the beauty sector, ensuring compliance and mitigating risks
  • Explore innovative approaches to product development, distribution channels, and technology integration within the beauty industry
  • Hone customer service and client management skills to build lasting relationships and maintain high standards of professionalism
  • Gain insights from industry experts and hands-on workshops, applying real-world perspectives to entrepreneurial endeavours
  • Develop a comprehensive business plan tailored to a beauty venture, integrating key concepts and strategies learned throughout the course

Who should attend this course?

This 5-week evening course is aimed at anyone passionate about the beauty industry who aspires to pursue entrepreneurial ventures within this field. It would be an excellent fit for current students, recent graduates, beauty professionals, career changers and entrepreneurial enthusiasts.

The course is designed to cater to diverse audience with varying levels of experience and backgrounds, united by their interest in entrepreneurship and the beauty industry.

All our Online Short Courses include: 

  • Live online lessons with the same tutors 
  • The same course content and learning outcomes 
  • Lesson recordings, for review 
  • Access to VLE with course content 
  • Forums for support 
  • 2 weeks online access 
  • Certificate and digital badge upon completion

Please note that all courses are taught in UK time. 

Online courses are closed to all new bookings 48 hours prior to the course starting. 

Available dates

It can take a few moments for our course dates to load - if there are no available dates, please sign up to our mailing list where new course dates will be announced or browse other courses within your chosen subject area to find an alternative.

Details

Topics covered:

  • Understanding the beauty industry landscape
  • Essential business skills for beauty entrepreneurs
  • Branding and marketing strategies in the beauty sector
  • Legal and regulatory considerations for beauty ventures
  • Innovative approaches to product and service development and distribution

Materials

To take part in this online course you will need:

  • An up-to-date web browser (we recommend Chrome)
  • Microphone and headphones (a headset with a microphone function is recommended. The built-in microphone in your device would also be fine)
  • Webcam
  • Strong Internet connection - we recommend a minimum of 2 Mbps download, and 1 Mbps upload, faster if possible. You can test your network speed here - https://www.speedtest.net

Recommended materials:

  • Notebook and pen
  • Mobile phone with camera

Meet the Tutor

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This inspiring evening course aims to provide valuable insights, practical skills and networking opportunities to empower students to pursue their entrepreneurial goals confidently within the beauty sector.

£

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