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Confident Copywriting Intensive Online Short Course

Course description

Words make or break a campaign, whether you connect with your customers through Twitter, email or newsletters. On this one day intensive course, you will be introduced to the tools and tricks of effective copywriting through a series of practical and creative exercises.

You will learn how professionals create compelling messages and the importance of delivering good copy across digital channels.

This course is essential if you work in a communications, marketing, or fundraising role and are looking to improve your writing in a creative, supportive environment. It is also suitable for people looking for a break as a writer.

Who Should Attend?

Those who have been tasked with copywriting, developing a tone of voice, or have started writing for themselves or their business.

Course Outcomes

By the end of the course you should be able to:

  • Review, edit and improve your own writing
  • Boost your powers of persuasion in writing
  • Write faster and better
  • Apply the tools and tricks of the writing trade to your working life

All our Online Short Courses include:

  • Live online lessons with the same tutors
  • The same course content and learning outcomes
  • Lesson recordings, for review
  • Access to VLE with course content
  • Forums for support
  • 2 weeks online access
  • Certificate upon completion

Further details about preparing for your online course, and the equipment you need, can be found here.

Please note that all courses are taught in UK time. To check and compare times please click here.

Available dates

Enquire about this course and we will contact you when new dates are published.

Materials

Online short course materials

To take part in the Online sessions you will need:

  • An up-to-date web browser (we recommend Chrome)
  • Microphone and headphones (a headset with a microphone function is recommended. The built-in microphone in your device would also be fine)
  • Webcam
  • Strong Internet connection - we recommend a minimum of 2 Mbps download, and 1 Mbps upload, faster if possible. You can test your network speed here - https://www.speedtest.net

Please bring for the first session:

  • notebook and pen

Details

Topics covered

  • Effective copywriting
  • Delivering copy across various platforms and channels
  • Targeting your specific audience
  • Persuasive techniques

Reviews

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"In general I thought the course was very good. I left feeling very inspired by what I had learnt and would be be very keen to attend any other communications courses you have available and run by this tutor. Please keep let know if there are any available. I gained some really valuable feedback about my work and I really enjoyed the fact that at several places during the day we were tested on what we had learnt. A brilliant course!"

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"The course ran very well. Keeping the course group relatively small had benefits, too, allowing good discussions to take place. Having learnt new methods through the tutor's teaching, I now feel I can get through my copywriting work more effectively."

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"The session spent on the tool kit for improving writing was particularly useful, and the tutors insights were excellent. The amount of participation encouraged by the tutor was perfect, and led to a relaxed and richer learning experience."
Meet the Tutor:

Join Confident Copywriting Short Course to learn the tools and tricks of effective copywriting through a series of practical and creative exercises.

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