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Sara Chong Kwan

Lecturer in Cultural and Historical Studies
London College of Fashion
Researcher Research
Sara  Chong Kwan


Sara is a lecturer in Cultural and Historical Studies at London College of Fashion, UAL.
Her research interests focus around the sensory and embodied dimensions of dress and her doctoral study is titled: Making Sense of Everyday Dress: Integrating multi-sensory experience within our understanding of contemporary dress in the UK.
Sara has co-organised a number of conferences, notably the ‘Fashion and the Senses Symposium’ in 2015 at LCF.
She has also co-edited a journal special edition on ‘Fashion and Memory’ in Critical Studies in Fashion and Beauty 5/2.
In her previous career, Sara worked in magazine publishing, and gained a degree in Menswear Design from Central St Martins before opening an independent designer clothing store in Brighton.
Research interests/areas of expertise:
Dress and fashion studies - Everyday dress practices and identity
Social and sensory 'atmospheres' of the dressed body
Fashion and memory
Embodied research methods
Sensory studies and methodologies
Material Culture - object analysis
Expanded fashion research methods
Sociology and anthropology
Fashion design practice

Grants and awards

(Figures indicate amount awarded to UAL)

  • University of the arts london, Research Studentship

Past research students

  • Bin Gao, The emerging Chinese fashion designer-entrepreneurs under the influence of London's fashion education and Chinese business cycle (2008-2018) (Joint supervisor)
  • Lucy Holzhauer-Conti, 'De um falso brilhante, eu fiz fantasia (Vai Vai 2015) - 'From a mere particle of glitter, I made a fantasy': A samba Dancer's Costume (Joint supervisor)
  • Yuri of Kwan, An investigation on dress as a national representation: The construction of Singapore as a multicultural nation and its effect on ethnic dress.
  • Angela Leung, To what extent does qipao reflect the continuing east-and-west power relationship (Joint supervisor)
  • Kaja Pietkiewicz, Poetics of the white wedding dress in the Nineteenth Century fictional literature. Textual analysis based on Charles Dickens 'Great expectations' and Gustav Flaubert 'Madame Bovary' (Joint supervisor)
  • Karley Thompson, How does growing up in, or moving to, a predominantly white area affect the way that black women express themselves through dressed experience? (Joint supervisor)


Accessories, footwear and jewellery
Curation and culture
Fashion business
Fashion communication
Fashion design
Fashion making and pattern cutting
Fashion styling and make up
Textiles and materials