Streetwear Fashion Design Short Course
Course description
Course overview
Streetwear has become part of our global lexicon of style. With authentic origins in subculture, the street is where established and emerging designers and brands can find their creative voice. This short course covers the essentials of streetwear fashion design and offers the necessary foundational knowledge for designing technical, functional and aesthetically-trend driven collections.
Starting with an introduction to streetwear and the tools needed to begin a streetwear design project, students focus on research development, market profiling, planning, concept development and design details and components. Students expand their knowledge through a combination of independent and collaborative work and receive regular feedback throughout the course.
This course is available in two formats: a 5-week evening course and a 3-day course.
Who this course is for
This course is aimed at beginners with an interest in streetwear and a desire to learn. No previous experience is required. This is a design-based course and does not include any garment construction work or pattern cutting.
Key information
Topics covered
- Sketching
- Garment and trend analysis
- Fabric knowledge and selection
- Body contouring and fit
- Range planning
- Portfolio creation
Learning outcomes
- Have gained an insight into the essentials of streetwear fashion design
- Have explored key areas of streetwear design such as market profiling, planning and concept development
- Have gained the confidence to start their own streetwear design journey
- Digital badge and certificate of attendance
Materials
- A4 paper, notepad or sketchbook
- A4 layout pad
- Pencil, pens, colours, highlighters, markers
- Pencil eraser
- Paper scissors
- 30cm ruler or pattern master (available from Morplan)
- Fabric tape measure
- Glue stick
- Masking tape
- Post-it notes
- USB stick 2GB+ or access to equivalent cloud storage
- Smartphone / digital camera
- Laptop/iPad/tablet (for out-of-hours work / research)
Tutor
Penny Warner
Alyssa Groeneveld
Alyssa Marie Groeneveld is a Dutch-Filipino fashion designer based in London. She earned her MA in Fashion Design Menswear from Central Saint Martins in 2022 and launched her brand, AMG, immediately after graduating. Her distinctive approach involves creating collections through drapings with existing garments on mannequins, with a strong emphasis on sportswear-inspired materials and aesthetics. Alyssa’s collections reflect her deep interest in exploring the interplay of masculinity and femininity.
Her SS25 collection debuted at Paris Fashion Week, sponsored by Nike, garnering significant attention for its innovative approach. Alyssa collaborates closely with stylist Mirko Pedone and has built a strong following, particularly in Asia, with her designs available in stores across Seoul, Tokyo, and Osaka.
Collaboration is central to Alyssa’s creative process. She frequently works with other creatives and has designed for prominent artists such as Travis Scott, Lil Uzi Vert, and notable K-Pop stars.
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