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Your creative future starts here:

Revitalise your passion for Art Direction for Fashion

Written by Hamish Chohan
Published date 25 September 2020

Back in 2018 Daniel Collins, from Brighton, was working as a Senior Creative Manager at Gap and wanted  to progress in his career and gain a deeper understanding for the role of an Art Director. Attending Art Direction for Fashion the course enabled Daniel to meet likeminded students from across the globe whilst taking him out of his comfort zone. He said of the experience,

“Thank you for helping me fall in love with my career again! I can’t wait to develop what I’ve learned!”

Taught by Schelay McCarter, you can watch our interview with Schelay where she discusses delivering her courses face to face and online.

The course is now also being delivered online and is suitable for both beginners and more experienced students, the Art Direction for Fashion (Online Short Course) is a great route if you want to find out more about how to manage creative projects in the world of fashion communication. It is a great opportunity for networking and collaborating, and would be of interest to fashion Brand Managers, filmmakers, photographers, graduate students and fashion retail staff.

What did you enjoy most about your short course?

Meeting new likeminded creative people from all over the planet. Working in teams, collaborating on projects and being taken out of my comfort zone every day, but learning a huge amount. Our tutor was amazing! The guest photographer was inspiring!! What an amazing week!!!

Has the short course benefited your career and/or personal development?

Art Direction for Fashion inspired me to work on more personal projects, you can get bogged down in the day to day of your job but this has given me new energy to strive forward and ultimately be happy and love what I do!

What would you say to someone who is thinking about taking a short course at UAL?

Do it! It’s a great place to study, run by a wonderful team and tutor. Thank you for helping me fall in love with my career again! I can’t wait to develop what I’ve learned!


What do you believe is integral to the work of an artist, in any discipline?

That they love what they do and are happy!

What three words best describe your short course experience at CSM?

Inspirational, inspirational and inspirational!

Photo montage (clockwise): Daniel Collins selfie, students sitting around a table looking a Polaroids, model photographs on a table, model photographs cut out of magazines.

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