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Principles of Personal Fashion Styling 1

Principles of Personal Fashion Styling 1

London College of Fashion
Taught by
Polly Holman


Do you feel you've got a flair for fashion? Do you have an idea of what looks 'good'? Then why not add to those skills with the in depth theory from a professional image consultant? This intense course will take you through everything you need to consider when you are advising others on how to dress well. 

You will learn all about colours, skin tones, body shapes and clothing types so you can confidently select, buy or even design womenswear for your clients. (The techniques learnt can also be applied to developing your own style).

The course includes:

  • How to choose cut and fabric
  • How to choose and combine colours
  • How to identify figure shapes
  • Styling tricks
  • How to create current looks
  • Personalising looks with accessories
  • Working with clients

Read 5 reasons you should take Principles of Personal Fashion Styling over on our short course blog


Beginners. This course is suitable for personal stylists, personal shoppers, fashion buyers and fashion designers who wish to understand what clothes suit which women, and why. 

This course is for students aged 18 and older.

Student reviews:

"Polly is fantastic. She is knowledgeable, helpful and passionate - a true inspiration" - Charis, UK

"The Principles of Personal Fashion Styling course made my day. I am a professional image consultant in Korea, and I realised that I needed a course to improve my skills in Fashion styling. This course was exactly what I wanted. I came to London to take this course. Overall, It gave me more value than I've spent.

The tutor is brilliant. She is one of the best tutors I've ever met in my life. She knows what is important, what makes our life easier and what a client really needs. The course is really affordable and easy to understand even though I am not native speaker. I deeply appreciate tutor Polly Holman, one day I want to take The Principles of Personal Fashion Styling 2.


Your course place is confirmed once you have booked online or via the phone using a credit or debit card. There is no deadline for booking. Places are offered on a first come, first served basis, and all courses have a maximum number of students. We suggest you book early to avoid disappointment.

Tutor Description

Polly Holman has been a practicing image consultant for over 25 years and has lectured in personal fashion styling at London College of Fashion for over 10 years. A regular source for image and style for the media, her courses have global appeal, attracting students from China to Brazil. In addition, she's the managing director of an image consultancy specialising in professional presentation and communication skills. Her vast experience of the image industry has enabled her to deliver training programmes worldwide to assist people to achieve a greater level of personal success and confidence. She is a Fellow, Life member and past President of the Federation of Image Consultants. She is the co-author of the professional qualification for the Image Profession and author and manager of their Quality Assurance system.


In order to fully participate in the practical exercises please bring the following materials/equipment to the first class:

  • Notepad and pen

Available dates