Fashion Design with AI Technology Online Short Course
Course description
Course Overview
This practical online short course teaches you how to use AI tools throughout every stage of the fashion design process — from the very first spark of an idea through to a polished brand pitch. You will work with real AI tools used by industry professionals, building a complete fashion collection from concept to campaign across four live sessions.
No prior AI experience is needed. You will learn by doing, with hands-on prompts and step-by-step guidance throughout.
Who This Course Is For
This course is ideal for:
- Fashion designers wanting to bring AI into their workflow
- Fashion students looking for a competitive edge
- Creative professionals moving into fashion or brand design
- Stylists, consultants, or brand managers exploring AI tools
- Anyone curious about how AI is changing the fashion industry
No technical background is required — just creativity and curiosity.
Key information
Topics covered
- AI Fashion design
- Digital tools
- Presentation skills
- Production
Learning Outcomes
By the end of this course, you will be able to:
- Use AI tools confidently to generate and develop fashion design concepts
- Create a complete 6-piece collection from brief to final presentation
- Build a consistent AI fashion model and use it across editorial and commercial imagery
- Design original textile and print patterns and apply them to garments
- Produce professional-quality tech packs using AI-generated flats and specs
- Use lighting and camera angle prompts to create high-quality editorial and lookbook images
- Design brand packaging — boxes, bags, swing tags, and labels
- Create a full brand identity document including visual system, tone of voice, and customer personas
- Build a campaign concept board, press release, and wholesale line sheet
- Generate shop interiors, digital mock-ups, and video content using AI tools
- Write precise, effective prompts that produce high-quality AI results
Materials & Requirements
What You Need
- A computer or laptop (Mac or PC)
- A stable internet connection
- A free or paid Google account (for Google Gemini)
- A free or paid Claude AI account (claude.ai)
- No software downloads required for the main sessions
Recommended Before You Start
- Collect 6–10 reference images that inspire you — a brand, a mood, a look
- Have a brand or retailer in mind that you would like to design for
- Bring any existing sketches or design ideas you want to develop
Additional Tools Covered
You will also be introduced to a range of specialist AI tools used in the industry
Tutor
Maggie Mattioni
Maggie is a Fashion Consultant, Speaker, and Educator with over 30 years of industry experience at the intersection of traditional craftsmanship and modern innovation. Having designed for global powerhouses—including Walt Disney, Marks & Spencer, Sanrio, and Umbro—she now focuses on bridging the gap between legacy design methods and the digital future.
As an expert in AI-driven design and 3D software, Maggie specializes in transitioning brands toward sustainable, digital-first workflows that reduce physical waste and accelerate production. By championing digital-only workflows, Maggie teaches students how to drastically reduce the fashion industry's environmental footprint while increasing speed-to-market. She is committed to mentoring future industry leaders to embrace technology as a tool for both creativity and global responsibility.
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