Graphic and Communication Design Short Course
Course description
Course overview
In this 5-week evening short course students gain an understanding of graphic design principles, working on a series of weekly projects to develop their own designs.
The course starts from the viewpoint that there is no such thing as a perfect design, covering core aspects of graphic design such as semiotics and negative space, typography, and visual storytelling. The course will also explore the development of different techniques and styles throughout history.
Students are encouraged to develop their design ideas through homework and group critiques to reflect and provide and receive feedback. Group critique sessions will also allow students to learn and use design terminology while developing their critical dialogue with graphic design practices.
Please note that students are welcome to use computers should they wish to, but this is not a technical course.
Who this course is for
This 5-week evening course is aimed at anyone with an interest in graphic design as a discipline or career choice. Prior experience would be an advantage but is not essential.
Key information
Topics covered
- Graphic design principles
- Logo design
- Semiotics and negative space
- Typography and its history
- Visual storytelling
- Packaging design
- Poster design and the development of different techniques and styles throughout history
- Group critiques of the preceding week's class and homework
Learning outcomes
- Analyse, evaluate and critique their own works and the works of others
- Accept and understand feedback
- Incorporate feedback into resolved designs
- Digital badge and certificate of attendance
Materials
Required materials:
- A5, A4 or A3 sketchbook
- Basic drawing and writing tools
Optional materials:
- Students are welcome to use their own laptops or tablets in class if they wish to, but these are not essential
Tutor
Poppy Woodeson
Poppy Woodeson (she / her) is a practicing artist, curator and lecturer. She exhibits internationally and has taught at a variety of institutions including Central Saint Martins, The Royal College of Art, London Metropolitan University, Milwaukee Institute of Art & Design, Glasgow School of Art and others.
She was previously known by the name Ben Woodeson (he / him)
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