Yix Guo
Title
Student
College
Central Saint Martins
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Researcher Research
Biography
Yix Guo Yi Xian is Senior Lecturer at Nanyang Academy of Fine Arts (NAFA), University of the Arts Singapore (UAS), where she teaches creative strategy and advertising copywriting. She is also pursuing a PhD at Central Saint Martins (CSM), University of the Arts London (UAL), researching Cuteness as an affective strategy for purpose-led communication design.Her creative practice spans children's picture books, photography, and visual storytelling, with projects supported by national grants and recognised through literary and publishing awards.
1) The Book That Was Handed Down
Winner of the 'First Time Writers & Illustrators' publishing initiative under the Media Development Authority and National Book Development Council of Singapore in 2008. It won the inaugural Hedwig Anuar Children’s Book Award for Outstanding Children’s Book in 2011.
2) Happily Ever After is so Once Upon A Time
Winner of 'Beyond Words: Young and Younger 2011' organised by the Singapore National Arts Council. Published by Marshall Cavendish, 'Happily Ever After is so Once Upon A Time' was launched during the Singapore Writers Festival 2012. In 2025, the picture book was adapted into a film juxtaposing animation and live action through virtual production.
3) My School Uniform
Published in 2016, 'My School Uniform' is a photography book documenting Singapore's secondary school uniforms, conceived as a tribute to the nation's 50th anniversary. The project received a S$42,000 Heritage Project Grant from the National Heritage Board.
In 2026, 'The Straits Times' published an interactive scrollytelling article revisiting the project and exploring the design and cultural significance of school uniforms in Singapore: www.straitstimes.com/multimedia/graphics/2026/09/singapore-uniforms-design/index.html
Yix was named one of '55 Most Inspiring Millennials' by 'Her World', one of Singapore's leading women's magazines, in its special 55th-anniversary edition in 2015.