Dr Jennifer Pybus

Senior Lecturer

London College of Communication

Research interests

Digital culture and youth, with a specific interest in how this are affected by the political economy of big data, mobile phones and applications, alongside my other interests in data literacy, privacy and digital pedagogies. 

Research statement

I am a senior lecturer on BA Advertising (Hons).

My research focuses on digital culture and youth, with a specific interest in the area of big data, mobile phones and applications, data literacy, privacy and digital pedagogies. Some of the recent work I have had published comes out of an AHRC funded project examining the big social data that young people generate on their smartphone devices.

My current research focuses on the political economy and material architecture of third party applications, and the role they play in intensifying new sites of value, particularly within the siloed environment of the mobile ecosystem.

Before coming to UAL, I was course leader and Lecturer for the MA Global Media Management at Winchester School or Art (University of Southampton). Prior to coming to the UK, I worked as a Lecturer in the School of Communication and the Arts at Victoria University, Melbourne. During the three years I spent in Australia, I also completed my doctoral studies at McMaster University, in Canada. 

Project awards, and grants

Research Associate on AHRC Digital Transformations Grant: ‘Our Data ourselves’, October 2013 - June 2015.

Selected research outputs