skip to main content
Music PR (Summer Evenings)

Music PR (Summer Evenings)

Central Saint Martins
Taught by
Ian Roberts


This course will provide a thorough overview of the workings of a press officer in the UK music industry. It will equip students with knowledge of the day to day mechanics of the job, promoting musicians/bands to press and routes into music promotion.

Topics will include:

  • key elements of structuring a press release
  • collating a database, image/styling of acts
  • different approaches andfor different artists
  • building relationships within the industry

The course will include analysing various publications, how they can help to build a profile and their affect on other media, the impact of the internet and music downloads on the industry and the continuing love/hate relationship of music PR and press.

Entry requirements: Students will need strong written and verbal skills.

Level: Beginners

Please note: This course is for students aged 18 and older

Tutor Description

Ian Roberts is the managing director and founder of A Star PR and a highly regarded figure in the music industry. His company works with a roster of influential artists and some of the biggest names in music and entertainment.


Please bring with you to the first session:

  • Notepad and pen
  • A copy of your favourite UK magazine or newspaper.

Available dates