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Introduction To Fashion Design - Level 2

Introduction To Fashion Design - Level 2

Central Saint Martins
Taught by
Ian Kettle


Have you ever wondered what a fashion designer actually does, whether it is the right career for you, or how designers come up with a fresh collection every season? This level 2 course, which follows from our level 1 course, continues our introduction to the subject specifically designed for beginners. It gives you guidance on how to design for a specific fashion market and a better understanding of the industry and your customers. 

The course encourages design ideas that are challenging and at the same time cater to a client's needs. Using your ideas, we will explore how to develop a line/up (collection). By undertaking extensive research and design development techniques, you will be able to get a real taste of the design industry as well as develop your personal design language.

By the end of the course you will have the tools necessary to communicate your ideas and a better understanding of the development of a casual collection. You should have developed a good understanding of the fashion design process and explored some of the professional opportunities open to you. Work that you produce during the course could be added to an existing portfolio or provide the start for a new one!

Both Menswear & Womenswear design are covered.

Topics covered:

  • design briefing (setting up a project)
  • colour palette & texture sourcing workshop
  • preliminary design development workshop
  • lecture: The Business Of Fashion’
  • trend analysis & fashion communication lecture/workshop
  • secondary design development workshop
  • runway review (deconstructing a designers collection)
  • collection breakdown (what belongs in a collection)
  • lecture & exercise: ‘Collection Structure’
  • portfolio review (for those interested in application to art school)
  • advice and diagnostics (next steps in fashion)
  • develop a good understanding of the design process for fashion
  • guidance on developing a personal design ‘language’

Who should take this course?

Entry requirements: None

Level: Beginners - Intermediate

Please note: This course is for students aged 18 and older

Tutor Description

Ian Scott Kettle BA (CSM) MA (RCA) Fashion Design

Ian is the head of Fashion Design on the Semester Study Abroad Programme here at Central Saint Martins, along side running the Introduction to Fashion programme, as well as setting-up and delivering bespoke one-to-one and group design courses here and in Mexico, Buenos Aires and China for beginners, industry professionals and the odd celebrity.

Ian is a well respected freelance designer with over twenty years experience, having worked for several independent designers, including Dexter Wong - Head of Womenswear & Alberta Ferretti – Designer and running his own business. His own work has been profiled in many magazines (Vogue, Elle, Grazia, WWD, ID, Nylon & 125…) He has contributed to projects in the arts, film, theatre and pop. (Cindy Sherman, Toyah and Michael Jackson…)

IAN SCOTT KETTLE is Ian’s current business of Gentlemen’s Bespoke Accessories. One-off, hand made pieces, catering to private clients, run from his studio at Cockpit Arts in London. Studio visits (by appointment) are welcome. Come see a working studio or simply to discuss your course options.


For the first session:

  • HB Pencil-Pen-Rubber
  • A5 Note Pad
  • £5 cash for Research Photocopying
  • USB memory stick (Min 8GB)
  • Colour (any) pencils-Pens or Pastels

Needed later into the course (your tutor will advise you)

  • (A4) Portrait or (A3) Landscape Sketchbook (white paper)
  • (A4) Layout Pad
  • HB Retractable Pencil 
  • Black 0.1 and 0.5 Fine Line Pens 
  • Letraset Pro-Markers: 1 x ivory & 1 x cool grey no1
  • Small paper scissors 
  • Paper glue
  • 1cm Masking Tape
  • Camera or Smartphone (for research only, high quality not necessary)
  • All the above available at the CSM Art Shop open during course time

Available dates