skip to main content
Building A Fashion Collection

Building A Fashion Collection

Central Saint Martins
Taught by
Ian Kettle


A collection can be any number of different garments, from a few exclusive pieces with different design elements to a large selection of varied styles. More important than the number of pieces is the point the collection is making - its fashion statement. This introductory course will take you through the various steps to building a collection, from conception and range planning through to design and presentation.

Topics covered

Students will first establish the purpose of their collection and the market they are aiming at.

The next step is to find a theme to stimulate a visual interpretation.

An intense research process follows, where often quite vague ideas have to be pinned down and the direction of the collection established, resulting in the right choice of fabric, colour and silhouette.

A storyboard is then put together to clarify your intentions and visually lay out the size and diversity of each story and of the entire range.

Then the designing takes place. Designs are chosen, altered and redrawn and as they evolve a well-balanced collection is achieved.

Entry requirements: None

Level: Beginners


Please note: This course is for students aged 18 and older

Tutor Description

Ian Scott Kettle BA (CSM) MA (RCA) Fashion Design

Ian is the head of Fashion Design on the Semester Study Abroad Programme here at Central Saint Martins, along side running the Introduction to Fashion programme, as well as setting-up and delivering bespoke one-to-one and group design courses here and in Mexico, Buenos Aires and China for beginners, industry professionals and the odd celebrity.

Ian is a well respected freelance designer with over twenty years experience, having worked for several independent designers, including Dexter Wong - Head of Womenswear & Alberta Ferretti – Designer and running his own business. His own work has been profiled in many magazines (Vogue, Elle, Grazia, WWD, ID, Nylon & 125…) He has contributed to projects in the arts, film, theatre and pop. (Cindy Sherman, Toyah and Michael Jackson…)

IAN SCOTT KETTLE is Ian’s current business of Gentlemen’s Bespoke Accessories. One-off, hand made pieces, catering to private clients, run from his studio at Cockpit Arts in London. Studio visits (by appointment) are welcome. Come see a working studio or simply to discuss your course options.


Please bring with you to the first session:

  • A3 layout pad
  • Pencil (1 HB and 1 4B)
  • Eraser
  • Pritt Stick
  • A2 or A3 Bound sketch book
  • Small pair of scissors
  • Colour drawing materials - this can be anything acrylic, pencils, pastels, water colour etc.

Available dates