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Fashion Buying (16-18 Year Olds)

Fashion Buying (16-18 Year Olds)

London College of Fashion
Taught by
Eddie Knevett


Have you ever wondered who decides what clothes to sell and how this affects the success of a retail company? These important decisions and many others are down to the buyer.

In this fashion buying course you’ll examine the key characteristics of a buyer as well as their relationship with the merchandiser and designer. 

You’ll look at different approaches to researching the market and consumers and how this dictates the current trends and ranges in stores.

You’ll also be introduced to how buyers approach range planning and have the opportunity to create your own range plan. The course will also cover hints and tips on how to become a fashion buyer and outline different ways to find an internship.

The course will be taught through a series of lectures and group exercises and also includes a field trip to local stores.

This course includes:

  • The role of the fashion buyer
  • Marketing research
  • Customer identification
  • Seasonal trends
  • Trend predictions
  • Range planning
  • Product range and mix


Beginners. You should have an interest in the subject area and a desire to learn but no previous experience is required.


Your course place is confirmed once you have booked online or via the phone using a credit or debit card. There is no deadline for booking. Places are offered on a first come, first served basis, and all courses have a maximum number of students. We suggest you book early to avoid disappointment.


Please note: University Halls of Residence accommodation is available for under 18s during the Summer period. The only hall of residence available to under 18s travelling independently is Sketch House. You MUST enter the code Youth when making your booking online. Find out more about short course summer accommodation at UAL.

Tutor Description

Eddie is a highly successful and respected fashion accessories buying manager with a wealth of experience in buying and merchandising for branded luxury for multi brand department stores, premium and luxury brands as well as premium own label brands.

Experienced in creating destination retail concepts for example strategically taking House of Fraser accessories from a high street own label offer to one of the largest premium and luxury offers within the UK. Eddie has built successful working relationships with numerous luxury brands including Hermes, Cartier, Gucci, Prada, YSL, Chloe, Givenchy, Mulberry, Anya Hindmarch, Paul Smith Michael Kors, to name a few.  Working with these brands on both an own bought, concession and branded shopfit basis.

As well as teaching Eddie works with various international fashion brands and retailers on a consultancy basis.


In order to fully participate in the practical exercises please bring the following materials/equipment to the first class:

  • Notebook and pen
  • Pocket calculator

Available dates

If no dates are showing then please Enquire about this course and we will contact you when new dates are published.