Develop a brand strategy that works for you. This practical course will reveal to you the principles of brand strategy and teach you effective techniques on how to deploy it. It's an exciting, visual and grounded course taught by an expert brand strategist. There are no complicated theories to learn and you'll leave with an understanding of the most effective strategy for brands - and proven techniques to make this happen.
You will learn both how to grow brand revenue through brand strategy and to prepare insightful creative briefs for effective design and marketing communication. Taught through case-studies, lectures, visits and interactive workshops, it's ideal for anyone looking to understand how to apply brand strategy to grow brand sales and / or improve marketing communication / creative execution.
Who should Attend
This has been designed for people working in a marketing, sales or communications role either in a company or non-profit organisation. It will be particularly helpful for you if you are running your own business and want to develop a brand strategy.
It is also ideal for you if you are thinking of further study in the U
By the end of the course you should be able to:
All our Online Short Courses include:
Please note that all courses are taught in UK time.
Online courses are closed to all new bookings 48 hours prior to the course starting.
Online short course materials
To take part in the Online sessions you will need:
Please bring for the first session:
Take part in Brand Strategy Short Course and find out how you can grow brand sales and increase customer loyalty. A practical and fun workshop-based course youll leave with new approaches and the confidence to make them happen.