In an increasingly media saturated world discover how to design events, environments, products and services that transform emotions, thoughts and behaviour. This interdisciplinary course is an introduction to the emerging discipline of experience design. You'll learn methods and techniques that can be applied across all sectors, to improve the quality of interaction and depth of engagement with audiences.
This structured course combines illustrated lectures, discussions, and short collaborative briefs to explore how experiences can be designed using images, objects, environments, stories and the senses which leave a lasting impression. At the end of the course you will have increased your knowledge and professional skills, and be inspired by the potential to incorporate these into your own work, practice or studies.
Please note: This course is for students aged 18 and older
Susanne Buck is Co-Director of Flow Associates, a consultancy specialising in audience research and development for the museum sector and other cultural and creative clients. These include Museum of London, Science Gallery London, Crafts Council, London's Southbank Centre, National Maritime Museum, Guerilla Science, Arts Council England, Central Saint Martins, Kings College London.
Previously Susanne was Education and Audience manager for the British Music Experience at The O2, and began her career as an Explainer at the Science Museum in 2002. She was part of the original team who developed the Experience Design course in 2011. Her expertise includes Experience Design, Audience Development, Participation, Cultural Strategy and Evaluation. Additionally, Susanne is a visiting Lecturer for CSM’s Narrative Environments MA, and Ravensbourne’s Service Design Innovation MA.
Pigalle Tavakkoli originally worked extensively in the fashion industry as Studio Assistant for Alexander McQueen, followed by running her own label designing high end womenswear for boutiques worldwide. She went on to work as Creative Assistant to Jasmine Di Milo, Marketing and PR Manager for designers such as Lezley George, and project managing lookbooks for Benetton and Levi’s Vintage Clothing.
Pigalle is established as a Senior Experience Designer with over a decade producing events, installations and campaigns. She develops multisensory story worlds driven by
audience participation, to transform the way they feel, think and behave. She has worked for leading cultural organisations and museums across the UK and internationally. These have included the V&A, National Portrait Gallery, Wellcome Collection, Barbican Centre and Garage Centre for Contemporary Culture (Russia), as well as multi-arts festivals such as Latitude, Wilderness, Secret Garden Party and Electric Picnic (Ireland). She is a visiting lecturer at London College of Fashion and London College of Communications.
Please bring to the first session:
- Digital camera
- A laptops / iPad woudl be useful, but is not essential