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Undergraduate

BA (Hons) Design for Branded Spaces

student work showing a mock-up for a room in pink.

College
London College of Communication
Start date
September 2022
Course length
3 years
UCAS code
W2T5

On BA (Hons) Design for Branded Spaces, we design spaces with something to say. You’ll be supported to explore new practices at the intersection of spatial design, storytelling and new technologies.

Why choose this course at London College of Communication

  • Contextual understanding: We engage with evolving social and cultural values, global issues and local perspectives to create spaces with something to say; installations that immerse and inform; and experiences that engage with our complex contemporary world.
  • Professional skills: You’ll develop your skillset across areas ranging from visualisation (2D/3D drawing), communication (visual and verbal) and making (models, prototypes, 3D printing and laser-cutting) to software (SketchUp, AutoCAD, Cinema 4D, Adobe Suite, Unity) and emerging technologies (projection mapping and Augmented Reality).
  • Career pathways: This course will prepare you for careers across interior and spatial design, experience design (immersive spaces, installations, pop-up spaces, brand activation), retail design, and exhibition design.
  • Industry links: Our graduate destinations and brand partners have included Harlequin Design, Auditoire, Daedalian Glass Studios, Sybarite, Hirsch and Mann, George P. Johnson, the Stanley Kubrick Archive and Alexandra Palace.

Open Days

The next Online Open Day for this course will be on Monday 14 February at 4.30pm (GMT). Book your place.

Online Open Day

(Recorded November 2021)

Course Leader, Valerie Mace, gives an overview of studying BA (Hons) Design for Branded Spaces.

Graduate Showcase

Explore work by our recent students on the UAL Graduate Showcase

  • Redesign Bio Living
    Redesign Bio Living, Sarabjit Singh, 2021 BA (Hons) Design for Branded Spaces, London College of Communication, UAL
  • Sträva Experiential Park
    Sträva Experiential Park, Noel Garland, 2021 BA (Hons) Design for Branded Spaces, London College of Communication, UAL
  • Inclusive Retail Store by Tommy Hilfiger Adaptive
    Inclusive Retail Store by Tommy Hilfiger Adaptive, Naumana Khan, 2021 BA (Hons) Design for Branded Spaces, London College of Communication, UAL
  • ' Fight or Flight '
    ' Fight or Flight ', Ian Lau, 2021 BA (Hons) Design for Branded Spaces, London College of Communication, UAL
  • Delicate and Strong
    Delicate and Strong, Kimberly Duya, 2021 BA (Hons) Design for Branded Spaces, London College of Communication, UAL

Student work

Escape Room

Stanley Kubrick Archive

Students collaborated with the Stanley Kubrick archive in London to design an escape room, an immersive and interactive space, where participants interact with objects, materials and technologies in the space in order to find clues, solve puzzles and ‘escape’ from the room within a time limit.

Designed by Raisha Hussain, Decarla Phillip-Riley, Noel Garland, Kiara Callender.

What is Design for Branded Spaces?

Students and graduates talk about their experience of the course.

Tips from the Course Leader

Valerie Mace talks through the application process and tips for applying to the course.

Student voices

Student voices: Calvin Lok

Student Calvin talks us through their work at the LCC Degree Shows launch night.

Anna Koroleva | 3D Designer

Graduate Anna talks about her time on the course and working as a 3D Designer at George P. Johnson agency.

Course stories

  • Image credit: Rosie Mitchell, Jacob Harris and Tomoyasu Ishizuka.

    BA (Hons) Design for Branded Spaces students explore AR technologies

    Rosie Mitchell discusses the importance of narrative in her creative practice, the joy of learning how to work with emerging technologies, and the importance of collaborating within a positive environment.

  • Image credit: Mindful Urban Bamboo Forest Shelter, Seowon Park.

    Graduate Voices: Seowon Park

    We chat to BA (Hons) Design for Branded Spaces graduate Seowon Park about her creative practice and the inspiration behind her major project.

  • Image credit: Candy Playground, Elaine (Yiping) Zhang.

    Graduate Voices: Elaine Zhang

    We chat to BA (Hons) Design for Branded Spaces graduate Elaine Zhang about her practice and creative journey since graduating from LCC.

  • Image credit: Waste Laboratory, Qiongzi Zhu.

    Graduate Voices: Qiongzi Zhu

    We chat to BA (Hons) Design for Branded Spaces graduate Qiongzi Zhu about the highlights of her time at LCC and her creative journey so far.

Facilities

  • Student soldering in the Creative Technology Lab
    Student in Creative Technology Lab, 2020. London College of Communication, UAL. Photograph: Tim Boddy
    3D Workshop

    View images and find out about the range of tools and technologies on offer.

  • Student soldering in the Creative Technology Lab
    Student in Creative Technology Lab, 2020. London College of Communication, UAL. Photograph: Tim Boddy
    Creative Technology Lab

    A multi-purpose space that supports students with: Creative Coding, Physical Computing, Projection Mapping, Games, and Virtual Reality.

  • Student reading a book in between two bookshelves in the Library
    Students in the Digital Space. London College of Communication, UAL. Photograph: Alys Tomlinson
    The Digital Space

    The Digital Space is an open-plan, creative hub with computers set up with specialist software.

Course overview

The course offers a distinctive opportunity to learn how to design experiential spaces, 3D installations and creative events. It is aimed at students who are interested in working as creatives in spatial experience design, brand experience design, event and production design, exhibition design and public art.

  • You will experiment with creative technology, multi-sensory design, storytelling techniques, interaction principles to design experiential spaces and environments.
  • You’ll incorporate sustainable and human-centred design principles to develop intelligent ways to communicate future needs and provide solutions to future challenges.
  • Design and cultural theories underpin design practice to enable you to critically explore the global and local design and cultural contexts.

What can you expect?

Innovation, curiosity, creativity and the articulation of ideas through experimentation are central to the course experience. We’ll encourage you to see things differently and to design solutions that are unique to you both in concept and realisation.

You’ll develop your creativity and design knowledge through a range of practical and theoretical design practices. A lively studio culture is enhanced by contextual studies and the development of professional practice skills – essential in the competitive workplace.

You’ll be taught by an inspiring community of experienced designers and specialists, in addition to visits from guest professional designers. You’ll also benefit from key thinkers and practitioners working across boundaries and at the cutting edge of their disciplines.

Work experience and opportunities

Professional and collaborative practice is integrated into the course and offers an opportunity for you to work with live briefs and collaborate with students from other disciplines, designers and organisations.

An optional Diploma in Professional Studies (DPS) also enables you to spend a year in work experience in the UK or abroad between year 2 and 3 of the course. Successful candidates are selected on a competitive basis from academic performance and studentship, successful completion of the DPS bridging studies and by portfolio and proposal.

Graduates find work as spatial experience designers, in a creative design or events agency, within a brand in-house design team, as designers in an interior or architectural practice, as independent designers for retail, exhibitions, events or public art or as part of a design collective, working with other creatives on projects across the world.

Examples of design for branded spaces in industry include YourStudio, Dalziel & Pow, Wonderland Agency, Greyworld, Bankside Urban Forest, Tinker, Snarkitecture, Mona Kim Design.

Some graduates will go onto to study at postgraduate level at London College of Communication and beyond.

Diploma in Professional Studies

The Diploma in Professional Studies (DPS) is an optional year-long learning opportunity, allowing you to undertake a variety of internships and professional experiences for a whole academic year in Year 3, as part of a four-year degree. It is a managed year of professional experience largely undertaken in the design profession in a variety of national and international locations.

Successful candidates are selected on a competitive basis from academic performance and studentship, successful completion of the DPS bridging studies and by portfolio and proposal.

Course structure

The academic year for this course is divided into 2 blocks.

The 1st block is of 15 weeks’ duration from late September to mid-February. In accordance with the University timetable, there will be a four week holiday in December.

The 2nd block is also of 15 weeks’ duration from mid-February to the end of June with a four week holiday for Easter.

Mode of study

BA (Hons) Design for Branded Spaces runs for 90 weeks in full time mode. It is divided into 3 stages over 3 academic years. Each stage lasts 31 weeks.

Contact us

Register your interest to receive information and updates about studying at UAL.

Contact us to make an enquiry.

Course units

In 2019 UAL declared a Climate Emergency and pledged to ‘make sustainability a required part of the student learning experience’. In response to the climate and ecological crisis the Design School set in place an ambitious Sustainability Action Plan to fully embed responsible practices within the curriculum and in everything we do.

As part of this initiative we have updated our course handbooks against a set of social and environmental sustainability principles to ensure that learning outcomes reflect the urgent need to equip students with the understanding, skills and values to foster a more sustainable planet. Our aim is to change the way students think and to empower them to work towards a sustainable future. 

In common with all courses at the University of the Arts London, this course is credit rated. The course is 3 years, levels 4-6. Each year requires you to achieve 120 credit points. To be awarded the BA (Hons) Design for Branded Spaces qualification, you need to accumulate a total of 360 credits. 

Year 1

Introduction to Design for Branded Spaces (20 credits)
Brand Space Design (40 credits)
Contextual and Theoretical Studies 1 (20 credits)
Interactions in Branded Spaces (40 credits)

In the first year, you’ll learn the principles of spatial experience design, brand identity, software skills, making and new technologies, alongside essential skills and knowledge to navigate through the course and College environments.

You’ll be introduced to key research and design methods, analogue and digital design tools and techniques, and the contexts that will give you the confidence to generate and articulate design solutions.

Year 2

Spatial Experiences and Narratives (40 credits)
Professional Practices (20 credits)
Collaborative Projects (20 credits)
Contextual and Theoretical Studies 2 (20 credits)
Branded Spaces Futures (20 credits)

The second year provides you with the opportunity to apply and expand your practical and critical skills to collaborate and work on live projects while developing your knowledge of professional practices.

You’ll further extend your knowledge of spatial experience design into narrative space and use forecasting tools and techniques to learn how to anticipate future scenarios where design is a catalyst for change.

You’ll also develop a broader knowledge and understanding of historical, social, practical, theoretical and cultural developments.

Year 3

Design for Branded Spaces Major Project (60 credits)
Entrepreneurial Practices (20 credits)
Contextual and Theoretical Studies 3 (40 credits) OR Contextual and Theoretical Studies 3 with Practice (40 credits)

The third year aligns with your desired progression after the course. You’ll apply creative design, critical thinking, technical knowledge and the skills developed in years one and two into an extended personal design project.

You’ll apply your knowledge and analytical skills related to culture and critical theory to the realisation of a self-initiated piece of written work, with the option to integrate with practice. You’ll also expand your knowledge of professional practices.

Learning and teaching methods

  • Collaboration
  • Self-directed learning – independent study on and off site
  • Research
  • Interactive lectures
  • Large group learning
  • Hands-on workshops
  • Peer-led seminar learning
  • Individual and group tutorials
  • Guest speakers
  • Study trips
  • Technologies to enhance learning

Assessment methods

  • Practical project work
  • Computer based activities
  • Prepared writing
  • Responses to case studies
  • Oral presentation
  • Personal presentations of prepared work
  • Simulations and role plays
  • Workshop based activities
  • Written research projects
  • The creation of a portfolio of collection of work, which may contain a number of different elements

Associate Lecturers

Irene Martin

Christopher Lutterodt-Quarcoo

Kasia Piechota

How to apply

Information for disabled applicants

UAL is committed to achieving inclusion and equality for disabled students. This includes students who have:
     
  • Dyslexia or another Specific Learning Difference
  • A sensory impairment
  • A physical impairment
  • A long-term health or mental health condition
  • Autism
  • Another long-term condition which has an impact on your day-to-day life
Our Disability Service arranges adjustments and support for disabled applicants and students. Read our Disability and dyslexia: applying for a course and joining UAL information.

Entry requirements

Home/EU/International

The course team welcomes applicants from a broad range of backgrounds from all over the world. The course attracts students who apply direct from A-level (or equivalent) or from Foundation Diploma in Art and Design, or other art or design courses, as well as mature students who may have previously worked in industry.

The standard entry requirements for this course are as follows:

80 UCAS tariff points, which can be made up of one or a combination of the following accepted full level 3 qualifications:

  • A Levels at grade C or above (preferred subjects include: English; History; Media; Business; Art and Design, or other subjects within Social Sciences).
  • Pass at Foundation Diploma in Art & Design (Level 3 or 4).
  • Merit, Merit, Pass at BTEC Extended Diploma (preferred subjects: Art and Design, IT & Computing).
  • Merit at UAL Extended Diploma.
  • Access to Higher Education Diploma (preferred subject: Digital and Creative Media, Computing).
  • OR equivalent EU/International qualifications, such as International Baccalaureate Diploma at 24 points minimum 

And GCSE passes at grade 4 or above (grade A*-C).

APEL - Accreditation of Prior (Experiential) Learning

Applicants who do not meet these course entry requirements may still be considered in exceptional cases. The course team will consider each application that demonstrates additional strengths and alternative evidence. This might, for example, be demonstrated by:

  • Related academic or work experience
  • The quality of the personal statement
  • A strong academic or other professional reference
  • A combination of these factors.

Each application will be considered on its own merit but we cannot guarantee an offer in each case.

English Language Requirements (International/EU)

IELTS level 6.0 or above, with at least 5.5 in reading, writing, listening and speaking (please check our main English language requirements page).

All classes are conducted in English. If English is not your first language you will be asked to provide evidence of your English language ability when you enrol.

Selection criteria

The portfolio, along with the details on your UCAS application (including the academic reference and your personal statement) will be assessed against the following criteria:

  • Visual language: quality of structure, use of line, shape - 2D or 3D, form, scale, space, light, colour, texture and time.
  • Ideas generation: quality of ideas and thought process, expression of design thinking.
  • Research and its application (including images from sketch books): evidence of investigation and use of appropriate resources.
  • Materials, media exploration and experimentation; experimentation and testing of materials to achieve outcomes.
  • Contextual awareness and its influence on the portfolio; understanding and application of subject knowledge and context.

Personal statement advice

This is an important part of your application and should demonstrate to the team that you are interested in design for branded spaces and that you have thought carefully about why you want to study on this course.

You can demonstrate this through your previous work experience or study, personal experience and your ambitions for personal development as a student at LCC.

You should ensure it is written clearly, and free of any spelling mistakes. It is your chance to impress the team by demonstrating your appreciation of what the course can offer you and how you feel it will help you in the future.

State what you personally would bring to the course, and explain what motivates you to learn, explore and experiment.

Making your application

Apply for this course though Universities and Colleges Admissions Service (UCAS), where you'll need the following information:

  • University code: U65
  • Course code: W2T5

London College of Communication courses are listed under University of the Arts London.

Application deadline

We recommend you apply by 26 January 2022 for equal consideration. However this course will consider applications after that date, subject to places being available.

Deferring your place

This course accepts requests from offer holders to defer their place for one academic year. Deferral requests are granted on a first-come, first-served basis until all deferral places are filled, or a deadline has been reached, whichever is sooner. Read our Admissions Policy for details, including how to request a deferral and by when.

Transfers

If you are currently studying somewhere else on a course in an equivalent subject area and would like to transfer to this course, you can transfer to:

  • Year 2, if you’ve completed 120 credits in Year 1
  • Year 3, if you’ve completely 240 credits in Years 1 and 2

Apply via UCAS and choose Year 2 or 3 for your POE (Point of Entry)

Please check our Student Transfer Policy for more important information and be ready to provide us with your current course handbook and Year 1/Year 2 unit transcripts.

Referral to alternative UAL courses

The University operates a cross-referral system, where applicants can be considered for and offered a place on an alternative course, if the admissions tutor feels they are more suited to that course. If you wish to opt out of the cross-referral process you can do so at the application form stage.

Erasmus

For further information on Erasmus and UAL exchange schemes, please visit the Erasmus and Non-Erasmus Exchanges section on the UAL website.

There are 2 ways international students can apply to an undergraduate course:

You must apply through UCAS, where you will need the following information:

  • University code – U65
  • UCAS course code – W2T5

London College of Communication courses are listed under University of the Arts London.

Read our immigration and visa information to find out if you need a visa to study at UAL.

You can only apply to the same course once per year. Any duplicate applications will be withdrawn.  Read the UAL international application advice for further information on how to apply.

Application deadline

We recommend you apply by 26 January 2022 for equal consideration. However this course will consider applications after that date, subject to places being available.

Immigration history check

You will be asked to complete an immigration history check to establish whether you are eligible to study at UAL. We will not be able to proceed with your application until you have submitted your completed Immigration History Form.

Deferring your place

This course is no longer accepting deferral requests from offer holders because either all our deferral places are filled, or the request deadline has passed. If you want to start later, please re-apply when applications open for that academic year.

Transfers

If you are currently studying somewhere else on a course in an equivalent subject area and would like to transfer to this course, you can transfer to:

  • Year 2, if you’ve completed 120 credits in Year 1
  • Year 3, if you’ve completely 240 credits in Years 1 and 2

Apply via UCAS and choose Year 2 or 3 for your POE (Point of Entry)

Please check our Student Transfer Policy for more important information and be ready to provide us with your current course handbook and Year 1/Year 2 unit transcripts.

If you are an International applicant and studying outside the UK, please complete your Direct application and then contact us via your UAL Portal to ask to be considered for Year 2/Year 3.

Please be ready to provide an official document (translated into English) from your current university, explaining the learning outcomes of the units you have completed.

Referral to alternative UAL courses

The University operates a cross-referral system, where applicants can be considered for and offered a place on an alternative course, if the admissions tutor feels they are more suited to that course. If you wish to opt out of the cross-referral process you can do so at the application form stage.

Study Abroad applicants

International undergraduate students can apply to join BA (Hons) Design for Branded Spaces for a period of up to three terms as a Study Abroad student.

Visit the Study Abroad page for details of how to apply.

After you apply

Communicating with you

After you have successfully submitted your application, you will receive an email confirming we have successfully received your application and providing you with your login details for the UAL Portal. We will request any additional information from you, including inviting you to upload documents through the portal. You should check your UAL Portal regularly for any important updates and requests.

If you have achieved or expect to achieve the standard entry requirements we will consider you for a place on the course.

We make our offers based on the strength of the whole application, and therefore don’t routinely invite applicants to interview.

International applicants may be invited to an online interview. Interview details will be sent via the UAL Portal.

Please add @arts.ac.uk to your contacts to ensure that you do not miss any important updates re: your application to UAL.

Portfolio advice

Your portfolio of work is the most important part of your application, and you must clearly evidence development work as well as work from completed projects.

You are required to present a portfolio with a maximum of 20 images that you consider would help support your application.

What happens next?

We will advise you of your application outcome through UCAS Track. If you are an International applicant and have applied directly or through an agent, we will notify you through the UAL Portal.

We invite all offer holders to attend one of our online Offer Holder events. This is your opportunity to meet the academic team and fellow offer holders, find out more about the course, and get a taste of what it will be like to study here.

Requesting feedback

This course receives a high number of applications, and we can’t provide feedback to everyone who is unsuccessful. We can only provide feedback after you’ve had an interview.

If you would like to request feedback – please email lcc.ukeu@arts.ac.uk if you are a Home or EU applicant, or lcc.international@arts.ac.uk if International. We are only able to provide feedback to you directly, or to someone you have told us in writing can receive it on your behalf

Successful applicants will be guided through the rest of our admissions stages and towards enrolment on the course.

Fees and funding

Home fee

£9,250 per year

This fee is correct for 2022/23 entry and is subject to change for 2023/24 entry. Tuition fees may increase in future years for new and continuing students.

Home fees are currently charged to UK nationals and UK residents who meet the rules. However, the rules are complex. Find out more about our tuition fees and determining your fee status.

International fee

£23,610 per year

This fee is correct for 2022/23 entry and is subject to change for 2023/24 entry. Tuition fees for international students may increase by up to 5% in each future year of your course.

Students from countries outside of the UK will generally be charged international fees. The rules are complex so read more about tuition fees and determining your fee status.

Scholarship search

Careers and alumni

Designing for Branded Spaces is a thriving industry with employment opportunities worldwide. Amongst many creative professions, BA (Hons) Design for Branded Spaces graduates can work in:

  • Brand Experience Design
  • Commercial and Public Design for interiors
  • Creative (general)
  • Events and Production Design
  • Exhibition Design
  • Experience and Interaction Design
  • Public Art and installation design
  • Retail Design
  • Spatial Experience Design

The Professional Practice unit in Year 2 and the Entrepreneurial unit in Year 3 will give you the vital skills and knowledge needed to launch your career.

You can apply for the Diploma in Professional Studies and spend a year working in the industry. This will enable you to gain experience, develop professional networks and actively prepare for your career after graduation. You may also want to progress onto MA courses at LCC, within the UK or abroad.