The Jewellery Business Explained
For anyone setting out on a career or academic studies related to the jewellery industry, finding out about the scope and scale of the industry can be difficult. Until now. This beginners course will provide some very useful pointers to anyone contemplating a career switch, or even those already in the industry wanting to learn more.
The course will reveal many unseen and unknown aspects of the jewellery business. from market stall to luxury brands.
Your lecturer, Judy Head, has many years in the business, from sales to marketing, including a distinguished career with De Beers. She now runs her own design and marketing company specialising in jewellery, silverware and the arts.
By the end of the course you will understand:
- current issues that the industry faces
- the scope and scale of the UK jewellery industry in an international context
- career options available and potential areas of employment
Who should take this course?
This course is suitable for people new to the industry who would like to pursue a career in the industry either as an employee or running their own jewellery business. It does not prepare you for a job in the industry but will give you a good idea of your options and a starting point for your research.
Please note: This course is for students aged 18 and older
Judy Head has established her own company, Head Creative Associates, as a specialist design and marketing business, dedicated to the needs of the fine jewellery industry. Their commissions vary from the development of a new brand identity to the preparation and delivery of visual merchandising training programmes. Judy has always allowed some time to teach, her preferred subject being that of business - how to operate as a freelance sole trader or set up a small business, how to find business, how to get paid and operate at a profit. Her website is www.headcreative.com
Please bring with you to this course:
- a notebook
- any samples or images of jewellery you like or admire