Dr Rosie Findlay
BiographyRosie Findlay is a London-based fashion theorist and Course Leader of MA Fashion Cultures at the London College of Fashion.
Her research specialisms are digital fashion media and the intersection between performance, dress and the embodied self. She has a BA (Hons) from the University of Sydney and she completed her PhD in the Department of Theatre and Performance Studies at the University of Sydney in 2014.
Her monograph, 'Personal Style Blogs: Appearances that Fascinate' (Intellect, 2017) considers the significance of personal style blogs to bloggers and their readers and discusses the effects this sub-genre of fashion blogging has had on ideas of the origin and authority of fashion knowledge's, the feminist implications for cultural perceptions of women's writing, and the ways we can critically understand the modes of readership, self-performance and fashion imaging that style blogs engender.
She has also published on Instagram and influencers, direct-to-consumer marketing aimed at a female, millennial consumer, the spectacle of fashion shows, the interplay between memory, imagination and daily dress and the role theatrical costumes play in the bodily work of performers. Her current research projects focus on fashion writing and the intersection between culture, geography and fashion discourse and representation.
- Findlay R. “Trust Us, We’re You”: Aspirational Realness in the Digital Communication of Contemporary Fashion and Beauty Brands (2019)
- Findlay R, de Perthuis K. How Fashion Travels: The Fashionable Ideal in the Age of Instagram (2019)
- Findlay R, Romagosa N. Sartorial Remembrance: Exploring the Weave Between Costume, Memory, and the Performing Self (2018)
- Findlay R. "Things to be seen": Spectacle and the performance of brand in contemporary fashion shows (2017)
- Findlay R. Strange and Familiar: Britain as Revealed by International Photographers, Curated by Martin Parr, Barbican Centre, London, 16 March 2016 – 19 June 2016 (2016)
- Findlay R. Review: The Fashioned Body by Joanne Entwistle (2015) (2016)
- Findlay R. ‘Such Stuff as Dreams are Made On’: Encountering Clothes, Imagining Selves (2016)
- Black P, Findlay R. Dressing the Body: Introduction (2016)
- Findlay R. The Short, Passionate and Close-Knit History of Personal Style Blogs (2015)
- Findlay R. At one remove from reality: Style bloggers and outfit posts (2012)
- Findlay R. Personal Style Blogs: Appearances that Fascinate (2017)
Conference, Symposium or Workshop item
- Findlay R. RUSSH and the All-Australian Girl? (2020)
- Findlay R, Jana R, Rocamora A. Strangers in Style: Digital Intimacy and the Self Becoming on the Style Blogosphere (2017)
- Findlay R. "Inspired by real life": Examining 'aspirational realness' on the websites of Glossier and Maryam Nassir Zadeh (2017)
- Findlay R. You Can’t Lose Something You Never Had: Longing and the fashion photograph (2016)
Current research students
- Camilla Flodin Dansk, The Fashion Gif: Visual Social Media in the Field of Fashion Online (Advisor)
- Lianne Piroddi, Recording the fashioned-self on Instagram: What is the significance of becoming image to our experience of time and how will this continue to influence future consumption behaviours? (Joint supervisor)
- Carla Valois Lobo, In Search of the Female Gaze: An In-Depth Analysis of Women as Practitioners of Fashion Photography (Joint supervisor)
Curation and culture
Journalism, PR, media and publishing
Performance and design for theatre and screen