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Start your own fashion label (2 credits)

This unit is aimed at design students looking to start their own fashion label, to give them an overview of the preparation and planning involved in launching a label and building a sustainable business. The unit will cover all the elements of developing, planning and costing a balanced and realistic product offer, ready for launch.

You will cover the following:

  • Suitable business structures for starting a fashion label and the practical aspects of running a fashion business
  • Advantages and disadvantages of being your own boss
  • Understanding the fashion year plan within an international context
  • Developing your product range and the process of designing and sampling a collection through to production
  • Sourcing fabrics and working with manufacturers domestically and overseas
  • Methods of selling your collection to domestic and international stores looking at trade exhibitions, agents, distributors
  • Marketing and promoting your label to domestic and global markets
  • Why you need a business plan
  • The financials including costing and pricing for wholesale and retail, understanding profit and loss and cash flow for a fashion business