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Jo Simpson

Curriculum Leader for Fashion and Textiles
Central Saint Martins
Person Type
Jo  Simpson


I'm a freelance fashion stylist, art director, model casting director and academic.

I am a Curriculum Leader in the Fashion and Textiles department on the Foundation Diploma Course at Central Saint Martins and teach on the Fashion Communication pathway. I graduated from Central Saint Martins with an MA in Fashion (Print) and I have been teaching Fashion, Textiles and Fashion Communication at a range of institutions for the last 15 years.

As a fashion stylist and art director I work for both editorial and advertising clients. Work includes the styling of the Lacoste L!ve worldwide campaign, consultancy for Preen, Fred Perry, The Duffer of St George, Pringle of Scotland and Christopher Kelly Design. I have worked with various designers on their shows for London Fashion Week over the last 15 years including backstage production and in the role of a Casting Director for: Alexander McQueen, Preen by Thornton Bregazzi, Ann Sofie Back, Aquascutum, Ghost, Sophia Kokosalaki, B Store, Carola Euler & Clare Tough

I also work on larger fashion projects in roles such as the styling co-ordinator for the YSL-24 / SHOWstudio film, Giorgio Armani’s RED project and Fashion Rocks. Collaborations with photographers include: The Cobrasnake, Mary McCartney, Liz Collins, David Goldman, Mitja Bozic, Aitken Jolly, Rebecca Lewis, James Muldowney, Jennifer Pattison, Tak, Nicole Winkler and Film Directors Sam Arthur, Carlos Jimenez and Mark Waring.

I am currently carrying out research into ‘Hidden communities immersed in the catwalk show and how these creative practises coalesce’.