To celebrate the centenary of the Negroni, Campari commissioned graduates of Central Saint Martins Art Programme to create artworks inspired by the iconic cocktail.
The Campari Creates N100 Exhibition was fittingly displayed in London’s Modern Italian Art Gallery, the Estorick Collection and featured the work of four emerging artists, each graduates of MA Fine Art, who interpreted the brief in their distinctive styles.
The winning piece by Rupert Whale will go on tour as part of the ‘Art of Negroni’ exhibition at the Galleria Campari in Milan before entering the company’s permanent archive.
“The Campari brief was a wonderful opportunity to have the freedom to push ideas and their making to their limits...a huge incentive to me both personally and professionally.”
Rupert Whale, winner and MA Fine Art graduate
Gallery
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The winning artwork selected for Campari Creates - Codex Campari by Fine Art graduate Rupert Whale
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Visitors to the launch of CSM graduates' designs for Campari Creates
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Winner of the Campari Creates project, Fine Art graduate Rupert Whale, entertaining guests at the launch event
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CSM Fine Art graduate Pablo Castaneda's work for Campari - CMD_RED
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CSM Fine Art graduate Jan Chan's work for Campari - 'Mingle'
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CSM graduate Francesco Poiana's work for Campari - 'Unnamed'
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Gallery visitors viewing artwork at the Campari Creates event
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Visitors to the Campari Creates launch event viewing Francesco Poiana's 'Unnamed'