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London Business School

London Business School commissioned students to create 30 bespoke images that would bring its new brand identity to life.

London Business School worked with BA Graphic Design and BA Illustration students at Camberwell to commission 30 bespoke images for a new brand identity.

The artworks' theme was ‘Find your voice’ and our students more than made theirs heard. The standard of work was so high that London Business School selected 35 pieces for their image collection, five more than they had originally specified.

The work was exhibited at London Business School and judged by a panel, including artist Marianne Forrest, London Business School’s Professor of Organisational Behaviour Nigel Nicholson and Executive Coach Patricia Hodgins.

Sylvia Moritz’s 'Build grow glow' won first prize, while her 'The place to connect' won the People’s Choice Award. Christian Wood’s 'Helping hands' came second and Zhiyi Cao’s 'Kaleidoscope' third.

The 35 images will be used across the School’s communication materials, reflecting its core values and brand promise.