Alessandra Vecchi

Senior research fellow Management

London College of Fashion

Biography

Alessandra Vecchi is a Senior Research Fellow at London College of Fashion. She was formerly based in the School of Business and in the Institute for International Integration Studies (IIIS) at Trinity College in Dublin in Ireland. She has been also nominated Assistant Professor in the Department of Management at the University of Bologna in Italy, where she holds a Marie Curie Fellowship. 

Besides teaching several subjects mostly in the field of International Business and Operations Management at postgraduate level, she supervises MA and PhD. students in a wide array of Fashion Management related subjects. 

She has a significant track of high-profile publications and her research interests tend to be of multidisciplinary nature and rather eclectic. They span from Chinese acquisitions of Made in Italy luxury brands, value creation and strategic upgrading of fashion clusters, governance of family business groups, luxury firms’ strategic use of social media to quality management and the adoption of disruptive technologies both from a Marketing and Supply Chain Management perspective. 

She is author of two books – ‘The Viability of Industrial Districts’ (2006) and ‘The Business of Space – The Next Frontier of International Competition’ (2011).

Her research interests focus on the adoption of disruptive technology both from an Operations Management and a Marketing perspectives.

Research interests

Industrial clusters, global operations management (TQM, manufacturing practices and performance, RFID systems implementation), marketing (innovative use of RFID); cultural variables affecting international business practices, innovation and adoption of new technology.

Research statement

Alessandra has just published a book on the globalisation of the space industry in collaboration with Prof. Brennan (School of Business, Trinity College, Dublin) along with several journal articles on quality management and the adoption of new technology from a cross-cultural perspective. Additionally, she is collaborating with Dr. Della Piana and Claudia Cacia (DISTRA, University of Salerno, Italy) in relation to the joint production of several journal articles and conference papers on family business groups and their dynamics in the fashion industry. She is also collaborating with the Department of Business Studies and ALMA Graduate School of the University of Bologna.

Students

Evgenia Tarasova, Social Media and Fashion Consumption in Russia, 2002-12.

Selected research outputs