Dr. Adrian Sledmere
Adrian Sledmere is a researcher and an Associate Lecturer on BA (Hons) Advertising, BA (Hons) Contemporary Media Cultures, BA (Hons) Live Events and Television, and BA (Hons) Public Relations at London College of Communication.
After spending time in insurance and advertising, Adrian embarked on a musical career in the mid-1980s, playing guitar with entertainer Roy Castle. He then went on to accompany Precious Wilson on the longest-ever rock tour of the USSR in 1988.
A career in music production and writing ensued which included playing on a top ten single, signing a publishing deal with the legendary Rob Dickins (honoured by LCC in 2014) and working with a variety of artists including the late Smiley Culture, Dawn Robinson (En Vogue), Charmayne Maxwell (Brownstone) and rapper, Tim Dog.
He has continued to perform regularly and to write music. After he was unceremoniously fired by 80s popstar Nik Kershaw, Adrian decided to build upon his auto-didactic tendencies by developing a parallel career in academia.
Having taught in a variety of capacities at Goldsmith’s College (including in the Department of Politics), Adrian now dedicates all of his energies to London College of Communication. Here he teaches on several courses in the Media School – including BA (Hons) Advertising, BA (Hons) Contemporary Media Cultures, and BA (Hons) Public Relations.
Adrian’s research interests include the music industry, music and advertising, live performance and the development of psychogeography as a form of textual analysis.