Digital Marketing Strategy
This course will teach you everything you need to create a successful digital marketing campaign.
These days, no one can afford to ignore the internet as a means to connect with customers, build a brand or promote a cause. But how do you get noticed amidst the noise? On this course, you will learn everything you need to know to create a successful digital marketing campaign...
Taught by: Lynsey Fox.
These days, no one can afford to ignore the internet as a means to connect with customers, build a brand or promote a cause. But how do you get noticed amidst the noise? On this course, you will learn everything you need to know to create a successful digital marketing campaign.
Led by an industry expert, each week you will master a tactic or technique which will help you build your own digital marketing strategy. The course will cover everything from customer experience, traffic generation, advertising strategies, to analytics and tracking your ROI (Return on Investment). Through weekly practical tasks, you will apply what you are learning to real world scenarios. There will be plenty of opportunity to discuss your ideas and get expert and peer feedback.
Please note: This course is for learners aged 18 and over.
Why choose an LCC Online Short Course
Our online learning short courses allow you to experience London College of Communication wherever you are in the world. Additionally, all LCC Online Short Courses include:
"I would like to comment on how inspiring and knowledgeable the tutor was, she explained everything clearly and concisely and was very personable and helpful. She also gave us brilliant advice and was just all around lovely to listen to!"
- Former student
This course is also taught in the classroom "Digital Marketing Strategy".
Lynsey Fox is a journalist and pr and communications specialist with 10 years’ experience spanning fashion, retail, consumer, higher education, broadcast and print and online media. Currently Communications and Media Relations Manager at London College of Fashion, UAL, Lynsey has worked with international brands such as BskyB, Marks & Spencer, Nike, Daily Mirror and T-Mobile. Lynsey’s main areas of focus include creating varied and engaging content for multiple stakeholders, competitor and marketing understanding and campaign impact analysis. In addition Lynsey hosts workshops and lectures helping start up designers create digital brand presence.
Online Short Course Materials
To take part in the Online sessions you will need:
|Date||Day of Week||Time||Duration||Cost||Status||Location||Action|
|25/07/2018 - 29/08/2018||Wednesday||18:30 - 20:00||6 Weeks||£250||Available||Online||Add to Basket|
|20/09/2018 - 25/10/2018||Thursday||18:00 - 19:30||6 Weeks||£250||Available||Online||Add to Basket|
|30/10/2018 - 04/12/2018||Tuesday||13:00 - 14:30||6 Weeks||£250||Available||Online||Add to Basket|
|31/01/2019 - 07/03/2019||Thursday||18:30 - 20:00||6 Weeks||£250||Available||Online||Add to Basket|
|11/04/2019 - 16/05/2019||Thursday||17:00 - 18:30||6 Weeks||£250||Available||Online||Add to Basket|
|24/06/2019 - 29/07/2019||Monday||18:30 - 20:00||6 Weeks||£250||Available||Online||Add to Basket|